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Moments That Matter in the Customer Experience: How Driver Analysis Helps Identify Which to Focus on & Why

InMoment XI

Customer experience often relates to the long-term relationship between customers and the companies they do business with. These various interactions along the customer lifecycle —and, more specifically, those that have the most impact on the business—are what we like to call “Moments That Matter” (MTM) in customer experience.

Analysis 493
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5 Simple Steps Retailers Can Take to Build Stronger Relationships with Customers

InMoment XI

As customers seem to shop solely based on the best deal, it can be difficult to build customer loyalty in retail, which leaves many brands wondering if customer loyalty is even worth the effort. A loyal customer is valuable to retailers in a multitude of ways. 5 Ways to Build Customer Loyalty in Retail.

Retail 493
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Leveraging Unstructured Data Analytics: The Key to Unlocking Hidden Customer Insights

InMoment XI

Armed with these in-depth insights, businesses can fine-tune their product offerings, service delivery, and marketing strategies to align precisely with customer demands and desires. Moreover, unstructured data analytics offers a holistic view of the customer journey , capturing the entire spectrum of interactions across various touchpoints.

Analytics 488
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The Power of Listening: Mastering Voice of the Customer Surveys

InMoment XI

The power of listening to your customers transcends beyond just collecting feedback; it serves as a strategic compass, guiding your decision-making, shaping your product development, and, most importantly, building strong, lasting customer relationships. How likely are you to switch to a different brand, product, or service?

Survey 390
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How to Elevate the Customer Experience with Conversational Commerce

Lumoa

This article will explore ways to leverage conversational commerce to improve customers’ experiences with your brand. With that in mind, here are a few best practices for elevating the customer experience with conversational commerce. Don’t interact with customers just for the sake of it.

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Revolutionizing Customer Experience: Crafting an Effective Customer Experience Strategy

InMoment XI

With the number of businesses available to your customer base, including big competitive retail brands, you have to make your business stand out from the pack. In the modern digital world, it’s by creating a seamless customer experience strategy. This is called the customer journey. How exactly do you do this?

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How Contact Centers Shape And Enhance Your Brand Identity

CSM Magazine

Brand identity is fundamental to success, representing how consumers perceive and experience a company. Every interaction counts, and one frequently neglected yet vital touchpoint is the contact center. These centers, where customers engage with a company, hold significant influence over brand identity.