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Net Revenue Retention vs. Gross Revenue Retention: Explained

ChurnZero

SaaS companies must be cognizant of and weigh the implications brought about by a sole focus on these metrics when assessing the performance of and building strategies for Customer Success. Over time, your customer base becomes more diverse and has more opportunities to churn. Implications of a NRR focus and a GRR focus.

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Digital Customer Success: A Getting Started Guide – Part 1

ChurnZero

Every customer success leader I know is being asked to do more with less. Being asked to do more with less has turned the concept of digital customer success from a nice-to-have to a must-have. Being asked to do more with less has turned the concept of digital customer success from a nice-to-have to a must-have.

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The Unexpected C-Suite Collaboration You Need for Success

Totango

Apple and IBM Peanut butter and jelly Martha Stewart and Snoop Dogg Marketing and Customer Success They are all unexpected — yet incredibly successful — partnerships. When you think about the opportunity for partnership between marketing and CS, it’s how you can retain that customer and increase their lifetime value.

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Customer Education Managers & Customer Success Managers: Who Does What?

Gainsight

Customer success is firmly entrenched in the SaaS business model. According to a 2020 study by TSIA, more than 90% of organizations had a dedicated customer success role in their company. Nick Mehta , CEO and Founder of Gainsight, recently said, “Every single software company has a customer success program now.

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Hand-in-hand, not handoff: How a three-legged stool approach fuels growth

Totango

In: A hand-in-hand, three-team approach to customer success where Sales, CS, and Marketing work together to guide customers through the entire customer journey. No more “Here’s your customer success manager, see you never!” Customer success is a three-legged stool “Chime! We all know it.

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Pulse Europe 2023: How to Drive Proactive Customer Success When You’re an Early-Stage Company

Gainsight

For a long time, proactive vs reactive was a common debate among Customer Success professionals. Now, the verdict is in, and everyone agrees that proactive Customer Success Managers (CSMs) are best positioned to drive value and deliver a better customer experience. Control over the customer experience.

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Where do you stand?: Five hot topics of debate in Customer Success

ChurnZero

The Customer Success industry is constantly evolving and developing new strategies for driving customer-led growth. With the emergence of new technologies, market trends, and CS practices, the industry is abuzz with debate and discussion. 1: Is NPS a Customer Success metric? Here’s why.