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Create a Customer Journey Map with the DARMA™ Method

Seaton CX

Customer journey mapping is the foundation of customer experience management. A customer journey map informs your customer experience (CX) strategy, identifies where to listen for customer feedback, and connects your CX vision to the design, delivery, measurement, and management of the customer experience.

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XI Café Podcast, Episode 6: Demonstrating CX Impact, ROI, and More With The Customer Show’s Mary Anne Ghobrial

InMoment XI

Here’s an overview of their Q&A: What Is the Customer Show? The Customer Show launched in 2022, and the premise behind the event is to bring together everyone playing an active—or even a passive—role in the customer journey. What Are Some Tips for Delivering AND Demonstrating Impact?

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Top 10 CX and Journey Mapping Videos

Clarivate

These videos are a valuable resource and have covered many interesting insights, trends, and best practices on Customer Experience, Journey Mapping, Employee Experience, Voice of the Customer, and Customer Success. CX Leaders Webinar: The Road to Customer Excellence. Gaining CX Buy IN.

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Optimizing the Customer Journey with Digital CS Metrics

Gainsight

In the world of Customer Success, metrics often tell the story. Whether it’s Lifetime Value (LTV), customer acquisition cost (CAC), or the champion of them all, net revenue retention (NRR), companies rely on metrics to tell them how effectively they are serving their customers, and by extension, how well their businesses are doing.

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3 Tips to Bridge the Gap Between Your CX Team & C-Suite

InMoment XI

Oftentimes, the c-suite and the customer experience (CX) or customer success team live on the same planet, but almost in separate countries—they simply speak different languages. We know that customer experience can be a tough sell—after all, your business has so many priorities! Tip #2: Tell Stories.

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How to Map the Customer Journey Stages to Foster Lifetime Value

Totango

So, how can you understand the customer experience and know when to offer extra support to grow your relationship? Through customer journey mapping. And that information helps you implement the right customer success strategy. The Customer Journey Stages, Step by Step.

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Transforming Customer Success Into a Revenue-Generating Powerhouse

Gainsight

This is a very exciting time to be in the Customer Success (CS) profession. As economies and customer expectations shift and evolve, we as CS professionals need to evolve with them. It all comes down to Customer Success Managers (CSMs) owning certain revenue metrics: expansion revenue, churn, renewals, etc.