Currency Alliance

MAY 20, 2024

Consumers used to show loyalty to their main bank more or less by default. Back in 2017, when interchange fees were slashed by the European Union, most banks’ response was to simply to give up on their loyalty program; this was lazy and a huge strategic mistake.

Banking 52

Banking Loyalty Loyalty Programs Ecommerce 52

Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. This year, a continuing key theme in loyalty will be the ability to drive even greater customer value at lower direct cost.

Loyalty 59

Loyalty Trends Data Marketing 59

SurveySensum

SEPTEMBER 21, 2023

In contrast, Company B chose to focus on retaining its existing customer base by introducing loyalty programs. Note: A higher CRR typically indicates customer loyalty , trust, and a strong value proposition, while a lower one suggests potential churn and the need for enhanced customer engagement and service quality.

Customer Retention 52

Customer Retention Strategy Gamification Loyalty Programs 52

SurveySparrow

JULY 23, 2023

But as we journey through 2023, a different tale is being written. So, let’s turn the page and explore the top customer experience trends of 2023 that are shaping this exciting narrative. They can provide superior experiences that differentiate them from their competitors, leading to increased customer loyalty and market share.

Trends 52

Trends Self Service Customer Experience Omni-Channel 52

ShepHyken

MARCH 25, 2024

How Artificial Intelligence (AI) Is Benefiting Customer and Employee Satisfaction by John Dijulius (The Dijulius Group) AI and Machine Learning (ML) are not only here, but if it’s not already a major part of your business strategy moving forward, you may be in danger of becoming the next Kodak.

Loyalty Programs 79

Loyalty Programs Hotels Customer Service Hospitality 79

ShepHyken

DECEMBER 3, 2023

Loyalty is a Strategy, Not a Program by Kevin Susman (Total Retail) In the commercial innovation workshops I lead around the globe, there are many strategies that clients and customers want to cover. However, without fail, I always get asked what can be done to improve customer loyalty.

Customer Service 61

Customer Service Loyalty Programs Loyalty Customer Service Training 61

BirdEye

AUGUST 7, 2023

That means you need more strategies in your pocket to stand out from your competitors. Below, we delve deeper into 13 auto repair marketing strategies to boost your business. Customer loyalty: A big part of auto repair shop marketing involves turning first-time customers into long-term advocates.

Strategy 52

Strategy Sales Marketing Social Media 52

BirdEye

OCTOBER 19, 2023

Restaurants need to leverage digital marketing strategies to stand out. Looking for a quick answer what are 11 strategies to do digital marketing for restaurants? Develop a loyalty program 10. Read more insightful findings in our guide about the Impact of online reviews on multi-location businesses in 2023.

Marketing 62

Marketing Strategy Social Media Multi-Channel 62

ShepHyken

DECEMBER 17, 2023

It includes strategies, tactics, research findings, and more that back up the importance of having a powerful customer-centric strategy. Also included are short summaries of the customer-centricity strategies from five of the most recognizable brands on the planet. You don’t have a convenience strategy?

Customer Service 61

Customer Service Customer Centricity Loyalty Programs Culture 61

ShepHyken

FEBRUARY 5, 2023

23 Customer Experience Practices You Should Stop in 2023 by Lynn Hunsaker (CustomerThink) “Do more with less” may be more prevalent this year as some tech firms and many others trim their customer experience teams, programs, and the experience itself. Here are 23 warped and dusty customer experience practices to stop in 2023.

Customer Service 62

Customer Service Government Loyalty Customer Satisfaction 62

Optimove

OCTOBER 5, 2023

Many were uncovered in our 2023 Marketer’s survey that are below.  Others originate from our 2023 Marketing Fatigue survey. Data Strategy Dilemmas: Marketers are wrestling with a ghostly absence—a lack of a robust first- and zero-party data strategy. Recognizing and rewarding user loyalty can significantly reduce churn.

Marketing 119

Marketing Survey B2C Loyalty 119

ShepHyken

FEBRUARY 5, 2023

23 Customer Experience Practices You Should Stop in 2023 by Lynn Hunsaker (CustomerThink) “Do more with less” may be more prevalent this year as some tech firms and many others trim their customer experience teams, programs, and the experience itself. Here are 23 warped and dusty customer experience practices to stop in 2023.

Customer Service 65

Customer Service Government Loyalty Customer Satisfaction 65

ShepHyken

OCTOBER 1, 2023

Total experience transformation: Five strategies for a seamless customer and employee experience by Ron Shamah (Fast Company) Employee and customer experiences have an inherent overlap—one does not exist without the other. So, what better time to cultivate some customer loyalty so you can supercharge your sales towards the end of the year?

Customer Service 66

Customer Service Contact Center Average Handle Time Customer Service Strategies 66

BirdEye

OCTOBER 27, 2023

Businesses might be well-equipped with advanced digital tools and modern-day strategies to attract customers. Looking for a quick answer to what those 10 customer acquisition strategies are? Looking for a quick answer to what those 10 customer acquisition strategies are? What is a customer acquisition strategy?

Strategy 57

Strategy Social Media Multi-Channel Advertising 57

ShepHyken

FEBRUARY 25, 2024

How Customer Advocacy Fuels Brand Loyalty and Growth by Marbue Brown (CMSWire) Reputations are made or broken by the experiences customers have with companies and especially by what they have to say about those experiences. This short article hits some of the high points of why creating obsessed customers is a good strategy.

Customer Service 62

Customer Service Average Handle Time Net Promoter Score Loyalty Programs 62

BirdEye

DECEMBER 8, 2023

billion in 2023 alone. However, a robust and effective carpet cleaning marketing strategy is pivotal in making your business stand out and attract customers. We guide you with practical and actionable tips and suggest ad ideas, tactics, and strategies to boost the profitability of your carpet cleaning business.

Tips 57

Tips Strategy Marketing Social Media 57

SurveySensum

APRIL 8, 2024

Small businesses need to adopt a multi-faceted online strategy that emphasizes building deep, meaningful relationships with their customers and differentiating themselves from the competition. Strategies for Small Online Businesses to Succeed in the Competitive Digital Landscape.

Strategy 52

Strategy Social Media Advertising Analytics 52

BirdEye

MARCH 24, 2023

In this guide, we’ll provide you with the tools, tips, and strategies you need to thrive in the year ahead. The importance of business development A solid growth strategy and business development plan are vital for success. To succeed, businesses must have a comprehensive and strategic approach to business development.

Return on Investment 98

Return on Investment Social Media Sales Metrics 98

Currency Alliance

DECEMBER 7, 2021

I heard it once, two weeks ago at a loyalty conference in London. Loyalty trends were being discussed, as well as what had been hot topics in prior years – some of which just faded away as fads. Most companies need to stay focused on what we call Loyalty Imperatives for this decade. The Loyalty Imperatives answer that question.

Loyalty 52

Loyalty Trends Loyalty Programs Touchpoint 52

ShepHyken

DECEMBER 26, 2022

13 Powerful Retention Strategies That Keep Customers Coming Back by Hirsh Goswamy. Beyond Discounts: The New Rules for Today’s Top Loyalty Programs by Charlie Casey. My Comment: If you think that customer loyalty programs are about discounts and points, think again. Happy Holidays!

Loyalty Programs 65

Loyalty Programs Customer Service Self Service Retail 65

ShepHyken

JANUARY 22, 2023

My Comment: This excellent article focuses on strategies and tactics to consider for your call center. How retailers can capture customer loyalty in 5 charts by Arielle Feger (Insider Intelligence) As brand loyalty declines, deals remain a surefire way to win over consumers. Here are five charts on how to up your loyalty game.

Customer Service 48

Customer Service Self Service Contact Center Loyalty 48

SurveySensum

JULY 4, 2023

In the first quarter of 2023, Amazon reported a significant increase in net sales, amounting to $127.4 This highlights the universal applicability of customer-centric strategies for driving business success. Put Yourself In Your Customer’s Shoes Crafting a successful strategy requires a deep understanding of your target audience.

Customer Satisfaction 52

Customer Satisfaction Strategy Tips Social Media 52

SurveySensum

JULY 4, 2023

In the first quarter of 2023, Amazon reported a significant increase in net sales, amounting to $127.4 This highlights the universal applicability of customer-centric strategies for driving business success. Put Yourself In Your Customer’s Shoes Crafting a successful strategy requires a deep understanding of your target audience.

Customer Satisfaction 52

Customer Satisfaction Strategy Tips Social Media 52

Strativity

MAY 25, 2023

This article was originally published by QSR ( PDF ) on May 25, 2023. But the success of these programs has as much to do with insights as technology. As loyalty programs have become the norm, it’s increasingly important for brands to differentiate beyond points-based product rewards. james.lanyon@materialplus.io

Brands 52

Brands Loyalty Programs e-support Rewards Programs 52

Optimove

DECEMBER 28, 2023

The Big Picture: With 2023 in the books, it’s time to pave the way for continued innovation and more meaningful customer connections in the year ahead. Make a pledge to put your customer first by adopting technologies and implementing strategies that elevate the customer journey.

CRM 69

CRM Marketing Social Media Analysis 69

BirdEye

APRIL 7, 2023

Let’s look at some of the most critical marketing KPIs you must track in 2023. Cost per lead Cost per lead is an important marketing KPI to monitor in 2023. Product marketing teams can monitor this metric to understand if they have the product-market fit and the efficiency of their GTM strategies.

Marketing 52

Marketing Social Media Return on Investment Touchpoint 52

SurveySensum

JULY 17, 2023

By implementing powerful retail customer experience strategies that brands like Amazon, Decathlon, IKEA, etc have adopted, So, what are these top winning retail customer experience strategies? This ultimately leads to increased customer satisfaction and loyalty, resulting in a competitive edge in the retail industry.

Retail 52

Retail Strategy Customer Experience Sports 52

SurveySensum

JULY 17, 2023

By implementing powerful retail customer experience strategies that brands like Amazon, Decathlon, IKEA, etc have adopted, So, what are these top winning retail customer experience strategies? This ultimately leads to increased customer satisfaction and loyalty, resulting in a competitive edge in the retail industry.

Retail 52

Retail Strategy Customer Experience Sports 52

SurveySparrow

MARCH 29, 2023

Signup for Free 14-Day Free Trial • No Credit Card Required • No Strings Attached 5 stages of the eCommerce customer journey: How to manage them in 2023 Stage 1: Awareness In this stage, the customer learns about you and your product. Having an effective SEO (search engine optimization) strategy plays a huge importance in this stage.

Customer Journeys 52

Customer Journeys Ecommerce Touchpoint Social Media 52

SurveySparrow

FEBRUARY 27, 2024

Net Promoter Score , or NPS, is a crucial metric to gauge customer loyalty and satisfaction. We have already defined that NPS is crucial for understanding customer satisfaction and loyalty. A higher NPS score means excellent customer satisfaction and loyalty, meaning increased customer retention. Let’s not waste any time.

NPS 52

NPS Retail Effort Score Loyalty Programs 52

Strativity

APRIL 27, 2023

This article was written by James Lanyon, EVP, Strategy & Innovation ( james.lanyon@materialplus.io ) , and Sean Eidson, VP, Strategy & Innovation ( sean.eidson@materialplus.io ) at Material. Fast forward to today The 2023 headline is different from what operators and managers envisioned when thinking about a post-COVID world.

Strategy 52

Strategy e-support Roadmap Customer relationships 52

SurveySensum

MARCH 6, 2024

They allow a business to form insights and help them effectively redesign their strategy for more growth and revenue, which frankly, is the core goal of every business. Using this, you can then execute the appropriate marketing strategies to maximize revenue. Hot Tip: Consider using Google Analytics to keep track of traffic trends.

Metrics 52

Metrics Abandon Rate ROI Return on Investment 52

BirdEye

NOVEMBER 29, 2023

This strategy involves strategically using Google’s suite of tools to enhance visibility and accessibility. Offer incentives and loyalty programs Ashley HomeStore implements a successful loyalty program. Table of contents What is furniture store marketing? How to market a furniture store?

Trends 57

Trends Tips Tools Marketing 57

ShepHyken

MAY 22, 2023

Loyalty Programs – A Few Best Practices by MTS Staff Writer (MarTech Series) Loyalty management encompasses more than just software or a vendor running a loyalty program. It involves a range of strategies, tools, and tactics that organizations use to attract, engage, and retain customers.

Customer Service 13

Customer Service Loyalty Programs Social Media Culture 13

SurveySensum

MAY 11, 2023

NPS is particularly useful in the retail industry because it helps businesses build customer loyalty, retain loyal customers, and encourage them to refer others. NPS provides insight into customer loyalty, which is crucial for retail businesses that rely on repeat customers to drive revenue. What’s a good NPS score in retail?

NPS 52

NPS Retail Net Promoter Score Effort Score 52

ShepHyken

MAY 1, 2023

Making customers’ lives easier can lead to greater loyalty, enhanced customer satisfaction, and ultimately, improved business results. Looking Ahead for Loyalty in 2023 by Meg Tronquet (Concentrix) Loyalty programs were the talk of the town in 2022. My Comment: Another one of my favorite topics is customer loyalty.

Customer Service 13

Customer Service Customer Retention Loyalty Customer Service Training 13

Horizon CX

OCTOBER 2, 2023

SUPERVISOR: Has the customer enrolled in our loyalty program? Winning companies have data strategies and governance models, with the customer at the center and the employee at the bullseye. ME: How many concrete blocks can I sell to this customer? SUPERVISOR: Does the customer have a store-branded credit card? Get some help.

Net Promoter Score 130

Net Promoter Score Survey System Retail 130