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What is a chief customer officer?

ChurnZero

Does your company have a chief customer officer (CCO)? Would your business benefit from appointing a chief customer officer ? Definition of a chief customer officer. What is a chief customer officer ? A CCO is an executive in charge of managing the organization’s customer relationships. What does a CCO do?

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How Digital Customer Education Can Win You More Business

Gainsight

Digital customer education has traditionally been tied to the post-sale stages of the customer journey—think onboarding and ongoing product adoption. But training can pay dividends before a sale, leading to many more of them. There’s one huge opportunity left, though: digital customer education. Very little.

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The Ultimate List of Customer Success Resources For 2021

Gainsight

As we embark on the New Year, now is the perfect time to catch up on Gainsight’s Customer Success resources from 2020. We compiled our best Customer Success resources from last year, from blogs to ebooks to webinars and podcasts. Here are over 65 Customer Success resources to catch up on and get you ready for the New Year.

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4 Customer Success Books You Need to Read!

ClientSuccess

As any customer success professional knows, learning and growing in your profession never really ends. Why let your development as a customer success professional fall behind? Stop right there if you’re thinking, “what else about customer success do I stand to learn?”. 4 customer success books you need to read now!

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The 3 Principles of Brand Loyalty After COVID-19 Rocked Our World

BlueOcean

We quickly got used to holding everything and everyone at arm’s length – and for many customers, that included the brands they had once been loyal to. In food and beverage alone, online sales in 2020 saw a 125% increase over the previous year. In food and beverage alone, online sales in 2020 saw a 125% increase over the previous year.

Loyalty 156
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How to Get Started With a New Customer Success Platform

ClientSuccess

You’ve done your research, gone through the sales cycle, and made your decision. Now, the day is finally here – your team is finally implementing your new customer success platform. Getting started with a new customer success platform is your team’s chance to experience an onboarding process from your customer’s point of view.

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Five Opportunities for CS in a World Full of AI-Driven Change

Gainsight

So what does that mean to Customer Success (CS) orgs? Why CS Needs to Learn How to Speak CFO For years, we’ve been talking about your CS team being trusted advisors to your customers and doing the important work of helping them be more successful. That’s still firmly in the sales team’s purview.

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