ijgolding
AUGUST 13, 2014
In 2009 one of the most prominent collapses in the industry came with the demise of Borders. For bookstores to still have a place in the lives of consumers, they need to offer an experience – a compelling customer experience that goes beyond just offering a book to read. You can read the article in full here.
Retently
JULY 28, 2023
How do you approach customer happiness in your company? Do you simply rely on the generic “the customer is always right” speech, or do you have a customer-centric culture in place that’s overseen by a professional who understands how customers think and feel, and who knows how to get that point of view across to other employees too?
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C3Centricity
JULY 30, 2018
All marketers know their marketing 5Ps, but how do you update your marketing when you adopt a customer first strategy? This is the easiest of the marketing 5Ps for a customer centric organisation to adapt because a customer first strategy is all about your customers. NPD #Customer #Marketing Click To Tweet.
ijgolding
MAY 21, 2018
Without needing to ‘break sweat’, customers would keep coming back for more. Many businesses could rely almost entirely on their brand name – believing that they had embedded themselves in the hearts of consumers, they could sit back and watch the money pouring in. My book, ‘Customer What? – You can read my column here!
Alida
APRIL 5, 2017
Long after the Affordable Care Act spurred a shift from fee-for-service to value-based , patient-centric care, many health care providers are still at a loss. What exactly does “patient-centric” care mean? Enter: The kings of customer-centric service, interaction and engagement—retail brands.
CSM Magazine
FEBRUARY 7, 2023
The result of such workarounds regularly translates to a degradation of the customer experience. We saw this in the last big recession spanning 2007-2009. The customer was often abandoned, left feeling disappointed. Look Back to Look Ahead How willing are customers to forgive brands for poor experiences?
Customer Guru
FEBRUARY 23, 2018
At Customer Guru, we believe that Customer Experience (CX) should be the number one priority for all the Indian businesses so that they become more sustainable and successful globally. Thus, we are on a mission to spread this awareness, inspiring and guiding professionals to adopt and inculcate a customer-centric approach.
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