Strativity

AUGUST 14, 2023

Use these 3 simple rules to strike the balance between explicit exchange value and implicit value exchange within your loyalty program.

Loyalty Programs 52

Loyalty Programs Loyalty How To 52

ClientSuccess

JULY 6, 2022

Often used to open the door to these more unique customer experiences, customer loyalty programs can be an excellent idea for CSMs and team leaders alike to delve into some of these new ways to connect and engage with customers. What is a customer loyalty program? How to build one in your organization.

Loyalty Programs 79

Loyalty Programs Loyalty eBook Conference 79

Michelli Experience

MARCH 2, 2016

Recently Starbucks announced a change in their highly regarded loyalty program and I heard both praise and deep criticism. Sadly, I felt very old because in 2004 the mere mention of a loyalty program at Starbucks was not well-received. That goes for both good and bad news!

Loyalty Programs 100

Loyalty Programs Loyalty Rewards Programs How To 100

Perkville

OCTOBER 3, 2022

The data from your loyalty program can be used to enrich your email marketing campaigns and make them more effective. Here's how.

Loyalty Programs 52

Loyalty Programs Loyalty Data Marketing 52

Strativity

AUGUST 14, 2023

Use these 3 simple rules to strike the balance between explicit exchange value and implicit value exchange within your loyalty program.

Loyalty Programs 40

Loyalty Programs Loyalty How To 40

Perkville

AUGUST 4, 2022

Learn how to increase your conversion rate and get more customers joining your loyalty program.

Loyalty Programs 52

Loyalty Programs Loyalty How To Customers 52

Comm100

NOVEMBER 23, 2016

We all know customer loyalty is the driving engine for a flourishing business. But what is customer loyalty, actually? Customer loyalty is having customers who are committed your company and your products , not just a price point that a competitor can easily emulate. A solid customer loyalty program. A free item?

Loyalty Programs 100

Loyalty Programs Loyalty Rewards Programs Airlines 100

Perkville

AUGUST 1, 2022

Check out these tips to get more referrals from your customer loyalty program.

Loyalty Programs 52

Loyalty Programs Loyalty How To Tips 52

Customers That Stick

SEPTEMBER 18, 2014

Here’s a look at how to target Millennials effectively through loyalty programs. However, they’re not attracted for the same reasons as the general population, which tends to value loyalty program discounts first and foremost. Stay on top of your competitor’s programs. Know what they really value.

Loyalty Programs 133

Loyalty Programs Loyalty Social Media Study 133

InMoment XI

MAY 4, 2023

So, how can CX leaders and their teams best navigate customer experience in such challenging times? We’ll explore below how to prioritize customers and strategically use customer experience tools to drive growth for your business and keep on course.

Strategy 295

Strategy Customer Experience How To Loyalty Programs 295

FiveStars

AUGUST 29, 2019

Customer loyalty is immensely important to small businesses that are building their brand. One way to encourage customer loyalty is to build a robust customer loyalty […]. The post How to Pick the Best Customer Loyalty Program For Your Small Business appeared first on Fivestars Insights.

Loyalty Programs 66

Loyalty Programs Loyalty How To Customers 66

Oracle

FEBRUARY 12, 2021

To successfully drive customer loyalty, innovative brands provide seamless (and relevant) customer experiences at every interaction. Loyalty programs can help brands become more omnichannel focused and personalized. Connect to customers through loyalty campaigns. Connect to customers through loyalty campaigns.

Loyalty Programs 56

Loyalty Programs Loyalty Omni-Channel Connections 56

CSM Magazine

OCTOBER 4, 2023

Loyalty schemes have been around a lot longer than you think, going back even further than the frequent flyer programmes that took off in the late 1970s. Hamish Sherlock of Applause , explains how to build a next-generation loyalty scheme. Do customers clearly understand how to accrue and apply rewards?

Loyalty 59

Loyalty How To Banking Airlines 59

Beyond Philosophy

DECEMBER 14, 2023

In a meeting with a long-time client, I learned how pleased they were with their repeat business, which they saw as loyal customers coming back for more. However, when they showed me the repeat business stats, what I saw wasn’t loyalty; it was inertia. Let’s begin by defining customer loyalty and inertia.

Loyalty 89

Loyalty Rewards Programs Loyalty Programs Airlines 89

Beyond Philosophy

JULY 19, 2017

Loyalty programs are one of many ways you can do this for these top priority people. When it comes to loyalty programs, you cannot forget certain vital features, and according to a recent report, one of them is easier than you think. Per the 2017 Colloquy Loyalty Census, there are 3.8

Loyalty 117

Loyalty Loyalty Programs How To Retail 117

ShepHyken

MAY 29, 2023

Top Takeaways: Loyalty programs are used in different industries to attract new customers and retain existing ones. Loyalty programs have now evolved to include enhancing the customer experience. In the recent Achieving Customer Amazement study , 69% of customers say loyalty programs are important to them.

Loyalty 62

Loyalty Loyalty Programs Airlines Hotels 62

AWS Machine Learning

NOVEMBER 26, 2023

Amazon Personalize is excited to announce the new Next Best Action ( aws-next-best-action ) recipe to help you determine the best actions to suggest to your individual users that will enable you to increase brand loyalty and conversion. User B 17141 Subscribe to Loyalty Program 2 0.71 User C 8103 Download the mobile app 2 0.48

Loyalty 80

Loyalty Brands Loyalty Programs Multi-Channel 80

PK

JANUARY 25, 2019

There are many theories as to why some loyalty programs succeed while others either fail or exist on autopilot without generating ongoing customer engagement. The science behind habitual consumer behavior offers insights that loyalty marketers should leverage when designing and implementing loyalty programs.

Loyalty Programs 53

Loyalty Programs Loyalty Gamification Consumers 53

Currency Alliance

FEBRUARY 20, 2023

This article on the loyalty rules engine is probably the second-most important article I will ever write on loyalty marketing*. It is the most powerful, yet under appreciated module (or tool) in a loyalty marketing stack of software. This would not require much of a rules engine – since your program has no variation.

Loyalty 52

Loyalty Loyalty Programs Social Media ROI 52

SurveySensum

AUGUST 1, 2023

Building Lasting Connections: The Power of Customer Loyalty in Retail In today’s fast-paced and crazy competitive retail world, customer loyalty is like the secret sauce for staying ahead of the game. But, let’s be real, building and nurturing customer loyalty in retail isn’t a walk in the park. Let’s find out!

Retail 52

Retail Loyalty Connections Loyalty Programs 52

ProProfs Chat

FEBRUARY 13, 2020

Efforts to retain customers, help you formulate effective loyalty programs that your customers enjoy being a part of. Let’s take a look at customer loyalty statistics and observe the various ways that help a business improve and boost customer loyalty. Customer Loyalty Statistics 2020 You Shouldn’t Miss.

Loyalty 109

Loyalty Loyalty Programs Social Media Retail 109

ShepHyken

MARCH 25, 2024

In addition to the findings, there are also suggestions on how to manage the increased expectations. How to Leverage AI for a Better Customer Experience by Hasan Saleem (FastCompany) The intersection of AI and customer experience has paved the way for innovative, efficient, and personalized interactions between businesses and consumers.

Loyalty Programs 76

Loyalty Programs Hotels Customer Service Hospitality 76

SmartMessage Blog

JULY 20, 2023

Building customer loyalty is essential for growth. What Is Customer Loyalty and Why Is It Important? Customer loyalty means a consistent and positive emotional bond between a consumer and a particular brand, company, or product. Customer loyalty definition centers on the bond between a brand and its customers.

Loyalty 52

Loyalty Management Loyalty Programs Competitive Advantage 52

Currency Alliance

OCTOBER 12, 2020

That type of simple recognition goes a great way in building loyalty with customers. This presentation is about driving customer engagement, and how the loyalty industry is transforming in order to engage with the mid-tail and long-tail customer. Loyalty programs must evolve to keep customers engaged.

Loyalty 98

Loyalty Marketing Loyalty Programs Banking 98

Customer Bliss

JUNE 6, 2018

How do you take insights from customers and drive better decision making and better product delivery? This is one of the many questions that Eric Smuda , VP of Customer Experience & Loyalty of Hertz car rental service had to ask when he joined the company to transform customer and employee experience. Think about CX of the Future.

Employee Experience 221

Employee Experience Culture Loyalty Travel 221

Happy or Not

FEBRUARY 26, 2024

Building genuine customer loyalty that keeps customers engaged and supports your marketing efforts is about the emotional connection that encourages customers to return repeatedly. A program for increasing customer loyalty should feel like a secret club, a reward for being part of your culinary community.

Loyalty 36

Loyalty Industry Loyalty Programs Social Media 36

PK

OCTOBER 16, 2018

Building Loyalty With Privacy In Mind. When building a loyalty program, it is more important than ever to include considerations around privacy and data security right from the start. Driving Consent with Value.

Loyalty 58

Loyalty Loyalty Programs How To Omni-Channel 58

delighted

JULY 13, 2022

If so, you’ve experienced customer loyalty. And likely, if something in your customer experience with the brand has gone awry in the past, e.g., your order didn’t ship when they said it would or the item that arrived did not look like the item you ordered, the brand was eager to make it right – and in turn, that earned your loyalty even more.

Loyalty 88

Loyalty Measurement Customer Experience Net Promoter Score 88

SurveyGizmo

NOVEMBER 4, 2021

COVID killed brand loyalty. How will we bring the mojo back in 2022? Brand loyalty took a nosedive during the pandemic with 75% of consumers trying a new shopping behavior since COVID started. Why Loyalty Matters. Loyalty matters because regular customers tend to be your best customers. Image courtesy of McKinsey.

Loyalty 95

Loyalty Brands eBook Loyalty Programs 95

Optimove

JANUARY 2, 2024

Loyalty program players seek personalized rewards and exclusive games, making web push a potent tool for continued engagement. Loyalty Program Players Value VIP Treatment Loyalty program players value personalized rewards, VIP treatment, and access to exclusive games.

Engagement 59

Engagement Loyalty Programs How To Loyalty 59

Lumoa

JANUARY 19, 2023

Here’s your ultimate guide on how to build a customer experience department. Decide When and How to Collect Data and Feedback 4. Decide When and How to Collect Data and Feedback Utilize your customer journey to its full potential by identifying the data you collect at each stage and determining what more information you need to gather.

Customer Experience 236

Customer Experience Net Promoter Score How To Customer Journeys 236

Retently

JUNE 28, 2022

It’s a valuable metric – for most companies and it’s the most valuable metric available for measuring customer loyalty and satisfaction. In addition, it is a nice touch to reach out to those customers who already promote your brand in social media or blogs and offer them a gift to reward their loyalty and willingness to recommend you.

NPS 148

NPS Net Promoter Score Feedback Case Study 148

Experience Investigators by 360Connext

NOVEMBER 13, 2014

Are retailers really focusing on how to provide additional information for customers when and how they need it? Showcase how products can be used. Using the app and digital presence to provide how-to videos and customer reviews could be the reassurance they need in the moment. Loyalty: “What’s in it for me?”

Customer Confidence 279

Customer Confidence Report Loyalty Programs Retail 279

Optimove

JUNE 22, 2020

Using loyalty data to power customer retention and reactivation. This is just one methodology ( with three more to download ) that demonstrates how marketers can easily use Optimove to discover customer insights, test their hypotheses, and optimize their CRM campaigns. Using Loyalty Data to Power Customer Retention and Reactivation.

Customer Retention 52

Customer Retention Loyalty Data Loyalty Programs 52

SmartMessage Blog

JULY 13, 2023

Building customer loyalty is essential for growth. What Is Customer Loyalty and Why Is It Important? Customer loyalty means a consistent and positive emotional bond between a consumer and a particular brand, company, or product. Customer loyalty definition centers on the bond between a brand and its customers.

Loyalty 40

Loyalty Management Loyalty Programs Competitive Advantage 40

CSM Magazine

JUNE 27, 2023

It makes sense then that promoting customer loyalty should be on every business’s to-do list. While there are plenty of ways to improve loyalty, one of the easiest and most successful is ensuring your customer service delivers the best possible experience. In turn, this will increase satisfaction and promote loyalty.

Loyalty 52

Loyalty Customer Service Loyalty Programs Customers 52

Kayako

AUGUST 21, 2018

Simply put, customer retention refers to the strategies and tactics businesses use to encourage repeat purchases and ongoing loyalty from their existing customer base. Speaking of support interactions… customer support is one of the most effective tools you have for boosting customer retention and loyalty. What is customer retention?

Customer Retention 123

Customer Retention Loyalty Strategy Loyalty Programs 123