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Social Media Influencers and Your Customer Experience

Michelli Experience

Once upon a time, brands purchased advertisements which effectively influenced prospective buyers. In those days, consumers were at the mercy of advertising claims made across traditional outlets (e.g., network television, radio, newspapers, and magazines). The rise of social media influencers is well-chronicled.

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25 Local advertising ideas for local businesses

BirdEye

This means for business owners, advertising locally is essential to keep the doors open and reach the target audience in the local market. These ad campaigns are necessary to build brand awareness, generate leads, drive traffic to your physical location, and increase sales. Table of contents What is local advertising?

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The No-Fail Social Media Strategy to Convert Extra Leads to Sales

CSM Magazine

Social media is the perfect channel for nurturing and converting leads into paying customers. In fact, studies have shown that 40% of customers use social media platforms to search brands and products, and that Gen Z and Millennials consider social media the most relevant advertising channel.

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Social Media Audit Tools

NetBase

Spring is a great time to perform a social media audit , to check in and ensure your brand goals are on track for the next quarter – headed towards back-to-school campaigns and ultimately the holiday season. Which tools are best for assessing your social performance? Why perform a social audit?

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Top 13 marketing channels for your business

BirdEye

Common examples of B2B marketing channels are Search Engine Optimization (SEO), Pay-Per-Click (PPC) advertising, content marketing, B2B online communities and select social media platforms, email marketing, and webinars. Explore this curated list of top marketing channels to drive the best results for your business.

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Plumbing marketing strategies to grow your business

BirdEye

In this guide, we’ll go over a variety of marketing strategies plumbers can use to get more leads and make more sales. Promote your business on social media 8. This can include advertising, public relations, and online marketing strategies like SEO and social media marketing.

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How to Increase Your Customer Base Using Social Media and Blogging

CSM Magazine

By using social networks and blogging, you can increase your customer base and make new business connections. Social media is gaining more popularity and new users every day. You also have to use smart and effective social media marketing (SMM) tactics that will help you to build brand awareness.