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What is a good Net Promoter Score?

Lumoa

Net Promoter Score in a nutshell. NPS, or Net Promoter Score, is a market metric that is used in many industries because it is an easy way to quantify how loyal customers are. In a nutshell, the Net Promoter Score asks “how likely would you be to recommend” a product or service to others.

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What Do Companies With Low Net Promoter Score Have in Common?

Retently

Since not all NPS® data is public, and most brands aren’t eager to publish their low Net Promoter Score, we’ve taken several steps to find reliable customer satisfaction data that we can use to compare brands: Whenever possible, we’ve sourced data from various NPS benchmarks to gain a picture of the general NPS range within an industry.

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Report: Net Promoter Score Benchmark Study, 2015

Experience Matters

We published a Temkin Group report, Net Promoter Score Benchmark Study, 2015. This is the fourth year of this study that includes Net Promoter® Scores (NPS®) on 291 companies across 20 industries based on a study of 10,000 U.S. See the NPS Benchmark Studies from 2012 , 2013 , and 2014.

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Report: Tech Vendor NPS Benchmark, 2015 (B2B)

Experience Matters

We just published a Temkin Group report, Tech Vendor NPS Benchmark, 2015 , The research examines Net Promoter Scores and the link to loyalty for 62 tech vendors based on feedback from IT decision makers in large North American organizations. We also compared overall results to our benchmarks from the previous three years.

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It Turns Out, Customers LIKE Email

NICE inContact

As far back as 2013, Forbes was publishing articles like, 5 Ways Email Makes Your Employees Miserable and How To Get Rid Of Email In Your Company. I can think of several technologies that have promised to replace email, like Slack and other messaging applications (e.g., Apple Chat or WhatsApp). And yet, it turns out customers like.

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5 Most Popular CX Matters Posts Over 5 Years

Experience Matters

Seven Steps for Developing Customer Journey Maps (April 2013). 14 Customer Experience Trends for 2014 (The Year of Empathy) (December 2013). Net Promoter Score , Net Promoter , and NPS are registered trademarks of Bain & Company, Satmetrix Systems, and Fred Reichheld.

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Want your Customer Feedback scores to go up by 6 points?

Daniel Group

Lynn Daniel: To kick things off, Thomas Built Buses has been a client since around 2013. Our clients often ask about how to most effectively use the outcome score (e.g., Over the years, a number have opted to include an objective for Net Promoter Score performance, as an example. Net Promoter Score?

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