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Before CX Had a Name: How a 1993 Article & Book Launched the Personalization Revolution

ECXO

Before CX Had a Name: How a 1993 Article and Book Launched the Personalization Revolution A Brief Introduction to the Origins of Personalization The concept of personalization in marketing took shape in the early 1990s as businesses began shifting from mass communication models toward individual, data-driven engagement.

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The Power of CX Experimentation: Turning Insights into Actionable Success

eglobalis

This article was originally posted at: [link] Ready to disrupt your CX strategy? Drawing insights from reliable sources, including past articles on eGlobalis.com, this article delves into the benefits of experimentation for CX programs , covering multiple areas such as omnichannel services, technology, cultural adaptation and design.

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Beyond Deliverables: How AI and Customer Centric Strategies Are Redefining Professional Services

eglobalis

This article delves into eleven actionable strategies that leaders can implement to weave CX deeply into their service delivery approach. If you enjoyed this practical article and would like to stay connected, feel free to connect with me on LinkedIn.

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Empathy Won’t Save You: Why CX Thrives on Action, Not Sentiment but Outcomes?

eglobalis

Drawing from my nine years working with Samsung’s strategic group, SAP, and others, this article cuts through the noise to focus on what really matters: results-driven action. This article challenges the status quo of how empathy is perceived in B2B CX. As mentioned in a previous article. The answer is no.

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Virtual + Engaging: How to Bring Classroom Training Online (with Infographic)

Download the article to get your virtual training best practices! 10 tips for virtual contact center training that makes at-home workers feel part of the crew while they learn.

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Experience Under Fire: How Conflict Impacts CX, EX, Innovation, and the Future of Technology

eglobalis

This article presents a strictly neutral and professional analysis of the far-reaching impact of conflict on Customer Experience (CX), Employee Experience (EX), innovation, and leadership behavior. This article is a call to pause, assess, and act—not in fear or with bias, but with vision. Where silence was imposed, voices can innovate.

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Stuck in an Outdated CX Framework? Here’s Why You’re Missing Out on Real Results

eglobalis

This article explores ten practical strategies for B2B companies to move beyond rigid, cookie-cutter frameworks, offering a pathway toward a more personalized, authentic, and impactful CX approach that leverages a company’s unique strengths and the power of cultural innovation.

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Create a Team of CX Heroes on Your Frontline: Transform Your Company’s Culture!

In this article, you’ll learn a 7-point methodology for making CX. This type of thinking contributes to a pervasive frustration with Customer Experience (CX), and in particular, Voice of the Customer (VOC) programs. and more specifically VOC feedback, an embedded part of your company’s DNA.

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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.