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What Is Unified Customer Experience Management (CXM)?

NobelBiz

To address and overcome this challenge, many companies have started embracing Unified Customer Experience Management (Unified CXM). CXM has completely revolutionized how brands engage with their customers. It leverages a centralized data source to provide consistent interactions throughout the customer journey.

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Content marketing for small business: Best tips to rule the market

BirdEye

That’s where content marketing comes into play. It’s about creating and sharing valuable content that’s so useful and interesting that your customers can’t help but pay attention. Table of contents Why do small businesses need content marketing? Content marketing is all about making connections with your audience.

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Connect to customers using a direct marketing strategy

BirdEye

Using a direct marketing strategy to personalize your customers’ shopping experience is an easy way to outshine your competitors. That’s why direct marketing is more important than ever for a business’s continued success. Table of contents What is direct marketing? Table of contents What is direct marketing?

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Guest Blog: Contact Center Talent in These Changing Times, Part 1 – Setting the Stage

Calabrio

This guest post is authored by Steven Kaish , SVP, Product Marketing & Technical Partners at Glia. AI can also improve live service, helping agents to quickly understand a customer request and provide solutions for issues that are too complex for a bot. In the next blog, we’ll discuss how to make those roles more strategic.

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Top 8 types of messages to connect with customers 

BirdEye

Staying in touch with customers helps businesses strengthen their relationships and build a stronger customer base. The current digitally connected world makes that process very easy. There are multiple avenues for businesses to reach out to their customers and make sure they notice every word.

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Social Customer Experience Management

Feedback

What is Social Customer Experience Management? However, do you know that companies now need to be increasingly aware of their brand presence, as well as how the voice of the customer affects their business reputation? . Embracing Feedback for Social Customer Experience Management.

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Hyperlocal social media marketing for local businesses

BirdEye

While casting a wide marketing net might be tempting, often, the magic happens when targeting is razor-sharp. Knowing your customers on a personal level isn’t just a perk of running a local business; it’s your superpower. Table of contents What is hyperlocal social media marketing?