Thematic

APRIL 17, 2024

Customer Experience Analytics (CXA) is your key to unlocking the true reasons behind their choices and experiences. What is Customer Experience Analytics? Customer Experience Analytics (CXA) is the process of collecting, analyzing, and understanding customer data. Why is Customer Experience Analytics important?

Analytics 62

Analytics Customer Experience Analysis Effort Score 62

InMoment XI

DECEMBER 1, 2022

Because experiences don’t need to be managed or measured , they need to be improved. We have been named Leaders in the Forrester Text Analytics Wave, Forrester Customer Feedback Wave, the Gartner Magic Quadrant for Voice of the Customer, and more! Forrester Text Analytics Wave. What Is Experience Improvement (XI)?

Self Service 493

Self Service Analytics ROI Automotive 493

InMoment XI

JANUARY 4, 2024

With 93% of consumers reading reviews before making a purchase, and 58% of consumers being willing to drive further or pay more for a product with good reviews, a good customer experience and brand reputation management have never been more critical than it is today. The retail customer experience is also a complex one.

Retail 260

Retail Customer Experience Effort Score Social Media 260

Brandwatch CX

JULY 4, 2022

If you want to go a bit deeper than Instagram’s own analytics offering, this list is for you. Instagram has been expanding its marketing options for some time, and accordingly the number of brands marketing on Instagram has grown from 11.5% Top 7 Free Instagram Analytics Tools. Simply Measured. in 2013 to 32.3%

Analytics 92

Analytics Tools Social Media Metrics 92

Brandwatch CX

JULY 6, 2022

With so many Twitter analytics tools out there, it’s hard to know which ones to trust with your Twitter account. Some may wish to track the tweets about their brand or competition, some will want to engage with leads or clients, and others may wish to track the success of their campaigns, among tons of other options.

Analytics 139

Analytics Tools Analysis Travel 139

BirdEye

NOVEMBER 21, 2022

When it comes to social media, analytics is everything. Thankfully, social media analytics is becoming easier and more accessible. In this blog, we’ll show you why social media analytics is important, talk about ways to get started, and how best to use social media data to gain valuable insights for your marketing efforts.

Social Media 98

Social Media Analytics Multi-Channel Metrics 98

InMoment XI

DECEMBER 29, 2022

This year, we welcomed a familiar friend as our brand new CEO. John Lewis, who has served over the past few years as InMoment’s Executive Chairman, brings deep expertise in the information services and software analytics sectors, as well as significant experience transforming and scaling rapidly growing businesses.

Analytics 260

Analytics B2B Guidelines Software 260

GetFeedback

AUGUST 16, 2018

But when it comes to service quality, how do you measure where you really stand with customers? Here’s a look at the top 11 customer service metrics you should start measuring today. How can you quantify how customers feel about your brand? To measure customer happiness, turn to CSAT, CES, and NPS. How do you measure it?

Metrics 199

Metrics Measurement Net Promoter Score Customer Service 199

GetFeedback

FEBRUARY 17, 2020

Measuring NPS can show you who your most loyal customers are—and who’s about to walk out the door. But most importantly, when you measure NPS correctly, you get magical insight into what your customers want from you. But just measuring your NPS isn’t enough to get that growth rate boost. Detractors can put your brand at risk.

NPS 195

NPS Measurement Loyalty Net Promoter Score 195

Lumoa

FEBRUARY 14, 2024

A multi-dimensional CX strategy can be much more beneficial for your brand than one-dimensional customer service. The Salesforce State of the Connected Customer Report found that 88% of buyers say their experience is as important to them as a company’s products or services. This is the quality that draws people to your brand.

Strategy 208

Strategy Customer Experience How To Multi-Channel 208

GetFeedback

DECEMBER 26, 2018

The NPS survey measures long-term customer satisfaction and customer loyalty—two fundamentals for modern organizations. Measuring NPS with Salesforce. When you integrate NPS with Salesforce, you can filter and supplement reporting with additional customer data. Create a new summary report with your newly created NPS report type.

Net Promoter Score 210

Net Promoter Score NPS Measurement How To 210

NobelBiz

NOVEMBER 13, 2023

As businesses prioritize customer satisfaction, understanding the nuances of measuring Customer Experience Return on Investment (CX ROI) has emerged as a strategic imperative. The capacity to measure and quantify the return on investment (ROI) of CX initiatives is critical for businesses to thrive.

ROI 111

ROI Net Promoter Score Measurement Customer Experience 111

InMoment XI

AUGUST 18, 2022

In fact, research shows that 30% of businesses reported having budget related issues to their CX programs. The road to true experience program success begins with clearly defining an experience strategy that aligns with overall business goals and brand promises and then designing a program purpose-built to support those goals.

ROI 557

ROI Customer Experience Effort Score Financial 557

Lumoa

JANUARY 8, 2024

To remind you a bit of what it is and what it does, text analytics uses transforms unstructured text into structured data that’s actually useful for business decisions. This means recognizing “Apple” as the brand, “iPhone 15 Pro” as the model, and “iOS” as the operating system.

Analysis 394

Analysis Software Comparison Social Media 394

InMoment XI

FEBRUARY 2, 2024

The event brought in senior leadership from analytics, CX, insights, and VoC programs from 44 different brands, all with the common goal: sharing how integrated CX is making groundbreaking changes to their companies, customer experiences, and the market as a whole.

Hospitality 260

Hospitality Call Center Retail NPS 260

Lumoa

JANUARY 19, 2023

Furthermore, customers remember their good and bad experiences with brands. Having the right people in your customer experience team not only strengthens your relationship with your customers but also encourages them to become repeat customers of the brand. How can we measure the interaction? How does the map look like?

Customer Experience 236

Customer Experience Net Promoter Score How To Customer Journeys 236

Brandwatch CX

FEBRUARY 23, 2024

It is easy to see the use-case for social listening when looking at large consumer brands They have hundreds of thousands, if not millions, of buyers and millions more of potential ones. They have high volumes of online conversation about them, a dedicated social media team to keep an eye on it, and lots of data to find insights.

B2B 59

B2B Brands Social Media Wireless 59

Experience Investigators by 360Connext

FEBRUARY 6, 2024

CX teams use a variety of metrics to guide their efforts, drive improvements, and measure ROI. It’s easy to focus so much on gathering data or finding the perfect metric… we end up spending more time measuring than actually executing our ideas. And while metrics are great for measurement, it’s important to see these for what they are.

Metrics 270

Metrics Effort Score Net Promoter Score Data 270

Second to None

OCTOBER 23, 2018

With the onslaught of fast-casual, point-and-pick pizza chains like Blaze Pizza and MOD Pizza disrupting the homeostasis of the industry, it is important that your pizza brand is observing and responding to these evolving consumer expectations.

Brands 74

Brands Measurement Customer Centricity Poor Customer Service 74

Brandwatch CX

FEBRUARY 23, 2024

It is easy to see the use-case for social listening when looking at large consumer brands They have hundreds of thousands, if not millions, of buyers and millions more of potential ones. They have high volumes of online conversation about them, a dedicated social media team to keep an eye on it, and lots of data to find insights.

B2B 52

B2B Brands Social Media Wireless 52

Thematic

SEPTEMBER 12, 2021

Feedback analytics helps you transform all this text into meaningful themes and analyze the impact of these themes on your CX metrics. In other words, if you want to be able to quantify and track what’s driving your CX scores, you need feedback analytics. CX metrics aren’t just measures that marketers use to sound clever.

Metrics 117

Metrics Analytics Feedback Effort Score 117

SurveySensum

JULY 2, 2023

So, how are you measuring the satisfaction level of your customers? So without much ado, let’s jump straight into the list of top CSAT tools you can use to measure satisfaction. Key Features Its text analytics features automatically tag and segment customers based on their feedback. By using CSAT tools, right?

Customer Satisfaction 52

Customer Satisfaction Tools Measurement Multi-Channel 52

Comm100

APRIL 2, 2024

CSAT measures customer satisfaction with a product, service, or a specific interaction. This proactive approach can uncover areas of dissatisfaction that might not be voluntarily reported, allowing for targeted improvements.

Strategy 224

Strategy How To Wait Times Customer Satisfaction 224

SurveySensum

JUNE 24, 2023

According to the Zendesk Customer Service Report 2020 , 80% of customers stop doing business with a company if they experience poor customer service. Why Measure Customer Satisfaction? Let’s say you bought sunscreen from a new skincare brand, the product got delayed so you reached out to customer support. Positive, right?

Customer Satisfaction 52

Customer Satisfaction Measurement Net Promoter Score Effort Score 52

NetBase

DECEMBER 3, 2018

Social insight is crucial to have on hand when strategizing next steps with brand executives, as they can touch all facets of a business. This first post in our Social Media Reporting Series explains how Brand Analysis Reporting lets you communicate these insights quickly and, most importantly – accurately.

Social Media 53

Social Media Report Analysis Brands 53

Fox Metrics

NOVEMBER 19, 2020

Imagine engaging in social media marketing without measuring any of it. Social Media analytics is fundamental to your marketing success. With the FoxMetrics social media analytics tool , you’ll get insights on what to expect, how to act, and the right decisions to make for social media. What Is Social Media Analytics?

Social Media 59

Social Media Analytics Metrics Tools 59

Brandwatch CX

FEBRUARY 15, 2019

If you want to go a bit deeper than Instagram’s own analytics offering, this list is for you. Instagram has been expanding its marketing options for some time, and accordingly the number of brands marketing on Instagram has grown from 11.5% Top 7 Free Instagram Analytics Tools. Simply Measured. in 2013 to 32.3%

Analytics 82

Analytics Tools Social Media Metrics 82

Second to None

AUGUST 28, 2018

Reporting is an often-overlooked aspect of a mystery shopping , voice of customer survey or other CX research program. Additionally, many organizations that implement these kinds of programs will have niche needs that do not fit into a cookie-cutter reporting model. As a response, we created Catapult , our proprietary reporting module.

Report 59

Report Measurement Voice of Customer Leadership 59

CX Accelerator

NOVEMBER 11, 2022

Customer Insights/Measurement/Analytics. CUSTOMER INSIGHTS/MEASUREMENT/ANALYTICS Understanding your customers is at the heart of customer experience. For this reason, we have included measurement with customer insights. The 8 skills required by any CX team are: Strategy. Customer Journey Mapping. Change Management.

Customer Journeys 307

Customer Journeys Resources Analytics Customer Centricity 307

Optimove

AUGUST 7, 2022

What is Mobile App Analytics? Mobile app analytics captures data from mobile apps to determine app visitors, record behavior, and describe app performance. Mobile app analytics help you answer various questions about your app’s users, including: What do users engage with inside your app? App Analytics Best Practices.

Analytics 40

Analytics Metrics Groups Measurement 40

NetBase

NOVEMBER 8, 2019

Brands put lots of work in to capturing an increasingly complex consumer base. And they’re experiencing enormous success with strategies informed by next generation AI-powered social analytics. We explore that and more in our latest 2019 Consumer Experience Analytics Report: North America – and we have a preview of it below!

Report 45

Report Sales Brands Analytics 45

Experience Investigators by 360Connext

OCTOBER 17, 2023

Here are some strategies to gain leadership buy-in for customer experience, the importance of measuring CX performance, and how to effectively communicate the business case for CX transformation. Reporting on a Net Promoter Score (NPS) month after month that doesn’t vary too dramatically can create a sense of complacency.

Leadership 259

Leadership Customer Experience Customer Centricity How To 259

inQuba

JULY 3, 2022

The domain is comprised of traditional journey mapping, Journey Analytics and Journey Orchestration. In short, customers’ journeys need to be understood before they can be managed, and Journey Analytics makes this possible. So, what is this analytics aspect of journey management all about? What is Customer Journey Analytics?

Customer Journeys 52

Customer Journeys Analytics Omni-Channel Multi-Channel 52

Think Customers

MAY 26, 2022

Think fast: What is the difference between business intelligence and predictive analytics and why does it matter? Business intelligence and predictive analytics are often used interchangeably to describe tools and methods for utilizing data to make informed decisions. What is predictive analytics? What is business intelligence?

Analytics 52

Analytics Contact Center Insurance Data 52

NetBase

SEPTEMBER 4, 2020

Brands need to create a lean, mean data capturing machine that can aggregate, analyze and inform enterprise-wide decision-making. Your brand requires a Martech Stack that provides flexibility and robust capabilities to track ROI and identify potential relationships that brands may otherwise miss out on. It’s not, of course.

Tools 98

Tools Brands Ecommerce Advertising 98

NobelBiz

FEBRUARY 22, 2023

The data collected, measured, and analyzed for contact centers is an absolute gold mine. This article focuses on the crucial role of customer data analytics in contact center performance and customer experience. This article focuses on the crucial role of customer data analytics in contact center performance and customer experience.

Contact Center 52

Contact Center Analytics Data Call Center 52

Experience Matters

JANUARY 20, 2015

We just published a Temkin Group report, Lessons in CX Excellence, 2015. The report provides insights from 8 finalists in the Temkin Group’s 2014 CX Excellence Awards. The report, which is 98 pages long, includes an appendix with the finalists’ nomination forms. Download report for $195. The Results Companies.

Report 120

Report Customer Connectedness Customer Journeys Net Promoter Score 120