3 Challenges Utilities Brands Face When Aligning Strategy, Ops, and Services to CX Needs
InMoment XI
MARCH 21, 2022
Challenge #1: Disparate Data. Utilities companies typically have a lot of data spread across multiple silos across the business. Additionally, brands have not figured out how to tap into 85% of data—the unstructured kind—so they miss out on the bigger picture. Solve the Challenge: Combine Data Sources .
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