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White Papers and Business Plan: The Main Differences

CSM Magazine

When owners of companies think about documentation, they sometimes choose between white papers and business plans. White Papers in Brief. A white paper is a document that consists of information about a product or service. There are the most popular types of white papers: 1.

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Engagement Experience fuels Customer Experience

One Millimeter Mindset

Or, do we send subscriptions to blogs and magazines, or for services, they never signed up for? Let’s say we feel cozy and comfortable in our post-sale support roles, implementing what is sold. Now, they are left in the hands of everyone else in the organization who they did not meet, during the initial sale. Or, are we?

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How SEO Can Help Businesses Provide a Better Customer Experience

CSM Magazine

This is particularly true when it comes to B2B sales cycles, which tend to be much longer than B2C sales cycles on average. Or producing white papers to share your insights or unique research on a particular subject that interests them. Provide valuable educational content.

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In Choosing a CRM, Company Culture Reigns King

CSM Magazine

Nikolaus Kimla is the CEO of Pipeliner CRM and the author of over 100 ebooks, articles and white papers addressing the subjects of sales management, CRM and business. He is currently the founder and CEO of Pipeliner Sales, Inc., He has founded and run several software companies.

CRM 52
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5 Strategies to Use for Customer Acquisition in 2020

CSM Magazine

You can give it away as an ebook, white paper, checklist, or cheat sheet, in exchange for a potential customer’s email address. Implementing a referral program can really help your business’ sales cycle and produce qualified prospects that will boost your sales efforts. This is also called a gated offer.

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Contact Centre Outsourcing – Time to Take a Closer Look

CSM Magazine

To find out more, click here to download the 4T4 and Puzzel white paper entitled “Contact Centre Outsourcing – Top 8 Challenges” or visit www.4t4consult.co.uk. A strong sales professional, Matthew has excellent skills in customer relationship management, business process improvement and customer satisfaction.

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This Is How You Save On Customer Support

LiveChat

Forbes Magazine reports that businesses are losing $75 billion per year due to poor customer service. Content may be of many different types – blog posts, videos, white papers, case studies, and more. On the other hand, poor customer service can cost companies dear. is definitely the blog post. What do your blog posts do?