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5 Top Customer Service Articles of the Week 7-5-2021

ShepHyken

Infographic] The different types of emails to send to your guests by Tony Loeb. How to design and run a customer loyalty program for small businesses by Raúl Galera. MultiBriefs) customer loyalty programs are all about retaining buyers through special discounts that offer rewards for repeat purchases.

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Incentivized reviews: Uncovering hidden dangers

BirdEye

Here’s an example of a review left in exchange for a sweepstakes entry: Considering 95% of consumers read online reviews before committing to a purchase, spending a chunk of the marketing budget on incentivized reviews makes financial sense for most companies. Case in point, some consumers dislike the idea on principle.

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Loyalty Infographics: the Coalition Model Explained

Currency Alliance

Some people talk about loyalty coalitions as if they’re a single concept. In fact, there have been two distinct iterations of the loyalty coalition model – and a third, game-changing alternative is now emerging. Loyalty Coalition Model V1.0: Every brand enjoys lower costs, better loyalty and increased revenue.

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8 of the More Effective Customer Retention Strategies

Ecrion

Establish a Loyalty Program | 7. In general, the average consumer is far more likely to interact with a message that is specifically tailored to them. Find out more from our Personalize Customer Communications Infographic or: talk to an expert today. Establish a Loyalty Program. Offer Discounts | 2.

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40+ carpet cleaning marketing ideas, strategies, tips & ads 

BirdEye

Consumers can now afford professional cleaning services in light of the improved demand for carpet cleaning services due to rising per capita disposable income. Actively generate and manage reviews Online reviews have become a potent force shaping consumer decisions. billion in 2023 alone.

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15 Helpful Strategies to Reduce Customer Churn

ProProfs Chat

In fact, 47% of consumers end up switching to a different brand due to bad customer service. Such sign ups or even product purchases later result in a high percentage of consumer defection. Always create and distribute informative content like tutorials, infographics to highlight the value and usage of products. Reward them!

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Supermarkets: How to Build a Winning Loyalty Program

Currency Alliance

One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.