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New Year, New Resolutions: Four Brand Strategies that Will Increase Customer Satisfaction in 2017

Calabrio

From creating improved customer experiences to a renewed focus on employees, we see 2017 as the year that brands look for ways to foster both employee and customer engagement. With that in mind, here are four predictions on how brands will step up their game in the new year. Engaged employees = #customerengagement.

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10 truths about social customer service

Vonage

However, getting it right has huge benefits, and not offering it at all really isn’t an option in 2017. For instance, you might worry that if a potential customer visits your Facebook page and sees a negative comment, it will affect how they perceive your brand. And more than that, they expect a brand to be active.

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Millennials Still Shop In Stores, But Are They in Yours?

Beyond Philosophy

Per the Trendsource 2017 Retail Industry Report , it seems that millennial shoppers prefer physical stores for fashion, home improvement, and electronics. A few things including these 3: An omnichannel approach. charitable contributions for your purchase, fair-trade practices, social programs your brand supports, etc.),

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Mixed feelings on 2017 CX Day!

eGain Blogs

Here are a couple of key findings from Forrester about 2017 versus 2016: Losses were broader and deeper than gains. Twice as many brands sank as rose. The number of brands in the excellent category fell to zero. We have been doing omnichannel knowledge management and AI-enabled process guidance for a while.

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15 CX Experts Talk about the Future and Challenges of Customer Experience in 2018 [part 1] 

Lumoa

Customer experience has been already a hot topic in business during 2017 and is promising to be even of higher importance in 2018. “CX It’s predicted, that by 2020 customer experience will overtake price and product as the key brand differentiator when making consumer choices. How to overcome those challenges?

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Inspiring a CX Revolution: C3 2017 Day 1 Highlights

Clarabridge

Last night, the event kicked off with a beachfront welcome reception where executives from the world’s top brands mingled and looked forward to the program ahead. Engage Everyone: Empower all employees to successfully address customer issues in real-time, ensuring that brands no longer silo the customer experience across their organization.

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Mixed feelings on 2017 CX Day!

eGain Blogs

Here are a couple of key findings from Forrester about 2017 versus 2016: Losses were broader and deeper than gains. Twice as many brands sank as rose. The number of brands in the excellent category fell to zero. We have been doing omnichannel knowledge management and AI-enabled process guidance for a while.