Thematic

MARCH 27, 2024

Navigating Voice of the Customer data Watercare have long recognized the importance of capturing and analyzing customer feedback through a Voice of the Customer (VOC) program. Typically, only 15% of their customer base proactively contact them in any given month, with complaints that came through the support centre.

Chief Customer Officer 62

Chief Customer Officer Customer Journeys Analysis Feedback 62

ChurnZero

APRIL 27, 2022

Learning how to measure value realization is different from tracking other metrics, such as customer lifetime value or customer acquisition cost, which are tied directly to a formula. . Understanding each of these will help you build an overall strategy that will ultimately help solidify your customer base.

Measurement 52

Measurement How To Chief Customer Officer Metrics 52

Customer Bliss

DECEMBER 29, 2015

Demystify the role of the Chief Customer Officer. The role becomes clear as facilitator that unites leaders to make decisions to improve customers’ lives and drive growth. Only after you established a reliable experience and gained the confidence of your customers, can you move to deepen a personal relationship. #1.

Chief Customer Officer 100

Chief Customer Officer Culture Customer Journeys Leadership 100

Customer Bliss

DECEMBER 29, 2015

Demystify the role of the Chief Customer Officer. The role becomes clear as facilitator that unites leaders to make decisions to improve customers’ lives and drive growth. Only after you established a reliable experience and gained the confidence of your customers, can you move to deepen a personal relationship. #1.

Chief Customer Officer 100

Chief Customer Officer Culture Customer Journeys Leadership 100

Customer Bliss

JUNE 6, 2018

Here are the five competencies that I have successfully worked around the world with organizations to deliver – to develop a business growth strategy – and a customer-driven growth engine: In this Competency, the work is to align leaders to make a defining performance metric – the growth or loss of your customer base.

Strategy 193

Strategy Customer Journeys Chief Customer Officer Leadership 193

CSM Magazine

FEBRUARY 3, 2023

Dan Darcy, Chief Customer Officer at Qualified , explains how business leaders can double down on amazing customer experiences to not only cut costs but grow despite a tough economy. We all know it’s more expensive to bring on a new customer than it is to retain an existing one.

Customer Service 52

Customer Service Chief Customer Officer ROI Social Media 52

Customer Bliss

DECEMBER 8, 2017

The following post is an excerpt from my book: Chief Customer Officer 2.0. In this “My Rock, My Story,” Aisling Hassell , Head of International Customer Experience at Airbnb , shares how her team works together in the customer listening process to establish a baseline before setting targets for metrics goals.

Net Promoter Score 203

Net Promoter Score Chief Customer Officer NPS Guest Experience 203

Customer Bliss

JANUARY 28, 2016

Customer asset measurement is about knowing what customers actually did to impact business growth versus what they say they might do via survey results. The role of the Chief Customer Officer is not to build and ‘pitch’ to the leadership team what these metrics are. It’s no wonder complaints are spiking.

Chief Customer Officer 100

Chief Customer Officer Leadership Metrics Call Center 100

Customer Bliss

MARCH 28, 2018

Don’t be afraid if a set of people you’re not designed for doesn’t like your service, and don’t penalize your CX advocates for getting bad scores in whatever metric for those people, because your product and service is not designed for them. Listening to the customer never stops. CX #CustExp Click To Tweet.

B2B 171

B2B Chief Customer Officer Net Promoter Score Culture 171

West Monroe

NOVEMBER 7, 2021

These trends put added pressure on chief customer officers and the services leaders—including professional services/implementation, managed services, customer support, and customer success—whose functions are responsible for customer experience and ultimately growing net dollar retention (NDR).

Chief Customer Officer 52

Chief Customer Officer Customer Experience Touchpoint Software 52

ChurnZero

FEBRUARY 23, 2023

That’s why ChurnZero believes customer retention and loyalty are the most important stages of customer lifecycle management. For example, Forrester says just “11% of B2B decision-makers” say metrics for customer retention and loyalty are tracked by marketing leaders. Our recommendations follow below.

Management 52

Management Self Service Customer Retention Net Promoter Score 52

ChurnZero

FEBRUARY 23, 2023

That’s why ChurnZero believes customer retention and loyalty are the most important stages of customer lifecycle management. For example, Forrester says just “11% of B2B decision-makers” say metrics for customer retention and loyalty are tracked by marketing leaders. Our recommendations follow below.

Management 52

Management Self Service Customer Retention Net Promoter Score 52

Lumoa

APRIL 24, 2018

The Net Promoter System® (or NPS) has been a popular customer experience metric since its creation in 2003. As a rule, I would always suggest collecting NPS as one of a number of metrics (including CSAT and Customer Effort) unless there is a compelling reason why you should not. There is no perfect metric.

System 338

System Effort Score NPS Net Promoter Score 338

West Monroe

NOVEMBER 7, 2021

These trends put added pressure on chief customer officers and the services leaders—including professional services/implementation, managed services, customer support, and customer success—whose functions are responsible for customer experience and ultimately growing net dollar retention (NDR).

Chief Customer Officer 40

Chief Customer Officer Customer Experience Touchpoint Software 40

ChurnZero

MARCH 28, 2023

When you have only a handful of customers, your sales team, product team, customer support team—and even executives—can join forces to keep them happy. As you grow your customer base, you must also dedicate resources to Customer Success. One key to keeping customers is keeping them engaged.

Customer Engagement 52

Customer Engagement Engagement Company Strategy 52

Gainsight

DECEMBER 15, 2021

Here are the five ways the 10 New Laws of Customer Success will add value for your business and help you reach your goals over the next 10 years. . New Value-Driven Metrics. You will see it in the way customers talk about the product. For example, the thank you emails and the excitement felt in each check-in. Cross-sells.

Customer Success 59

Customer Success ROI Effort Score Metrics 59

ChurnZero

JULY 2, 2020

To understand the why and how behind putting the customer at the center of your business, we hosted a webinar with two founding team members of customer-first organizations: ChurnZero’s Chief Customer Officer Abby Hammer and inSided’s CEO/Co-Founder Robin van Lieshout. That can be the tricky part.

Customer Centricity 98

Customer Centricity Chief Customer Officer Effort Score Sports 98

Wootric CX Blog

JULY 15, 2020

However, the most successful companies never lose sight of the fact that the primary purpose of CX metrics is to drive customer-focused action. Once you’re driving customer-focused action, you’ll start to actually reap the benefits of increased retention, expansion, and word of mouth.

NPS 69

NPS B2B Net Promoter Score Effort Score 69

Gainsight

DECEMBER 2, 2019

Bookmark this collection of resources all about customer retention and stop churn in its tracks. Customer retention is one of the biggest metrics in SaaS and a key component in any SaaS company’s strategy. When a customer leaves, it’s known as churn. Benefits of a Customer Retention Strategy.

Customer Retention 52

Customer Retention Resources Strategy Chief Customer Officer 52

Gainsight

DECEMBER 14, 2020

Our Chief Customer Officer, Ashvin Vaidyanathan , talks to customer success trailblazer Garin Landry in this conversation. Garin is the Insight Strategy Manager for Customer Operations and Strategy at Planview , a global leader in work and resource management (WRM). Here’s an example of how Gainsight worked for us.

Customer Success 52

Customer Success Customer Journeys Chief Customer Officer Guidelines 52

Totango

JANUARY 21, 2020

Vice President of Customer Success /. Head of Customer Success. Oversees the development and implementation of customer success strategies. Manages the existing customer base. Handles the management and growth of the customer success team. Chief Customer Officer.

Customer Success 84

Customer Success Chief Customer Officer Software Customers 84

ChurnZero

OCTOBER 30, 2020

We’ve taken snapshots from data across our customer base showing that customers who get the human-led onboarding typically are healthier customers than the ones that come in after the fact,” says Olson. They want to be trusted business partners and work strategically with the customers,” says Olson. “In

Customer Success 93

Customer Success Net Promoter Score Effort Score NPS 93

Amity

MAY 22, 2016

Before you begin, you need to have a plan in place to bring customer success to its full potential. This includes your vision, goals, customer data, metrics, timetable, journey map etc. There is a plethora of information and insights out there (customer success is a very hot topic right now) to guide you in right direction.

Customer Success 57

Customer Success Customer Journeys Chief Customer Officer Metrics 57

Gainsight

SEPTEMBER 29, 2021

For example, some companies ask for seven years of experience in CS operations in a field less than ten years old. We have seen teachers that become excellent Customer Success Managers. There are even Chief Customer Officers that made their way into the CEO chair. People in finance become Product leaders.

Net Promoter Score 59

Net Promoter Score Customer Success Leadership Chief Customer Officer 59

ChurnZero

JUNE 17, 2022

It requires a genuine understanding of your customer cohorts and their goals, perceptions, and needs. To share how to choose, track, and act on effective onboarding metrics, ChurnZero Customer Success Enablement Team Lead Bree Pecci joined CSM Practice for a drill-down into customer-centric onboarding. Irit: Hi everyone.

Metrics 98

Metrics How To Effort Score Self Service 98

Kayako

DECEMBER 3, 2015

Google, for example, says its mission is “to organise the world’s information and make it universally accessible and useful.” Here are some examples that you’ll probably recognize: “Proactive customer service will help us cut down on failed transactions – decreasing churn and improving revenue.”

Customer Service 120

Customer Service How To Case Study NPS 120

Qualtrics

NOVEMBER 16, 2021

The rapidly growing insurtech company bolttech is a great example of a provider capitalizing on this market opportunity by creating a customer-centric business. million customers across Asia, North America, and Europe. With real-time access to customer feedback, our team can immediately close the loop with customers.

Insurance 26

Insurance Industry Customer Experience Chief Customer Officer 26

Amity

JULY 26, 2018

For example: Amity is looking for a Customer Success Manager who likes helping others, building relationships, wants to be an advocate for customers, and will be an innovative team player. For example: Amity is a fast-growing customer success company that loves collaboration and teamwork throughout the organization.

Customer Success 65

Customer Success How To Chief Customer Officer Metrics 65

Gainsight

JUNE 9, 2021

Kendra used the evolution of Gainsight’s health score model as an example of best practices along with technical challenges. Major Takeaways: The use of the DEAR—Deployment, Engagement, Adoption (Depth and Breadth), Return on Investment (ROI)—Model is a great framework that works for Gainsight especially when attached to leading metrics.

Effort Score 52

Effort Score Chief Customer Officer Sales ROI 52

West Monroe

JANUARY 24, 2022

Although executives have driven some operational improvement within siloes—for example, using configure/price/quote (CPQ) capabilities to bolster sales effectiveness—few companies have designed and implemented a fully unified customer experience (CX) and fully coordinated internal operations.

Software 40

Software Trends Self Service B2B 40

CSM Practice

OCTOBER 10, 2018

By Andreas Knoefel, Customer Success and Services Executive, Thought Leader, and Author. As Customer Success leaders we are constantly challenged to preserve the customer base and to increase the recurring revenue stream. As the last example of many, I identified the weak point in the Resources available to the customer.

Customer Success 49

Customer Success Chief Customer Officer ROI Customers 49

CSM Practice

OCTOBER 10, 2018

As Customer Success leaders we are constantly challenged to preserve the customer base and to increase the recurring revenue stream. I answered this call as the builder and leader of Customer Success for Apple , NextLabs and several startups. Below, is the blog he wrote. From Puzzle Pieces to the Picture .

Customer Success 49

Customer Success Chief Customer Officer ROI Customers 49

Amity

JULY 28, 2014

And to add more fuel to the fire: The probability of selling to an existing customer is 60 – 70%. The probability of selling to a new prospect is 5-20% – Marketing Metrics. A 5% reduction in the customer defection rate can increase profits by 5 – 95% – Bain & Company. Customer success doesn’t just happen.

Customer Success 48

Customer Success Customer Journeys Chief Customer Officer CRM 48

ChurnZero

JUNE 17, 2022

It requires a genuine understanding of your customer cohorts and their goals, perceptions, and needs. To share how to choose, track, and act on effective onboarding metrics, ChurnZero Customer Success Enablement Team Lead Bree Pecci joined CSM Practice for a drill-down into customer-centric onboarding. Irit: Hi everyone.

Metrics 52

Metrics How To Effort Score Self Service 52

SmartKarrot

FEBRUARY 9, 2022

The worst part is that while product, sales, marketing, and engineering have a vote to increase their respective budgets, resulting in enhanced revenue or engagement, customer success depends on financial metrics like revenue per CSM or customers per CSM. MRR and CSAT are other metrics that can be tied to the pitch.

Customer Success 10

Customer Success Chief Customer Officer ROI Financial 10

C Space

AUGUST 5, 2019

Fader uses a mathematical approach to help companies determine customer lifetime value (or, CLV) and use it to determine their “customer based corporate valuation.” The new one, The Customer Centricity Playbook, is much more about how do we do this stuff, and how do we win everybody over? How does CLV work?

Marketing 61

Marketing Customer Centricity Net Promoter Score Chief Customer Officer 61

ChurnZero

JULY 9, 2020

Although case studies primarily support bottom-of-funnel marketing, they can also benefit other customers by sharing new or unique ways of using the product. . How do you decide if a customer is the right fit? As your customer base expands, it’s helpful to develop a system of qualifications for determining case study candidates.

Strategy 64

Strategy Marketing Case Study Effort Score 64