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CloudCherry – Tying Financial Goals to CX Metrics

CloudCherry

In order to prove their value to the company, secure the budget and buy-in they need to make changes, CX leaders must demonstrate an “irrefutable” connection to business metrics. This requires a massive sea change in the metrics and strategy the profession is currently using to measure their success. NPS can’t be your North Star.

Financial 218
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The Complete Retail Customer Experience Guide

InMoment XI

Recommendations from friends, family, or online reviews play a significant role in attracting new customers. A brand that consistently delivers excellent retail customer experiences is more likely to benefit from positive word-of-mouth marketing, expanding its customer base organically.

Retail 260
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Understanding Negative NPS Score: Causes, Impact and Solutions

Lumoa

You’ve designed your NPS survey and emailed it to all your customers—and the results are in… but not those you were expecting. When it comes to gauging customer sentiment and loyalty, few metrics enjoy such widespread acclaim as the Net Promoter Score (NPS).

NPS 208
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How to Upgrade to an Advanced Customer Experience Strategy

Lumoa

From lead conversion rates (CVR), click-through rates (CTR), and Net Promoter Scores (NPS), companies use multiple metrics to analyze the effectiveness of their CX strategy. To do so, you need a detailed list of all the potential touch points in the customer journey. One CX software that works well for most companies is Lumoa.

Strategy 208
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Expert commentary: Closing the CX Gap between Customer Expectations and Business Reality

Comm100

Even simpler things like queue management and the differences between how Apple manages their lines during a new iPhone launch and the way a cinema or a nightclub works their lines of customers can set a sort of broad, general standard over time that customers can use to elevate their expectations for that particular type of experience.

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Reduce Customer Effort, Increase Loyalty: A Recipe for Growth

GetFeedback

Fixing problem areas in your customer experience can yield the greatest benefits, including increased growth around revenue and customer advocates. In this post, let’s take a deeper look at the role customer effort plays in retention and churn, as well as how you can measure this throughout the course of a customer relationship.

Loyalty 170
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The Beginner's Guide to Customer Experience Analytics

Thematic

It aims to uncover the key drivers behind customer decisions and their overall experience with your brand. Customer experience analytics goes deeper than simple satisfaction scores. Three major components make up the backbone of customer experience analytics: data collection, analysis, and generating actionable insights.