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Understanding the Importance of Social Media Marketing

InMoment XI

In today’s digital landscape, the importance of social media marketing cannot be understated. Social media platforms like Facebook, YouTube, X (formerly called Twitter), TikTok, Instagram, and LinkedIn (among others) are essential for businesses looking to attract customers, gather valuable feedback, and foster customer loyalty.

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Using Hootsuite to Manage Social Media and Improve Your Brand Reputation

InMoment XI

Social media can play a crucial role in your organization’s ability to manage and deliver more meaningful and integrated customer experiences. Hootsuite is one of today’s most widely used social media management platforms. It helps the world’s top brands and enterprise organizations manage their social media efforts in one place.

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5 Key Takeaways from the Media Advancing Research Conference

Alida

The Rosenfeld Media Advancing Research conference brings together experts in user and market research to discuss the most pressing challenges in our industry and help all of us raise our game.

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Hyperlocal social media marketing for local businesses

BirdEye

Hyperlocal social media marketing allows you to harness this power, turning every digital interaction into a meaningful engagement. In other words, hyperlocal social media marketing ensures that your message resonates with the people who are most likely to visit your store, use your services, or engage with your brand.

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2024’s Retail Odyssey: Going Small, Artificial, and Augmented!

Speaker: Kelly Goetsch - Chief Strategy Officer at Commercetools | Jason Cottrel - CEO & Founder at Orium | and guest speaker Brendan Witcher - VP, Principal Analyst at Forrester

The pace of tech shifts will intensify, businesses are set to defund legacy solutions, and attractive opportunities will surface as social and retail media players join forces. Significant modifications are on the horizon for digital commerce in retail and customer experience come 2024.

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5 Strategies to Improve Customer Retention With Social Media

GetFeedback

In this article, we are going to talk about how to use social media to attract and retain customers. The good thing about social media is that it allows you to build strong connections with your customers. It’s no doubt that you are using social media to engage with your customers. Facebook live video.

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The smooth sailing guide to social media approval workflows

BirdEye

Juggling multiple social media profiles across various locations is no small feat — it’s a make-or-break task for your brand’s online presence. ” That’s why having a structured social media approval process is so critical. ” That’s why having a structured social media approval process is so critical.

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Digital Workplace Experience Conference: Resilience & Agility in Disruptive Times

Speaker: Conference Speakers

Acquire the strategies, tactics, and technologies to build and sustain a more resilient organization and maximize your workforce. Learn from the leaders at DWX ’22, Aug 3-4. Forward-looking organizations take the challenges of today and turn them into the competitive advantages of the future.

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How Great Organizations Empower Customer Experience Teams

Speaker: Conference Speakers

Join us to learn from the leaders at DX Summit ‘22, August 17-18. Today’s teams need to operate cohesively like never before, managing the pace of both technological change and customer needs and demands. See inside the operations of top performing customer experience teams, and improve your organization’s CX outcomes.

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Lunch On Us at Digital Workplace Experience––The Best Conference for Digital Workplace Leaders

Speaker: Carla Harris - Vice Chairman, Managing Director | Morgan Stanley

You’re invited to join us on February 2-3, 2022 to reimagine your digital workplace and empower your employees to more productive and engaging ways of working.

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The Difference Between Customer Experience and Customer Feedback

Today, top brands are tapping into the millions of customer conversations happening every day across channels — phone, email, chat, social media, 3rd party review sites — to capture a representative Voice of the Customer. Read the whitepaper to learn: Why survey-based CX programs fall short. The best channels to tap into for rich VoC data.

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Industry Shake-Up: 2023 Commerce Trends To Rock Your World

Speaker: Ashlee Aldridge - Reach Partners LLC | Bill Mirabito - Chameleon Collective | Ronak Shah - PSA Retail & CPG, Amazon Web Services | Wayne Teigen - Pivotree

Whether you're engaging with customers on their social media platforms or you're adopting a frictionless return policy, creating personalized experiences through an omnichannel e-commerce strategy is how to see growth in 2023 and beyond.

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Who’s Your Customer? How Understanding Your Customer Improves Brand Experience and Loyalty

Speaker: Hope Neiman, Chief Marketing Officer of Tillster

More than ever, restaurants are taking advantage of modern platforms available for consumer engagement - most notably, social media. However, another under-the-radar resource can be utilized to create a similar degree of connection and drive the same kind of customer loyalty: Digital ordering platforms.

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How to Maximize Customer Satisfaction Through Digital Channels

Speaker: Aarde Cosseboom, Contact Center & Customer Experience Advisor and Co-Host of the Another Cloud Podcast

Whether they are reaching out via chat, social media, or phone the end goal is always the same. But how are your customers reaching out? What steps occur before they are connected with an agent? And are your customers utilizing AI? Throughout the course of the pandemic we have seen a dramatic shift in customer experience.

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The Future of Contact Centers: A New Paradigm for Superior Customer Experience

Speaker: Jim Rembach, Editor in Chief, CX Global Media

Join Jim Rembach, Editor in Chief of CX Global Media, and learn how to seamlessly weave great technology with happy, empowered contact center agents. With turnover increasing and employee engagement plummeting, focusing on this touchpoint is vital for employees to interact with customers in a more efficient and emotionally intelligent way.