Currency Alliance

APRIL 15, 2024

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. The optimal points to offer mostly depends on the frequency of engagement your brand has with target customers. Points and miles are a dominant and popular form of loyalty value.

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52

Magellan Solutions

FEBRUARY 20, 2024

Maximizing the potential of live chat outsourcing companies relies on mastering digital-first customer service. Step into the competitive battlefield of customer support , where live chat and messaging have revolutionized real-time engagement. Outsource the complexity and own the customer experience. Did you know?

Company 52

Company Chatbots Customer Satisfaction Abandon Rate 52

Currency Alliance

FEBRUARY 26, 2021

This meant that companies could no longer just put anything on the shelves and expect it to sell. Therefore, all types of marketing and sales disciplines started to evolve to incentivize and influence customer choice in order to drive more revenue. Incentive schemes like loyalty programs are effectively a value exchange.

Loyalty 59

Loyalty Customer Engagement Engagement Airlines 59

Currency Alliance

MARCH 9, 2021

Headless loyalty systems are API-first loyalty platforms that enable any customer-facing platform to integrate loyalty marketing functionality into their Customer Experience (CX) via API. The transformation has started, but will soon accelerate rapidly. What does ‘headless’ mean?

Loyalty 59

Loyalty Customer Engagement Engagement CRM 59

InMoment XI

JANUARY 9, 2024

Managing the B2B customer experience is a key growth strategy for organizations across a wide variety of industries. For good reason: delivering great customer experience (CX) leads to increased loyalty, lower churn, more referrals, positive word of mouth, and higher-value customers.

B2B 551

B2B Self Service Customer Experience Customer Journeys 551

InMoment XI

APRIL 23, 2024

Understanding the Importance of Smartest Actions Companies that prioritise CX not only foster customer loyalty but also drive sustainable growth and differentiation. This enables businesses to personalise customer engagement strategies, continuously improve their offerings.

Social Media 260

Social Media Analysis Feedback Loyalty 260

Kustomer

OCTOBER 28, 2022

By ignoring customer service, brands are missing out on market share and revenue. In this blog post, we share three ideas and concepts that will help you with modernizing customer engagement and transform your CX organization from a cost center into a profit center. for weak omnichannel companies.

Customer Engagement 105

Customer Engagement Engagement Omni-Channel Customer Centricity 105

CSM Magazine

SEPTEMBER 8, 2023

In this rapidly evolving landscape, businesses must adopt advanced and innovative strategies to not only capture the attention of customers but also foster enduring loyalty. In this article, we’ll explore a few next-level approaches that are shaping the future of e-commerce engagement.

Loyalty 52

Loyalty Engagement Customer Engagement Omni-Channel 52

ProProfs Chat

JANUARY 30, 2020

Impacts of consistent engagement. Customer loyalty. And, these, in turn, will help your company create strategies that will strengthen your customer engagement process even further. Customer Engagement Statistics 2020 Explained. Successful Customer Engagement. Let’s dive in!

Customer Engagement 136

Customer Engagement Engagement Social Media Customers 136

Magellan Solutions

SEPTEMBER 6, 2023

90% of MIT technology review respondents believe AI improves customer satisfaction —meanwhile, 72% swear by its ability to boost loyalty. revenue surge via customer engagement. Don’t know any chatbots to help with your customer engagement campaign? This makes customers happy and keeps them coming back.

Chatbots 98

Chatbots Customer Engagement Tools Engagement 98

Currency Alliance

DECEMBER 11, 2023

As everyone knows in the loyalty industry, entering into new commercial agreements with partners can be a very time-consuming effort. After 2-18 months, a new partnership may go live, but during this time, 4-12 professionals across both companies have often invested hundreds of hours in the new relationship.

Loyalty 52

Loyalty Loyalty Programs Brands Course 52

Lumoa

FEBRUARY 9, 2023

Actionability is also, as we believe, one of the essential aspects of customer experience management. At the same time, it is also what most companies are missing. How do you take action on customer experience? Listen to your customers. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers.

Net Promoter Score 445

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 445

Totango

MAY 3, 2019

Customer loyalty is priceless. If you retain customers , they’ll spend far more than the price of their initial purchase over a lifetime. Plus, current customers are more likely to make major purchases or upsells. Always keep the customer experience in mind. Tips for Increasing Customer Engagement and Loyalty.

Customer Engagement 78

Customer Engagement Loyalty Engagement Multi-Channel 78

Customer Bliss

AUGUST 31, 2016

Johnson: Robert is co-founder and CEO of TeamSupport.com , a cloud-based, B2B software application built to help customer-facing support teams serve clients better through stronger collaboration, superior teamwork, and faster issue resolution. Cut through the clutter with a customer support hub.

Omni-Channel 268

Omni-Channel B2B Customer Engagement Engagement 268

Currency Alliance

FEBRUARY 20, 2023

This article on the loyalty rules engine is probably the second-most important article I will ever write on loyalty marketing*. It is the most powerful, yet under appreciated module (or tool) in a loyalty marketing stack of software. This would not require much of a rules engine – since your program has no variation.

Loyalty 52

Loyalty Loyalty Programs Social Media ROI 52

Totango

AUGUST 25, 2022

Six Customer Engagement SaaS Strategies That Work. For software service providers, customer engagement SaaS strategies play a central role in a successful business model. Proactive interactions with your customers can increase satisfaction and retention, driving repeat business and referral revenue.

Customer Engagement 96

Customer Engagement Engagement Tips Strategy 96

Topdown

JUNE 13, 2022

Not only within a company, but this also is reflected in the way an organization communicates and interacts with their consumers and customers. From there, trust is built, loyalty is developed, and other positives are able to stem, grow, and compound. Communication truly lays the foundation for any relationship.

Interaction 116

Interaction Communication Customer Engagement Engagement 116

Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. This year, a continuing key theme in loyalty will be the ability to drive even greater customer value at lower direct cost.

Loyalty 59

Loyalty Trends Data Marketing 59

Michelli Experience

APRIL 5, 2017

As you likely know the NPS® is calculated by asking customers: How likely is it that you would recommend our company/product/service to a friend or colleague? Unlike Fred Reichheld (a man I respect greatly) and the genius behind the NPS®, I am not a proponent of relying on a single measure to encapsulate customer loyalty. (In

Net Promoter Score 278

Net Promoter Score Loyalty NPS Effort Score 278

SAP Customer Experience

FEBRUARY 2, 2023

An increasing number of utilities companies are exploring omnichannel customer engagement to reduce customer attrition and enhance customer loyalty.

Omni-Channel 83

Omni-Channel Customer Engagement Engagement Innovation 83

CSM Magazine

OCTOBER 4, 2023

Loyalty schemes have been around a lot longer than you think, going back even further than the frequent flyer programmes that took off in the late 1970s. Hamish Sherlock of Applause , explains how to build a next-generation loyalty scheme. Do your customers value the rewards the scheme provides?

Loyalty 59

Loyalty How To Banking Airlines 59

Experience Investigators by 360Connext

SEPTEMBER 25, 2014

And yet, there are simple ways to reward customers. Check out these simple ways to increase customer loyalty. Surprise with random, small rewards for loyal customers! Randomly rewarding customers with small surprises can go a long way towards loyalty. Loyalty is not about punch cards.

Loyalty 272

Loyalty Banking Social Media Consulting 272

Kustomer

DECEMBER 10, 2019

And unfortunately, some companies may not be safeguarding their personally identifiable information (PII) as closely as consumers assume. When devastating things occur, like the recent uptick in high-profile data breaches, it puts a strain on the loyalty of customers. How Customer Service Can Help.

Loyalty 52

Loyalty Customer Engagement Engagement Retail 52

Magellan Solutions

SEPTEMBER 27, 2023

Stick around if you’re ready to unlock the magic of customer loyalty and reap the rewards of inbound support services. We’ll help you forge those meaningful connections and create unforgettable customer experiences. They are your customers’ first point of contact. It leads to repeat business.

Loyalty 52

Loyalty Loyalty Programs Call Center Customers 52

Currency Alliance

OCTOBER 4, 2023

Recognizing loyalty program members at the Point of Sale (POS) has been challenging for over 30 years. Large brands with their own loyalty program typically invest heavily to integrate the loyalty platform into one or more POSs, but for smaller and medium-sized companies, this is often out of reach in terms of cost and technical complexity.

Loyalty 59

Loyalty Loyalty Programs Retail Banking 59

Comm100

FEBRUARY 18, 2021

”, Shep Hyken, customer service and experience expert and Chief Amazement Officer at Shepard Presentations explains. “ If there was ever a need for a display of empathy toward your customers, it has been – and will continue to be – during the pandemic. Empathy creates a personalized and emotional connection. Comm100 Free.

Customer Engagement 130

Customer Engagement Engagement Consumers Study 130

Totango

JUNE 4, 2021

Use These Great Customer Engagement Ideas to Increase Retention. Engagement is key to retention and referrals. Here are seven great customer engagement ideas you can easily put into practice. We’ll also show you how technology can help you automate your engagement strategy. Reward Customer Loyalty.

Customer Engagement 62

Customer Engagement Engagement Customer Journeys B2C 62

SurveySensum

FEBRUARY 2, 2024

Well, customers now have endless options at their fingertips which means it’s not just about shopping anymore, it’s all about the OVERALL EXPERIENCE. Now, in order to give that positive and personalized experience to your customers you need to make sure that your customers are engaged with your brand.

Metrics 52

Metrics Customer Engagement Engagement Effort Score 52

Ecrion

FEBRUARY 13, 2020

Did you know that companies with a customer engagement and experience mindset drive revenue four to eight percent higher than the rest of their industries? That’s a lot of money that can be gained by improving your customer engagement. What is Customer Engagement?

Software 74

Software Customer Engagement Customer Journeys Connections 74

Currency Alliance

OCTOBER 12, 2020

That type of simple recognition goes a great way in building loyalty with customers. This presentation is about driving customer engagement, and how the loyalty industry is transforming in order to engage with the mid-tail and long-tail customer. Loyalty programs must evolve to keep customers engaged.

Loyalty 98

Loyalty Marketing Loyalty Programs Banking 98

ShepHyken

MAY 26, 2023

This week, we feature an article by Zsuzsa Kecsmar, CMO and Head of Partnerships of Antavo , a software company that manages brand loyalty and retention programs. She writes about next-generation loyalty programs and how they can enhance customer experience.

Loyalty Programs 62

Loyalty Programs Loyalty Gamification Customer Experience 62

Michelli Experience

OCTOBER 24, 2017

“Where Has All The Loyalty Gone? A long, long time ago (20 years) in a galaxy far, far away (actually main street USA) customers were basically loyal to brands. Customer loyalty is at a premium and to the surprise of many that premium is not just for Millennials. The Erosion of Loyalty. – Long Time Passing”.

Loyalty 157

Loyalty Consulting Loyalty Programs Groups 157

Think Customers

AUGUST 31, 2020

The importance of customer loyalty and retention can’t be overstated. Loyal customers are less price sensitive and more likely to make frequent purchases—in addition to being brand advocates. Research also shows that just increasing customer retention rates by 5 percent increases profits by 25 percent to 95 percent.

Loyalty 52

Loyalty Company Net Promoter Score Contact Center 52

Retently

AUGUST 23, 2023

Some people argue that NPS® doesn’t work effectively for B2B companies. We argue the opposite — Net Promoter Score® is just as valuable for a B2B company as it is for a B2C brand. While it’s true that B2B companies typically have fewer customers than B2C companies, there’s a flip side to this coin.

Net Promoter Score 148

Net Promoter Score B2B Company B2C 148

CSM Magazine

MARCH 14, 2022

Creating the correct customer-centric business model is your ticket to standing out from your competitors and encouraging customer loyalty. Customer-centricity is essential for companies since it drives a customer further down the sales funnel. 6 examples include successful customer-centric companies.

Customer Centricity 98

Customer Centricity Examples Company Loyalty Programs 98

BirdEye

SEPTEMBER 18, 2020

Welcome to the experience economy, where a winning customer engagement strategy sets your business apart from your competition. 77% percent of American consumers say that the customer experience is a critical factor in their purchasing decision, even if they have a strong affinity to a brand or product.

Customer Engagement 96

Customer Engagement Engagement Strategy Customer Journeys 96

Ecrion

SEPTEMBER 3, 2020

How to Boost Digital Customer Engagement | Measuring Digital Customer Engagement. Is your company up to speed? Customer engagement has always been a key element of any business marketing strategy. How to Boost Digital Customer Engagement . Chatting with Customers. Newsletters.

Customer Engagement 98

Customer Engagement Engagement Social Media Touchpoint 98