ShepHyken

JANUARY 4, 2024

He shares five practical strategies businesses can use to increase customer retention rates. These retention strategies will build your company a community of happy customers. Why would they go elsewhere if you’ve delivered a five-star customer experience?

Loyalty 63

Loyalty Strategy Customer Retention Social Media 63

Currency Alliance

NOVEMBER 16, 2021

Flexibility around loyalty redemptions is crucial to creating meaningful value for every customer. Rewards that are interesting for less-frequent customers, as well as to frequent customers, motivate every customer to engage more, and increase the share of wallet that they allocate to your brand.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

NOVEMBER 16, 2021

Flexibility around loyalty redemptions is crucial to creating meaningful value for every customer. Rewards that are interesting for less-frequent customers, as well as to frequent customers, motivate every customer to engage more, and increase the share of wallet that they allocate to your brand.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Optimove

APRIL 22, 2021

With the declared goal to “Do Something Creative Every Day,” Paper Source is committed to offering inspiration and innovation to their customers as they celebrate life’s special moments, both big and small. They are also committed to the same values of creativity and innovation in their customer marketing.

Ecommerce 52

Ecommerce CRM Retail Loyalty Programs 52

SurveySparrow

JUNE 28, 2023

In the competitive landscape of today’s business world, the success mantra that resonates among most thriving companies is the strategy of providing a personalized customer experience.This concept is rooted in the understanding that every customer is unique, with their own set of preferences, behaviors, and past interactions.

Industry 52

Industry Tips Customer Experience Healthcare 52

Currency Alliance

DECEMBER 20, 2022

This is caused by many factors beyond the scope of this article, but the result is that customers are more conscious about value, and companies are focusing more on cost control. Until a few years ago, brands would have reacted to an uncertain economy by cutting services that deliver customer value.

Loyalty 52

Loyalty Trends Innovation Loyalty Programs 52

Currency Alliance

OCTOBER 12, 2020

That type of simple recognition goes a great way in building loyalty with customers. This presentation is about driving customer engagement, and how the loyalty industry is transforming in order to engage with the mid-tail and long-tail customer. Loyalty programs must evolve to keep customers engaged.

Loyalty 98

Loyalty Marketing Loyalty Programs Banking 98

Customer Guru

MAY 8, 2018

At Customer Guru, we believe that Customer Experience (CX) should be the number one priority for all the Indian businesses so that they become more sustainable and successful globally. Thus, we are on a mission to spread this awareness, inspiring and guiding professionals to adopt and inculcate a customer-centric approach.

Culture 71

Culture Loyalty Programs Airlines Customer Centricity 71

Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. This year, a continuing key theme in loyalty will be the ability to drive even greater customer value at lower direct cost.

Loyalty 59

Loyalty Trends Data Marketing 59

Ann Michaels and Associates

MAY 13, 2020

However, for others, such as ecommerce, the process can be a bit more complicated. How is it possible to get feedback at each step of the process in a way that doesn’t inundate customers to the point of survey exhaustion and make sure the experience is recent enough to get accurate feedback about the experience? Keep it simple.

Feedback 52

Feedback Tips Social Media Ecommerce 52

Win the Customer

SEPTEMBER 21, 2020

The right marketing strategy for your e-commerce store can help you build brand awareness, drive customer loyalty, and ultimately increase online sales. The right marketing strategies involving both on and off your e-commerce store can help you build brand awareness, drive customer loyalty, and ultimately increase online sales.

Sales 52

Sales Customer Engagement e-support Engagement 52

Pointillist

JUNE 15, 2018

What’s better than acquiring one new customer? The answer isn’t acquiring two new customers. Much of the marketing world is still focused on customer acquisition, but to improve customer retention will yield f ar better ROI and cost about 5-25X less than customer acquisition. What is Customer Retention?

Customer Retention 110

Customer Retention Analytics Loyalty Programs Customer Journeys 110

AskNicely

OCTOBER 10, 2017

If your answer is something along the lines of “we want to use NPS to find out how customers think so we can improve our service, get more referrals and maximize customer value”, then you’re on the right track. Uncover customer sentiment. Customer service. How are you planning on reaching customers?

NPS 150

NPS Net Promoter Score Survey Ecommerce 150

BirdEye

NOVEMBER 29, 2023

The digital era has revolutionized how customers discover and purchase furniture. Furniture store marketing is promoting furniture stores and their products to attract customers and increase sales. Verified profiles increase trust and accessibility for potential customers actively searching for furniture.

Trends 59

Trends Tips Tools Marketing 59

ShepHyken

AUGUST 28, 2017

Each week I read a number of customer service and experience articles from various online resources. The Contact Center Playbook for Improving Customer Satisfaction [Whitepaper] by Nicolina Savelli. Artificial Intelligence: The Customer Experience Imperative by Bob Hayes. Here are my top five picks from last week.

Customer Service 79

Customer Service Contact Center Ecommerce Loyalty Programs 79

BirdEye

DECEMBER 8, 2023

However, a robust and effective carpet cleaning marketing strategy is pivotal in making your business stand out and attract customers. Carpet cleaning marketing is all about strategically promoting carpet cleaning services to attract customers and increase business visibility. Builds trust with positive customer reviews.

Tips 59

Tips Strategy Marketing Social Media 59

ProProfs Chat

JUNE 21, 2019

Do you have a customer retention strategy? Companies focus on customer acquisition strategies, since increasing your customer count is the lifeblood of your business. But, customer acquisition won’t help, if you are unable to retain customers. Cost to retain customers, however, can be much lower if done right.

Customer Retention 63

Customer Retention Strategy How To Case Study 63

Currency Alliance

NOVEMBER 17, 2020

It allows us to keep customers engaged when business plans fly out the window, due to marketplace calamities, such as the Covid-19 pandemic. Each trend supports aspects of the broader business imperative: to be present when and where customers choose to engage. Accelerating customer-centricity.

Loyalty 52

Loyalty Trends Loyalty Programs Travel 52

ShepHyken

MAY 18, 2018

This week we feature an article by Gary Anderson who explains why the customer experience creates customer loyalty and generates repeat business. – Shep Hyken. The customer experience you provide will set you apart from the competition. With the rise of eCommerce, customers have more choices than ever before.

Loyalty Programs 79

Loyalty Programs Advertising Loyalty Brands 79

Doing CX Right

AUGUST 23, 2020

ShoppingGives asked 21 Customer Experience experts about proven ways to create brand loyalty, especially during an increasingly competitive eCommerce space. Experts agree that it can be challenging to engage your customers with your brand. It is even harder to build consistent loyalty throughout your customer base.

Loyalty 52

Loyalty Brands Social Media Competitive Advantage 52

Currency Alliance

DECEMBER 17, 2019

There was a mix of good and bad, for loyalty in 2019. Much of the bad has derived from a lack of belief or understanding from CEOs, who constrain budgets, and prop up short-term earnings with value that ought to flow to customers. The widespread devaluation of loyalty currencies during the past few years brings this into sharp focus.

Loyalty 64

Loyalty Strategy Loyalty Programs Travel 64

Circular Edge

DECEMBER 13, 2022

Leverage your historical ERP data to uncover insights that generate value for your customer and business. Perhaps most importantly, you’re missing out on invaluable information about how your customers are evolving. Ultimately, this analysis helps build strong customer-brand relationships. contact-form-7].

Data 52

Data Competitive Advantage Multi-Channel Analytics 52

Currency Alliance

JUNE 11, 2019

A 2018 Collinson study reported that 66% of financial services professionals say their bank “does not understand why customers are loyal or have a strategy to strengthen customer relationships”[i]. Bribing customers is easy and, as with most easy initiatives, not very profitable. Actually, they do. Extra what? in 2017[vii].

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

BirdEye

APRIL 7, 2023

With so many paid and organic marketing campaigns, knowing which brings the most leads, revenues, and customers is crucial. It is also possible that a lead had more than one touchpoint before becoming a customer. Customer Acquisition Cost The customer acquisition cost (CAC) is comparable to the return on marketing investment.

Marketing 52

Marketing Social Media Return on Investment Touchpoint 52

ProProfs Chat

MAY 6, 2020

Did you know that 67% of people worldwide believe that customer service as a whole is improving? One of the top reasons why customers have higher expectations from their preferred brands to offer the best service experience! This definitely gives you the motivation to focus more on creating a delightful experience for your customers.

Customer Experience 66

Customer Experience Social Media e-support Comparison 66

Grade.us

SEPTEMBER 1, 2020

Implementing managed guest WiFi is the best way for agencies with brick-and-mortar clients to collect the customer intelligence needed to execute marketing initiatives. Customer contact data, profile data, and visitor metrics can help agencies optimize every form of customer outreach to address any marketing goal.

Marketing 29

Marketing Social Media Loyalty Analytics 29

ProProfs Chat

JULY 30, 2021

The ultimate verdict on any brand is given by its customers. Brand perception is a crucial indicator of how well your customers are able to connect with your brand: What are their feelings and emotions when they think of you? Wondering how to live up to the expectations of your customers as shown in the statistics above?

Brands 111

Brands Net Promoter Score Social Media e-support 111

Currency Alliance

MAY 31, 2018

So whereas management used to be about doing the same thing, and generating slightly better results, it’s now become a matter of harnessing innovation to remain relevant to rapidly evolving customer preferences. Nowadays, doing the same thing generates worse results because our customers have fundamentally changed. Digital disruption.

Innovation 40

Innovation Company Loyalty Policies 40

Currency Alliance

MAY 31, 2018

So whereas management used to be about doing the same thing, and generating slightly better results, it’s now become a matter of harnessing innovation to remain relevant to rapidly evolving customer preferences. Nowadays, doing the same thing generates worse results because our customers have fundamentally changed. Digital disruption.

Innovation 40

Innovation Company Loyalty Policies 40

SmartKarrot

NOVEMBER 2, 2020

Customer retention is very challenging for businesses especially in 2020. The unprecedented times and business environment have made it uncertain for business leaders on what steps to take to retain customers. In the times of the coronavirus pandemic especially, a primary meter that will set businesses apart is customer experience.

Customer Retention 21

Customer Retention Strategy e-support Social Media 21