Win the Customer

NOVEMBER 14, 2016

How about being a bit more personal and actually communicating with your customers? Remember when customers were limited to using the telephone if they wanted to contact businesses? These days, there are multiple digital channels for customers to choose from; everything from email, live chat and of course, social media.

Social Media 52

Social Media Customer Service Multi-Channel Airlines 52

Magellan Solutions

JULY 19, 2021

Risk management efforts for retail banks are put into the spotlight because of the pandemic. As more of the clients use online banking transactions. Outsource data entry helps further in the following: Customer analytics. It is also involved in the fight against banking fraud too. Product analytics. Risk management.

Data 52

Data Healthcare Analytics Transportation 52

Martin Hill-Wilson

SEPTEMBER 22, 2016

“Our results were very much a result of the effective combination of shops and online, demonstrated by the fact that more than three-quarters of our customers made a purchase from one of our shops,”. In other words, John Lewis customers recognise they want both convenience and the human touch. Understanding Customer Journeys.

Omni-Channel 40

Omni-Channel Self Service How To Multi-Channel 40

Qualtrics

JANUARY 16, 2019

Rachel Richter- VP, Customer Insights, Dun & Bradstreet. Eric Soelberg- VP, Customer Insights, LL Bean. Charles Wilson- Product Insights, New Balance. Description: The AAPOR conference is made up of breakout and keynote sessions, and eight half-day short courses taught by experts in the survey research field.

Conference 28

Conference Marketing Case Study Analytics 28

Qualtrics

SEPTEMBER 15, 2020

It’s essential to understand the shift in online marketing, sales, communication channels, and that applies across so many industries from retail, insurance, banking, healthcare. “The digital experience matters more today really than it ever has before. This shift is immense and it's not just a temporary phenomenon.

Brands 26

Brands Omni-Channel Healthcare Innovation 26

SurveySensum

JULY 14, 2020

Adam Toporek is an internationally-recognized Customer Experience Expert, Keynote Speaker, and Customer Service Trainer who helps organizations transform their relationships with their customers through better strategy, training, and communication. LinkedIn : [link]. Website : [link]. LinkedIn : [link]. Website : [link].

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

Currency Alliance

NOVEMBER 15, 2021

Because each customer segment will respond differently to available loyalty incentives, tailoring the customer experience by segment across channels is essential to maximize ROI. Of course, companies need to be careful to select the right incentives and mechanics to align with their brand in order to maximize customer lifetime value.

Loyalty 52

Loyalty Loyalty Programs Multi-Channel Banking 52

Kustomer

AUGUST 4, 2023

Family members, good friends, and most work colleagues at Customer Thermometer of course. But insurance companies, banks, travel agents, clothing retailers, telecom providers, restaurants (the list goes on) — not so much. Deploy it at applicable trigger points, and set intervals on an ongoing basis for all communications.

Feedback 52

Feedback Insurance Omni-Channel Travel 52

Storyminers

JULY 6, 2020

Annette was named one of “The 100 Most Influential Tech Women on Twitter” by Business Insider and is regularly recognized by companies around the world as a top influencer in Customer Experience. Arie is a Customer Insight, Customer Strategy, Customer Lifecycle Management, and Innovation Independent Consultant.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Storyminers

JULY 6, 2020

Annette was named one of “The 100 Most Influential Tech Women on Twitter” by Business Insider and is regularly recognized by companies around the world as a top influencer in Customer Experience. Arie is a Customer Insight, Customer Strategy, Customer Lifecycle Management, and Innovation Independent Consultant.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130

Pointillist

FEBRUARY 19, 2018

Consumers will no longer change their pattern of communication when interacting with brands in order to satisfy their needs. Intelligent prediction and customization will make customers feel as if every product or brand experience was tailored just for them. AI-enabled Customer Analytics Discovers High-Impact Customer Insights.

Customer Experience 111

Customer Experience Touchpoint Analytics Customer Journeys 111

GetFeedback

JANUARY 6, 2020

In B2C, yes, in many cases there is exactly one customer as the buyer and user. Examples might include shoppers at a store, a personal banking account, or cell phone service. Businesses need to be better at treating customers as individuals , each with their own goals and preferences. Personas help unlock customer insight.

Customer Journeys 195

Customer Journeys B2C B2B Social Media 195

Currency Alliance

DECEMBER 19, 2022

In loyalty, this can be especially powerful in using distressed inventory to create greater customer value for members, in adjusting margins based on demand, or proactively managing program liability. This will allow brands to build greater affinity by anticipating customer objectives and being present when the customer needs your help.

Loyalty 52

Loyalty Marketing Airlines Loyalty Programs 52

Kustomer

AUGUST 30, 2018

Family members, good friends, and most work colleagues at Customer Thermometer of course. But insurance companies, banks, travel agents, clothing retailers, telecom providers, restaurants (the list goes on)—not so much. Deploy it at applicable trigger points, set intervals on an ongoing basis for all communications.

Feedback 65

Feedback How To Insurance Omni-Channel 65

Currency Alliance

MARCH 21, 2019

Points Bank. More agile, affordable, and powerful loyalty platforms are now top priority for brands as they seek to build the richest customer insight, and enable differentiation in an increasingly crowded loyalty landscape – where gaining customer attention will be a major bottleneck. Points Bank.

Loyalty 58

Loyalty Banking Loyalty Programs CRM 58

Currency Alliance

FEBRUARY 26, 2019

i] Yet most strategies fail in the execution phase due to poor communications, lack of employee (or customer) buy-in, or overly ambitious objectives around the technology.[ii] Of course, your strategy cannot be developed in a vacuum. The result will be the points bank feeding data directly into the enterprise CRM.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

Currency Alliance

NOVEMBER 17, 2020

But those brands pursuing each of the trends predicted for 2020 probably suffered less as the course of this year evolved. putting the customer at the center of your business model. Loyalty marketing has always existed as a primary method for building direct relationships with your customers.

Loyalty 52

Loyalty Trends Loyalty Programs Travel 52

Martin Hill-Wilson

MAY 27, 2015

Of course I should have anticipated it, given the webinar title was ‘Go Digital!’ It’s all useful if you remember the golden rule of customer insight. This type of research is useful for developing foundation insights about customers. Mobile banking. OK, this post has an interesting origin. What does she do?

Self Service 40

Self Service Social Media Multi-Channel Consumers 40

Currency Alliance

MAY 9, 2022

If partners share the benefits from effectively servicing clients, they will also be motivated to share customer insight to keep customers from defecting to competitive marketplaces or ecosystems. We would also suggest that the data that leads to conversion is the most valuable asset in the ecosystem. Standardization.

Loyalty 52

Loyalty Technology Loyalty Programs Multi-Channel 52

Currency Alliance

DECEMBER 1, 2020

In short, the open-loyalty structure could poise its partners to get ahead of fulfillment, by providing them the insights to operate virtual, individual warehouses, each personalized for that loyalty member and ready to go. One of those microservices could, for example, be a robust points bank to keep track of all loyalty transactions.

Loyalty Programs 52

Loyalty Programs Loyalty Multi-Channel Hotels 52

Currency Alliance

MAY 9, 2019

…when the automotive and mobility industries shifted from a driver- or owner-focused value proposition to a customer-centered one; and when micromobility started to scale up.” [i]. Of course, until a few years ago, there was no “mobility sector”. to communicate more effectively – visiting family, friends, or business associates.

Loyalty 56

Loyalty Strategy Loyalty Programs Airlines 56

Currency Alliance

FEBRUARY 10, 2020

Thanks to supermarkets’ high customer frequency and good data analytics, grocery chains can dynamically apply different points earning levels based on the available margin on each item sold, FMCG/CPG-funded offers, and insight about the share of wallet they are getting from each customer. You can also sell points to partners.

Loyalty Programs 52

Loyalty Programs Loyalty How To Hotels 52

C Space

FEBRUARY 11, 2020

We wanted to discuss this new landscape in more detail; to meet the people who were advancing customer centricity within their organizations, and the academics and authors teaching the world about every aspect of it. Bernie Banks: Leadership is Influence. So says Bernie Banks. The Right Insight. It’s a process.

Net Promoter Score 52

Net Promoter Score Customer Centricity Banking Leadership 52