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Branding and CX: The Surprising Way They Work Together to Form Customer Loyalty

Beyond Philosophy

We discussed where branding and Customer Experience interact and prioritize in a recent podcast. We also explained how the two concepts are crucial to creating brand and customer loyalty. Which Came First The Chicken or The Brand? Your brand promise and brand value should be practical.

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10 Customer Success Takeaways from INBOUND 2018

ChurnZero

This year, they even had a dedicated CS track that gave CSMs useful information for their day-to-day jobs and covered topics such as – Customer Retention, Customer Success, Customer Loyalty, Customer Feedback, and Customer Experience. Check out our top ten Customer Success takeaways from INBOUND 2018. We have you covered.

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This is What Exceptional Customer Service Looks Like In 2018

Comm100

It’s 2018, and customer expectations are changing faster than ever. This blog post is not about the top customer service trends to watch out for in 2018. The following best practices set contemporary leaders in innovation apart from the pack and represent what exceptional customer service looks like in 2018.

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5 Top Customer Service Articles For the Week of May 7, 2018

ShepHyken

.” The Three Types of Brand Consistency that Drive Customer Loyalty by Christina Sanders. CustomerThink) Consistency is frequently touted as the key to building a successful brand, but consistent in what? Let’s dive into the three types of brand consistency that can boost customer loyalty.

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Dunkin’ Donuts No.1 in Coffee Customer Loyalty Once Again

CSM Magazine

Dunkin’ Donuts can now boast an impressive dozen in customer loyalty. For the 12th consecutive year, Brand Keys has honored Dunkin’ Donuts as a coffee leader in providing guests with a superior customer experience. 1 brand for customer loyalty in the packaged coffee category for the sixth straight year.

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Lessons on Brand Values from Sinners and Saints

Smith+co CX

The reason for this is simple – it jars when brand values fail to make it beyond the confines of the boardroom in terms of observable actions. The hard reality for business leaders hoping to inspire advocacy is that how brands view and implement their values will affect output, staff confidence, loyalty and retention.

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The 6 Best Emotional Brand Connections of 2018

Hero Digital

But as products and services continue to emphasize customer satisfaction, the future of brand differentiation will be creating emotional brand experiences. Brand loyalty is at an all-time low, but values-driven connections are tipping the scale for customers across generations. Reassurance. Confidence.