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Mapping Customer Journeys Through a Systems Lens

Horizon CX

In some cases that might be the very origin, especially when one of those senior leaders holds the title of Chief Customer Officer or Vice President of Customer Experience. This is enabled by having a “big-picture” orientation which is called systems thinking. Forrester at the Sloan School of Management at MIT.

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What Chief Customer Officers can learn from YCombinator’s approach to disruption

Thematic

What do Chief Customer Officers have in common with YCombinator? Last week, I attended the Chief Customer Officers & Influencers conference in Atlanta. If you have ever been to a CX conference, you know that there will be at least one session on this topic. Strategy 1.

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Gainsight Pulse—Towards a Digital, Enterprise-wide Strategy for Customer Success

Gainsight

At its tenth annual Pulse conference last week, Customer Success (CS) platform Gainsight unveiled a new product designed to digitally connect the various fragments of customer experience, oriented around CS and supported by a new company-wide licensing option.

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How Johnson & Johnson Creates Value for Customers and Employees

Customer Bliss

How does a global consumer brand create value for its customers, consumers, and employees? In today’s episode, we talk to Chester Twigg , the first global chief customer officer at Johnson & Johnson. He knew that he had to think through the following: how do you create the best selling team?

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Customer Success for the Enterprise Luncheon Creates an Interactive CS Experience in The Bay Area

Totango

Moderated by Jamie Bertasi, Chief Operations Officer (COO) and Chief Customer Officer (CCO) at Totango, the panelist consisted of a well-rounded group of CS leaders and executives bringing to the table their own unique perspectives on the state of CS today. More about the event here. Learn more about Totango here.

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Embedding Customer Centricity: The Customer Experience Jigsaw Puzzle

ijgolding

How many customer segments should we have? Should we have a Chief Customer Officer. What is fascinating about the questions I am asked, is that more often than not, most organisations have started their journey to becoming Customer Centric. Just having a VOC mechanism does not make your business customer centric.

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Implement These 5 Tactics to Improve Employee Experience

Customer Bliss

Though Lyft was growing quickly, Mary didn’t want to lose sight of continuing a delightful customer experience. A delightful CX meant that they were to develop a value system around uplifting other people. The presenting sponsor of The Chief Customer Officer Human Duct Tape Show is Customerville.