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To boost customer loyalty, telecom companies need to go beyond NPS

Alida

Net Promoter Score (NPS) was first introduced in 2003 as a way to measure customer satisfaction based on consumers’ responses to one simple question: “How likely are you to recommend our service to a friend or colleague?” At the time, it offered decision makers an easy and effective way to measure loyalty. That’s a $1.6

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How NPS was pioneered at Intuit & Sprint, with Brian Andrews – CB46

Customer Bliss

Fred Reichheld had already written several books on loyalty. In 2003, he had lunch with Scott Cook, the founder of Intuit. They wanted a more universal metric for customer satisfaction and, in March 2003, they implemented it at Intuit. NPS needed to be connected to business growth immediately to be seen as successful.

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Is the Net Promoter Score Metric Outdated?

Retently

In a 2003 Harvard Business Review article , Fred Reichheld introduced Net Promoter Score® as a new measure of customer loyalty and satisfaction. As a result, the obtained feedback was insightful, yet general, not connected to a specific feature, transaction, or process in the company.

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Best Customer Service Posts and Videos from Provide Support

Provide Support

Another trend is convenience of connecting with a company. This is convenience that will drive repeating sales and customer loyalty. (.). © 2003 - 2017 Provide Support LLC. Thus the gap between expectations and reality may widen for some companies. As a result customers will walk away searching for better experience. Read more.

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Top Shopify Customer Support Apps for October 2020

CSM Magazine

Incorporating apps with advanced features into your customer service strategy enhances your brand’s connection to customers and can generate growth. It is essential to stay connected to your customers, and this convenient app makes it easier to respond to reminders and complete tasks. App by Hubspot. Zendesk Support by Zendesk.

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4 Dimensions of Customer Trust: How To Get The Most Of It

Provide Support

Today’s customers are more demanding, knowledgeable and selective, and the ways how they connect with brands nowadays largely define the key dimensions that shape up business relationships of the new digital era.(.). © 2003 - 2017 Provide Support LLC. Read more. Published in Provide Support Blog , 2018. Permalink | No comment.

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12 Customer Net Promoter Score Facts That Will Blow Your Mind!

SurveySparrow

Well, the answer to both lies in one word: loyalty! The NPS allows you to measure customer loyalty to give them the best possible experience throughout a customer’s journey. Technically speaking, the customer net promoter score is a popular metric used for measuring customer loyalty. What Is A Customer Net Promoter Score?