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Anatomy of a Customer Case Study

ClientSuccess

Current customers are some of the most prominent advocates and marketing opportunities available for SaaS organizations. Your customers are real companies that chose your solutions to bring their goals to life, so of course, they would be at the top of the list for sharing ‘why’ a partnership was formed. Who is the customer?

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Case study: How Copper increased retention with community

inSided

When Ken Aponte first joined CRM software company Copper back in December 2020 as their VP of Customer Success, he noticed one thing: retention wasn’t where it needed to be. One year following the launch of the Copper Community , their community sees steady, linear growth, with retention following the same trend.

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So, You Want to Write a Case Study?

Education Services Group

You’ve done incredible, meaningful work with your customer, and they clearly love you, your product, and your company. Getting customers to that stage is really the ultimate goal of Customer Success, so this is a moment to be celebrated (cheers!) The part Customer Success plays in the story.

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Case study: Gainsight’s community-driven product feedback loop

inSided

As a Customer Success Community platform on a mission to improve Customer Success in SaaS, having Gainsight choose us as their community platform further cemented our belief that community is (and always should be) at the heart of Customer Success. So when Gainsight approached us, we were delighted.

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The Customer Success Index EMEA 2023: Customer Success Enters Its Mature, Strategic Era

Gainsight

View this post on Instagram A post shared by HubSpot (@hubspot) Which is why here at Gainsight, we are delighted to announce the findings of the Customer Success Index EMEA 2023. Based on the results of our latest survey of European companies, it is clear that the field of Customer Success (CS) is all grown up—and strategic.

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The Customer Success Index EMEA 2023: Customer Success Enters Its Mature, Strategic Era

Gainsight

View this post on Instagram A post shared by HubSpot (@hubspot) Which is why here at Gainsight, we are delighted to announce the findings of the Customer Success Index EMEA 2023. Based on the results of our latest survey of European companies, it is clear that the field of Customer Success (CS) is all grown up—and strategic.

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How to Boost Branding with Customer Success Management

CSM Magazine

Turning that sale into a loyal, lifelong customer. That’s where customer success management (CSM) comes in. In this article, we’re going to explore how you can supercharge your branding efforts by leveraging the power of customer success management. The same principle applies here.