Taking Your CX Program from Reactive Realities to Proactive Paths
Experience Investigators by 360Connext
AUGUST 9, 2022
Collecting customer feedback is a piece of the puzzle. Take the Proactive Path: Whenever another survey, a new metric, or even an ongoing feedback program is rolling along, customer experience leaders need to ask one critical question: WHY? Customer experience goals are loose and ill-defined. Reactive Reality #2.
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