Why You Should Aspire to Drive Customer Lifetime Value—Not ‘Just’ Upsell Customers
InMoment XI
JANUARY 12, 2023
Cross-selling and upselling have formed the bedrock of brand aspirations for their existing customer base for a long time now. Next, it’s vital to take the long view when looking at your customer relationships. The Customer Lifetime Value Journey. without considering what seeds to plant for even more success tomorrow.
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