Currency Alliance

JUNE 11, 2019

“Extra” was a 4% interest rate which earned the average working family £100-200 a year – the kind of value you can earn from a supermarket loyalty card. This led many banks in Europe to close their rewards program over the past three years. Customers appreciate the free money, but it simply doesn’t make them loyal.

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

SurveySparrow

JUNE 28, 2023

It offers a unique, tailored experience that goes beyond a transaction, making customers feel valued and understood. By tapping into individual preferences and needs, personalization enhances customer satisfaction and boosts loyalty, influencing repeat business.

Industry 52

Industry Tips Customer Experience Healthcare 52

Optimove

APRIL 22, 2021

When stores were forced to close, the Paper Source marketing team needed to pivot its strategy to focus on eCommerce growth quickly, especially since the stationary retailer saw a significant increase in new customers—many with different purchase patterns than their predecessors. Responding to sudden eCommerce growth.

Ecommerce 52

Ecommerce CRM Retail Loyalty Programs 52

Ann Michaels and Associates

MAY 13, 2020

For traditional restaurant and retail companies, feedback programs can be pretty straightforward. However, for others, such as ecommerce, the process can be a bit more complicated. Just like not inundating customers with multiple surveys over time, focusing solely on customers who subscribe to a loyalty program isn’t the answer either.

Feedback 52

Feedback Tips Social Media Ecommerce 52

AskNicely

OCTOBER 10, 2017

If you want a picture of overall customer happiness, then survey a subset of your customer base periodically and see which way your score is heading. For more online reviews and referred customers, use NPS to identify promoters and add them to marketing’s referral and loyalty programs. Customer service.

NPS 150

NPS Net Promoter Score Survey Ecommerce 150

ShepHyken

MAY 18, 2018

This week we feature an article by Gary Anderson who explains why the customer experience creates customer loyalty and generates repeat business. – Shep Hyken. The customer experience you provide will set you apart from the competition. With the rise of eCommerce, customers have more choices than ever before.

Loyalty Programs 79

Loyalty Programs Advertising Loyalty Brands 79

ShepHyken

AUGUST 28, 2017

Customer Service Hall of Fame and Customer Service Hall of Shame by Samuel Stebbins , Michael B. One of the most important aspects of doing business for almost any company is customer service. In order to develop a loyal customer base and thrive, companies often need to go above and beyond customer expectations.

Customer Service 79

Customer Service Contact Center Ecommerce Loyalty Programs 79

Retently

FEBRUARY 20, 2023

In a highly competitive environment, assessing the success of a DTC brand just by checking the revenue and customer lifetime value is not enough. Predicting customer behavior and future growth is essential, and multiple methodologies are available to achieve this. RFM and NPS are widely used in ecommerce for these purposes.

Ecommerce 156

Ecommerce NPS Effort Score Analysis 156

ProProfs Chat

JUNE 21, 2019

The cost to acquire customers can be very high, especially if your product or service is expensive. Cost to retain customers, however, can be much lower if done right. Building customer loyalty implies you can sell multiple products and services to the same customer over a period of time.

Customer Retention 63

Customer Retention Strategy How To Case Study 63

Currency Alliance

NOVEMBER 16, 2021

Flexibility around loyalty redemptions is crucial to creating meaningful value for every customer. Rewards that are interesting for less-frequent customers, as well as to frequent customers, motivate every customer to engage more, and increase the share of wallet that they allocate to your brand.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

NOVEMBER 16, 2021

Flexibility around loyalty redemptions is crucial to creating meaningful value for every customer. Rewards that are interesting for less-frequent customers, as well as to frequent customers, motivate every customer to engage more, and increase the share of wallet that they allocate to your brand.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

DECEMBER 20, 2022

Until a few years ago, brands would have reacted to an uncertain economy by cutting services that deliver customer value. Some brands will do this in 2023, but actually, the loyalty & marketing industries have learned from recent experience that this costs you money in the long run. embedding loyalty mechanics across the business.

Loyalty 52

Loyalty Trends Innovation Loyalty Programs 52

Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. This year, a continuing key theme in loyalty will be the ability to drive even greater customer value at lower direct cost.

Loyalty 59

Loyalty Trends Data Marketing 59

Circular Edge

DECEMBER 13, 2022

A cloud data warehouse delivers centralized access to business data by consolidating historical and current transactional data, as well as insights from your ecommerce, CRM, and website traffic. Analysis of these factors will guide efforts to strengthen existing relationships, personalize customer journeys, and win back lost business.

Data 52

Data Competitive Advantage Multi-Channel Analytics 52

Grade.us

SEPTEMBER 1, 2020

All the marketing activities your agency is doing now, and those you’d like to be doing, are made more effective when WiFi marketing is added to the mix, as explained in this list: Email marketing —The “king” of customer engagement, email marketing, is only possible if you have customer contact information.

Marketing 29

Marketing Social Media Loyalty Analytics 29

Currency Alliance

MAY 31, 2018

We give them credit for delegating customer problem solving to the store level, but if you are only talking to actual customers about what they want, you are missing out on the mass of people who self-select themselves to not visit your stores. Are you driving innovation through your loyalty program? Corporate inertia.

Innovation 40

Innovation Company Loyalty Policies 40

Currency Alliance

MAY 31, 2018

We give them credit for delegating customer problem solving to the store level, but if you are only talking to actual customers about what they want, you are missing out on the mass of people who self-select themselves to not visit your stores. Are you driving innovation through your loyalty program? Corporate inertia.

Innovation 40

Innovation Company Loyalty Policies 40

Currency Alliance

DECEMBER 17, 2019

This is the blog version of our Loyalty Strategy Guide 2020. For a more engaging read, click here to Currency Alliance Loyalty Strategy Guide 2020. There was a mix of good and bad, for loyalty in 2019. The widespread devaluation of loyalty currencies during the past few years brings this into sharp focus.

Loyalty 64

Loyalty Strategy Loyalty Programs Travel 64

Win the Customer

SEPTEMBER 21, 2020

The right marketing strategy for your e-commerce store can help you build brand awareness, drive customer loyalty, and ultimately increase online sales. Its popularity can be attributed to several reasons-it’s quick and easy to use, affordable, offers customization, ready designs, and is extremely customer-friendly.

Sales 111

Sales Customer Engagement e-support Engagement 111

ProProfs Chat

MAY 6, 2020

Customer Experience ROI Statistics. Customer Experience Through Social Media. Customer Experience & Engagement Statistics. Customer Experience & Retention Statistics. Customer Experience & Loyalty Statistics. Customer Experience & Satisfaction Statistics. Future of Customer Experience.

Customer Experience 66

Customer Experience Social Media e-support Comparison 66

Currency Alliance

NOVEMBER 17, 2020

2021 will be another year in the long-term journey to become customer-centric, balance the economics of loyalty programs to deliver more value to customers, and ensure the right systems are in place to reduce dependencies on the IT department or vendors. The functionality in loyalty systems is being broken up.

Loyalty 52

Loyalty Trends Loyalty Programs Travel 52

BirdEye

NOVEMBER 29, 2023

Translating customer reviews into English and your response into your customer’s language. Create a user-friendly website eCommerce giants like Wayfair excel in providing a seamless online shopping experience. Offer incentives and loyalty programs Ashley HomeStore implements a successful loyalty program.

Trends 59

Trends Tips Tools Marketing 59

Win the Customer

SEPTEMBER 21, 2020

The right marketing strategy for your e-commerce store can help you build brand awareness, drive customer loyalty, and ultimately increase online sales. The right marketing strategies involving both on and off your e-commerce store can help you build brand awareness, drive customer loyalty, and ultimately increase online sales.

Sales 52

Sales Customer Engagement e-support Engagement 52

Customer Guru

MAY 8, 2018

Pawar is a Business Practice leader with over 23 years of industry experience of working with various Fortune 500 customers in their Customer Experience, Digital Marketing, CRM, Loyalty Programs, Business Intelligence and Analytics transformation engagements.

Culture 71

Culture Loyalty Programs Airlines Customer Centricity 71

SmartKarrot

NOVEMBER 2, 2020

Equipped with an extensive background in ecommerce and entrepreneurship, he handles all marketing and customer success efforts. On customer retention strategies, his response was as follows. Survey your customers frequently to measure customer satisfaction and handle all shortcomings that the customers raise.

Customer Retention 21

Customer Retention Strategy e-support Social Media 21

Pointillist

JUNE 15, 2018

Yet companies struggle with customer retention or seem to underestimate its revenue impact. Most ecommerce businesses retain fewer than 20% of their customers. Getting customers engaged in shorter-term activities often bodes well for long-term customer retention. Is Retention About Churn or Loyalty?

Customer Retention 110

Customer Retention Analytics Loyalty Programs Customer Journeys 110

BirdEye

DECEMBER 8, 2023

With it, you get: Centralized platform to manage reviews across various online channels Reply and get real-time feedback from customers. Personalize your review replies with AI Monitor reviews on 200+ sites Translate reviews into English and translate your response in your customer’s language.

Tips 59

Tips Strategy Marketing Social Media 59

BirdEye

APRIL 7, 2023

Conversion rate measures the percentage of people who complete a desired action based on your marketing efforts. Your social media campaigns can help you boost brand awareness, build a loyal customer base, spread information about products and services, generate leads, share social proof, and so much more.

Marketing 52

Marketing Social Media Return on Investment Touchpoint 52

ProProfs Chat

JULY 30, 2021

Hence, creating a good brand perception comes with a lot of benefits like increased customer loyalty, ability to face greater competition, and more. (a) a) Easy Introduction of New Products and Services: When you want to launch a new product/ service, it becomes very important to have a solid foundation base in the market.

Brands 111

Brands Net Promoter Score Social Media e-support 111

ShepHyken

JANUARY 4, 2024

He shares five practical strategies businesses can use to increase customer retention rates. Including perks like loyalty programs — where customers can earn a discount after a number of uses — can further reduce customer churn rates and increase your customer lifetime value.

Loyalty 65

Loyalty Strategy Customer Retention Social Media 65