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2024 Expectations: The forefront of the next generation of customer success

Totango

We polled our Customer Advisory Board (CAB) at the end of last year to gauge which way they saw the pendulum shifting for CS in 2024. In fact, 63% of CAB members said their top 2024 prediction was that businesses would put more strategic and bottom-line emphasis on expansion versus acquisition to drive revenue growth.

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9 Best Market Research Tools & Software in 2024

SurveySensum

This is because before launching Company B decided to market research into its target audience, created customer personas, and launched their product only after understanding their audience and market dynamics. This resulted in more relevant downloads and positive feedback from customers. What is a Market Research Tool?

Tools 52
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ICE 2024: The CRM Lightning Talks Are Back in Action

Optimove

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Due to popular demand, Optimove’s much-anticipated Lightning Talks are making a return at ICE 2024 between February 6th and February 8 th ! ” Embracing diverse markets for maximum gains enables a holistic and adaptable approach.

CRM 69
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5 Best Customer Retention Software to Try in 2024

SurveySparrow

Integration capabilities allow you to connect your retention software with your CRM, email marketing tool, e-commerce system, and more. This integration provides a holistic view of your customers, from acquisition through retention. The platforms include but are not limited to CRM, email marketing tools, and payment gateways.

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Top 10 Customer Thermometer Alternatives in 2024

SurveySparrow

Known for its user-friendly interface and extensive features, it helps businesses of all sizes gather valuable feedback, conduct market research, and measure customer satisfaction. If you’re looking for something powerful to create an impact on your customer base, this might be the tool for you. It’s free!

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Neil Hoyne, Renowned Customer Analytics Expert and Best-Selling Author to Keynote Optimove’s Connect Conference, March 20-21 in London

Optimove

As one of the foremost authorities on customer relationship marketing, as well as a Senior Fellow at the Wharton School and Chief Strategist at Google, Hoyne will share valuable insights and practical tips with top marketers during the conference on March 20-21 at the Pullman London St. Pancras in London.

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How to Upgrade to an Advanced Customer Experience Strategy

Lumoa

Watch the webinar replay of Redesigning CX programs: Enhancing the Way We Listen, Analyze, and Engage with Customers to learn more. External factors like market demand, pricing trends, or competitors’ initiatives can arise at any time, setting off a chain reaction that affects your overall CX.

Strategy 208