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How to Make Customer Service A Competitive Advantage

TeamSupport

Gartner’s 2018 Customer Experience Survey found that two-thirds of a company’s competitive edge was predicated on the experience they delivered to their customers. The constantly evolving landscape means that business-to-business (B2B) customers have all the power. Understand the customer. Don’t wait to automate.

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Master the Market: A Deep Dive into Competitive Analysis

InMoment XI

Competitive analysis offers you this lens. This article will walk you through how to conduct an effective competitive analysis, interpret the results, and turn those insights into actionable strategies. These are areas where you have the opportunity to differentiate your business and gain a competitive advantage.

Analysis 260
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4 Customer Retention Strategies To Help Online Businesses Boost Loyalty

Kayako

What is customer retention? Simply put, customer retention refers to the strategies and tactics businesses use to encourage repeat purchases and ongoing loyalty from their existing customer base. That’s why customer retention is so vital for businesses of every stripe. Stand Behind a Social Mission.

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Organizational Growth Through CX Maturity

Horizon CX

The Business Case for Customer Experience Maturity The benefits of achieving higher levels of customer experience maturity are clear. Back in 2015, MaritzCX conducted a revealing study that shed light on the state of CX maturity across industries. However, despite these compelling statistics, the reality remains stark.

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Customer retention analytics: 5 strategies to reduce churn with data

Thematic

Today, it’s more about offering customers something as personalized as possible, so that they feel truly special. So, let’s look at ways to reduce churn with customer retention analytics and why it’s important in the first place. What is customer retention? Why is customer retention important?

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How Market Segmentation Can Be Used to Improve the Customer Experience

InMoment XI

Every business should know the ins and outs of how their marketing, advertising, and sales team measure up. Market segmentation is a research strategy that separates different consumers in order to study their preferences, needs, and perspectives in order to optimize business practices, products, and experiences.

Marketing 260
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30 Top CX Thought Leader Blogs To Follow

Blake Morgan

She uses her experience in advertising to help companies create customer-centric brands. On her blog, Denise shares insights and case studies from big brands. . Donna is an author, speaker and customer onboarding strategist. She uses her vast experience to help brands understand customers and personalize the experience.