Lumoa

JUNE 14, 2023

You’ve designed your NPS survey and emailed it to all your customers—and the results are in… but not those you were expecting. When it comes to gauging customer sentiment and loyalty, few metrics enjoy such widespread acclaim as the Net Promoter Score (NPS). And you’re not alone in feeling that way.

NPS 208

NPS Effort Score Customer Centricity Loyalty 208

Experience Investigators by 360Connext

DECEMBER 15, 2014

This often means creating special loyalty programs , elite experiences, and special perks to maintain the top 1% of customers. How do you gauge customer value? Airlines have recently taken to creating secret, invitation-only loyalty programs for their most valued customers. Herein lies the rub.

Loyalty Programs 268

Loyalty Programs Airlines Social Media Loyalty 268

Kustomer

OCTOBER 19, 2023

Welcome to The Kustomer Service Pulse , a new series on the Kustomer blog where we share our point of view on customer service experiences that showcase how companies can create unforgettable moments with their customers, drive impact for their business, and elevate their brands.

Customer Service 59

Customer Service Airlines Exceptional Customer Service Social Media 59

Beyond Philosophy

JUNE 11, 2015

Without fear of (much) argument, it’s a fair statement that all companies want, and try to generate and achieve, optimum loyalty from their customer base. They should want this because study after study shows the financial rewards of having loyal customers. Customer loyalty programs are especially popular among retailers.

Loyalty Programs 60

Loyalty Programs Loyalty Airlines Retail 60

Currency Alliance

JUNE 16, 2020

For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. What really stood out is which brands were pulling off these feats.

Loyalty 52

Loyalty Innovation Travel Loyalty Programs 52

NICE inContact

AUGUST 9, 2018

Organizations generally track NPS in two ways: either right after customer service interactions or regular (often quarterly or annually) surveys that go out to their entire customer base. Unlike CSAT, CES is focused on individual interactions with your customers, rather than overall sentiment for your brand.

NPS 123

NPS Metrics Net Promoter Score Customer Service 123

NICE inContact

AUGUST 9, 2018

Organizations generally track NPS in two ways: either right after customer service interactions or regular (often quarterly or annually) surveys that go out to their entire customer base. Unlike CSAT, CES is focused on individual interactions with your customers, rather than overall sentiment for your brand.

NPS 122

NPS Metrics Net Promoter Score Customer Service 122

LoyaltyPlus

NOVEMBER 9, 2018

Loyalty programmes or rewards programmes are a major revenue generator in the hospitality industry and keeping operators front of mind, seeing as it is offered to customers who regularly support a company. The key objective is not only to keep the current customer happy, but open the door to new prospective customers.

Hospitality 40

Hospitality Loyalty Industry Airlines 40

ShepHyken

APRIL 17, 2017

Getting More Referrals = Letting People Your Customers Care About Know About Brands That Care About Them by Joseph Michelli. Joseph Michelli) Here are some broad approaches to activating promoter behavior in your loyal customer base. How to Drive Customer Loyalty Among Millennials by Timi Garai.

Social Media 79

Social Media Customer Service Airlines Loyalty 79

GetFeedback

APRIL 8, 2019

The question of what is a good NPS score is popular among brands who value customer experience. A Net Promoter Score, or NPS, has become a necessary customer experience metric. In fact, an estimated 65% of companies track NPS scores , making it the most coveted customer experience metric measured by companies.

NPS 247

NPS Net Promoter Score Effort Score Metrics 247

Currency Alliance

JUNE 11, 2019

Part of the solution is to take on some of the characteristics of a challenger bank – but that space is already crowded with lookalike competitors, and straying too far along this path may create branding problems for a venerable institution. Customers appreciate the free money, but it simply doesn’t make them loyal. in 2017[vii].

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

SurveySensum

SEPTEMBER 21, 2023

This shows the high cost of customer acquisition and how, at times, businesses fail to recoup their initial investment. In contrast, Company B chose to focus on retaining its existing customer base by introducing loyalty programs. How to Calculate Customer Retention Rate? This keeps subscribers engaged and loyal.

Customer Retention 52

Customer Retention Strategy Gamification Loyalty Programs 52

Interactions

MARCH 19, 2020

Consumers are scrambling to contact airlines and hotels to cancel or change their bookings. . Amidst this chaos with emotions running high, customers still expect these brands to show empathy and offer fast, efficient, and effective solutions. Especially in times of need, consumers want brands to show empathy and support.

Customer Service 96

Customer Service Contact Center Travel Airlines 96

SurveySparrow

JUNE 20, 2023

One element stands out as a game-changer in the fast-paced corporate world where there is fierce competition and constantly changing customer expectations: the customer service experience. It’s the magic element that can turn a one-time customer into an avid advocate of the brand.

Examples 52

Examples Customer Service Customer Experience Exceptional Customer Service 52

Pretium Solutions

OCTOBER 26, 2011

The word loyalty is thrown around quite a bit inside the customer service world today. Numerous books and scores of articles have been written and blogs posted about the importance and relevance of customer loyalty , as compared to customer satisfaction , and that there is actually little relationship between the two.

Loyalty 40

Loyalty Airlines Effort Score Loyalty Programs 40

Pretium Solutions

OCTOBER 26, 2011

The word loyalty is thrown around quite a bit inside the customer service world today. Numerous books and scores of articles have been written and blogs posted about the importance and relevance of customer loyalty , as compared to customer satisfaction , and that there is actually little relationship between the two.

Loyalty 40

Loyalty Airlines Effort Score Loyalty Programs 40

Pretium Solutions

OCTOBER 26, 2011

The word loyalty is thrown around quite a bit inside the customer service world today. Numerous books and scores of articles have been written and blogs posted about the importance and relevance of customer loyalty , as compared to customer satisfaction , and that there is actually little relationship between the two.

Loyalty 40

Loyalty Airlines Effort Score Loyalty Programs 40

Aveus

OCTOBER 3, 2017

Dear Sandeep Dube , Vice President – Delta Air Lines (Customer Engagement & Loyalty). From: Chis LaVictoire Mahai , Managing Partner, Aveus and a long-experienced customer with both Delta (2+ million miler, Diamond Medallion Member since the category was created) and American Express (member since 1982).

Airlines 100

Airlines Travel Customer Experience Advertising 100

SurveySparrow

JUNE 28, 2023

In today’s highly competitive business landscape, providing exceptional customer experiences has become crucial for long-term success. Understanding what customer experience optimization entails and implementing effective strategies can significantly impact customer satisfaction, loyalty, and ultimately, business growth.

Customer Experience 52

Customer Experience Customer Journeys Net Promoter Score Customer Centricity 52

LoyaltyPlus

JANUARY 19, 2021

With 2020 now done and dusted, and harsh socio-economic lessons learnt, retailers can now turn their attention to 2021 and a new year with new opportunity to reward customers and secure market share. Programmes and platforms designed to build loyalty, reward customers, and possibly attract more customers are at the heart of this approach.

Gamification 52

Gamification Customer Centricity Airlines Loyalty 52

SurveySensum

JULY 13, 2023

Improving retail customer experience for your brand is not only an expectation from your customers but also a requirement for your business growth. In today’s competitive retail landscape, customer experience has emerged as an important factor that can either make or break a business. Then this guide is for you.

Retail 52

Retail Survey Tools Customer Experience 52

SurveySensum

JULY 13, 2023

Improving retail customer experience for your brand is not only an expectation from your customers but also a requirement for your business growth. In today’s competitive retail landscape, customer experience has emerged as an important factor that can either make or break a business. Then this guide is for you.

Retail 52

Retail Survey Tools Customer Experience 52

ijgolding

NOVEMBER 8, 2016

Over the years, businesses in other industries have worked hard to turn people into FANS of their brands. So let me ask the question from the header of this post – Do you need FANS or CUSTOMERS to have a sustainable business? The more FANS they attracted, the more successful they seemed to become.

Sports 237

Sports Entertainment Airlines Customer Base 237

Currency Alliance

DECEMBER 19, 2022

It has the potential to address a lot of business challenges, and enable many forms of elusive innovation in loyalty marketing. The biggest opportunities for loyalty programs relate to operating more efficiently to reduce cost, and improving personalization. Using AI to improve profitability of pricing and promotions.

Loyalty 52

Loyalty Marketing Airlines Loyalty Programs 52

SurveySparrow

OCTOBER 13, 2023

Prioritizing Changes: Based on customer feedback, a restaurant may prioritize menu enhancements over interior decor changes if menu dissatisfaction is a recurring issue. Iterative Nature: After upgrading its booking system, a hotel chain continuously refines the system based on user feedback, ensuring ongoing enhancement.

Feedback 52

Feedback Examples Social Media e-support 52

SurveySensum

DECEMBER 16, 2019

Indonesian Customer Experience Trends to watch for in 2020. A report by SurveySensum revealed preferences of 1000 consumers across 25 categories and 300+ brands in Indonesia. Today, customer experience is perhaps the most important aspect for any business to succeed. Loyalty programs will be the Next Game Changer.

Trends 52

Trends Customer Experience Loyalty Programs Touchpoint 52

SurveySensum

JULY 21, 2022

Calculating the Net Promoter Score is critical to gauge your customers’ satisfaction and loyalty. The survey was conducted for 221 brands in 23 industry sectors covering a whopping 6,500 respondents. Based on the survey, the NPS benchmark was derived as under: Use this data to drive success! Benchmark your NPS Score.

Net Promoter Score 59

Net Promoter Score NPS How To Telecommunications 59

ShepHyken

OCTOBER 19, 2018

It’s not only showing the right content on the web or via email but can decide if these are even the appropriate channels to engage with a customer at any given time. For [customer support and marketing] employees, the main benefit is operational efficiency. Anticipating and recommending new options for customers based on past history.

Customer Service 111

Customer Service e-support Chatbots Automotive 111

Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. This year, a continuing key theme in loyalty will be the ability to drive even greater customer value at lower direct cost.

Loyalty 59

Loyalty Trends Data Marketing 59

ijgolding

AUGUST 12, 2018

Even if something goes wrong, it creates an opportunity for an organisation to leave the customer remembering the way they out it right. With this in mind, how do organisations determine what really does make customers happy? To know what makes customers happy, it must be possible to define their core ‘needs and wants’.

Customer Journeys 185

Customer Journeys Customers Airlines Social Media 185

SurveyGizmo

FEBRUARY 4, 2021

Loyalty and retention are not the same, but they are definitely related. Loyalty is personal and emotional, while retention is a financial measure, is what Ryan Tamminga, VP of Customer Success at Alchemer, and Vanessa Bagnato, Director of Enterprise Solutions at Alchemer, explained recently in a webinar.

Loyalty 98

Loyalty Net Promoter Score Airlines Loyalty Programs 98

Currency Alliance

DECEMBER 20, 2022

This is caused by many factors beyond the scope of this article, but the result is that customers are more conscious about value, and companies are focusing more on cost control. Until a few years ago, brands would have reacted to an uncertain economy by cutting services that deliver customer value.

Loyalty 52

Loyalty Trends Innovation Loyalty Programs 52

Retently

AUGUST 22, 2018

“You can’t have a mid-life crisis in the airline industry, because everyday is a crisis.” – Herb Kelleher. Maintaining an airline is a mess. However, in the pursuit of keeping their operational costs lower, airlines often compromise on one element that has become the crucial competitive differentiator – customer experience.

Airlines 83

Airlines Customer Satisfaction NPS Net Promoter Score 83

Currency Alliance

NOVEMBER 16, 2021

Flexibility around loyalty redemptions is crucial to creating meaningful value for every customer. Rewards that are interesting for less-frequent customers, as well as to frequent customers, motivate every customer to engage more, and increase the share of wallet that they allocate to your brand.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

NOVEMBER 16, 2021

Flexibility around loyalty redemptions is crucial to creating meaningful value for every customer. Rewards that are interesting for less-frequent customers, as well as to frequent customers, motivate every customer to engage more, and increase the share of wallet that they allocate to your brand.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

SurveySensum

SEPTEMBER 26, 2023

Remove Any Potential Barriers to Adoption Let’s say you have launched a new feature in your beauty app that enables users to filter beauty products by brands. For example, the AAdvantage program by American Airlines rewards frequent flyers with miles that can be redeemed for free flights, seat upgrades, and other travel-related benefits.

Strategy 52

Strategy Management User Experience Measurement 52

ProProfs Chat

DECEMBER 23, 2019

And the results are starting to show because these companies are placing customer centricity in the midst of their core brand and mission. For these businesses, customer centricity is not just a buzzword. What they do is basically put a premium on the customer and their experience with the product, service, or brand.

Customer Centricity 96

Customer Centricity Customer Journeys Knowledge Base Effort Score 96