Optimove

MARCH 26, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Optimove Connect 2024 served as more than just a conference; it was a place for inspiration, collaboration, and transformation in the realm of marketing. Optimove’s Rony Vexelman closes Connect 2024 with an invitation to Connect again in 2025.

Connections 64

Connections CRM Conference Touchpoint 64

Totango

AUGUST 23, 2022

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy. What type of medium is used.

Customer Journeys 115

Customer Journeys Touchpoint B2B Social Media 115

InMoment XI

FEBRUARY 14, 2024

Omnichannel customer experience refers to providing a seamless and integrated experience for customers across multiple channels or touchpoints. Omnichannel strategies prioritize seamless integration and consistency across all customer touchpoints. What is Omnichannel Customer Experience?

Omni-Channel 260

Omni-Channel Customer Experience Social Media Touchpoint 260

InMoment XI

AUGUST 8, 2023

You can start your journey to beating survey fatigue with shortening surveys further by removing surplus demographic or operational data that could be sourced from your CRM or data lake (e.g. Case management programs—also known as closed loop feedback (CLF) programs—enable trained staff to connect with customers one on one.

Survey 580

Survey Net Promoter Score Customer Service Representative Tips 580

InMoment XI

JULY 12, 2023

Customer experience refers to the overall impression and perception customers have of a brand based on their interactions and touchpoints throughout their journey, encompassing every aspect of their engagement, from initial awareness to post-purchase support and beyond. You need to understand the most important touchpoints and interactions.

Customer Experience 260

Customer Experience Strategy Self Service Customer Journeys 260

Feedbackly

MARCH 10, 2023

With Feedbackly’s survey capabilities, aiwifi makes their feedback collection offer wider and more comprehensive, allowing aiwifi’s customers to interact with their customers and listen to them across different touchpoints, beyond WiFi access.

Touchpoint 52

Touchpoint Feedback Net Promoter Score Effort Score 52

CSM Magazine

APRIL 18, 2024

Envision the current terrain of nonprofit activities, where data underpins every facet of donor engagement. Integrating such a system reshapes interactions with supporters, turning data points into personalized experiences that can amplify your mission’s impact. Did it make you feel connected to their cause?

Data 52

Data CRM Analytics Communication 52

Forrester's Customer Insights

MARCH 7, 2024

However, a cohesive marketing measurement strategy is often hindered by the complexity of data, the proliferation of touchpoints, and varying levels of marketing initiatives. All CMOs are under intense pressure to demonstrate the impact of marketing efforts on business outcomes.

Measurement 58

Measurement Strategy Connections Touchpoint 58

SurveySensum

FEBRUARY 21, 2024

While AI offers unparalleled efficiency and scalability in handling customer inquiries and providing support, there’s a critical aspect that often gets overlooked— the human connection. By leveraging customer data and insights, AI can tailor interactions and recommendations to suit individual preferences and behaviors.

Connections 52

Connections Strategy e-support Chatbots 52

SmartMessage Blog

NOVEMBER 3, 2023

Customer Data Platforms: A Data-driven Approach to Strengthen Your Marketing Strategies In today’s fast-paced digital landscape, businesses are constantly seeking innovative ways to stay ahead of the competition and connect with their target audience effectively. What is a Customer Data Platform?

Data 52

Data Strategy Marketing Advertising 52

SmartMessage Blog

NOVEMBER 3, 2023

In today’s fast-paced digital landscape, businesses are constantly seeking innovative ways to stay ahead of the competition and connect with their target audience effectively. In the ever-evolving realm of marketing, a true game-changer has emerged – the Customer Data Platform (CDP). What is a Customer Data Platform?

Data 52

Data Strategy Marketing Advertising 52

SurveySensum

AUGUST 1, 2023

Building Lasting Connections: The Power of Customer Loyalty in Retail In today’s fast-paced and crazy competitive retail world, customer loyalty is like the secret sauce for staying ahead of the game. Action driven from this data is the key to customer loyalty. Hubspot or Zoho to track and analyze this data effectively.

Retail 52

Retail Loyalty Connections Loyalty Programs 52

CSM Magazine

FEBRUARY 29, 2024

Collect customer data: Collect data on your customers such as their purchase history, preferences, and behavior across different channels. This will enable you to provide a seamless experience across all touchpoints. Continuously optimize: Continuously optimize your omnichannel strategy based on customer feedback and data.

Omni-Channel 52

Omni-Channel Connections Loyalty Programs Chatbots 52

InMoment XI

MARCH 25, 2024

Organizations should take a closer look at predictive analytics examples to discover the myriad of ways that data and artificial intelligence (AI) can power more personalized customer experiences and enhance brand loyalty and customer retention. What is Predictive Analytics?

Analytics 260

Analytics Examples Customer Experience Effort Score 260

SurveySensum

FEBRUARY 7, 2024

In a world flooded with information and shrinking attention spans, grabbing your audience’s attention requires more than just catchy intros—it demands building a deep emotional connection. Furthermore, those who forge emotional connections with a brand are three times more inclined to express positive sentiments about it.

Connections 52

Connections Social Media Survey Feedback 52

Experience Investigators by 360Connext

APRIL 23, 2024

CRM is about managing the data and input from customers to help deliver on a Customer Experience Strategy. Often, CRM systems are the tools used to track important customer data and feedback metrics.) It’s up to CX leaders to clearly communicate about these connections for their organization.

ROI 143

ROI CEM Net Promoter Score Customer Experience 143

Totango

JANUARY 3, 2024

These touchpoints are key for driving positive customer outcomes and unlocking new revenue potential—which makes connecting revenue intelligence platforms, like Gong and Chorus, directly into Totango critical to accelerate the path to success for customers, relieving what would be an otherwise time-consuming and difficult burden.

Touchpoint 102

Touchpoint Connections Interaction Data 102

BlueOcean

FEBRUARY 14, 2024

Work with your outsourcer to identify and measure CSS-specific metrics (this isn’t an average handle time kind of situation) and give their team a transparent view of your data to be able to measure their own performance effectively. Locking your data behind closed doors. Your CSS team is going to thrive on data – let them in.

Customer Success 177

Customer Success Contact Center Average Handle Time Touchpoint 177

InMoment XI

FEBRUARY 24, 2022

The challenge is how do you present those metrics in a way that makes executives regard them as crucial data points? And eventually, how those metrics directly inform the important touchpoints in that journey. Beyond all the data, numbers, and statistics, there’s a human customer at the heart of your CX program.

Tips 493

Tips ROI Metrics Touchpoint 493

InMoment XI

FEBRUARY 7, 2024

Hotel guests have lofty expectations for excellent experiences; they also have feedback data coming at them from all directions. It’s a common struggle to effectively analyze this data, and then leverage it to optimize their customer experience (CX) efforts. Hotel customers expect top-tier, personalized experiences at every touchpoint.

Hotels 260

Hotels Guest Experience Travel Chatbots 260

InMoment XI

FEBRUARY 3, 2022

This may seem like an oversimplification, but when you think about it, Gen Z grew up in a world that is more connected than ever, has more access than ever, and gets everything done faster than ever. Here’s what you need to know according to our data: What Is Most Important for the Gen Z Customer Experience & Employee Experience?

Employee Experience 529

Employee Experience Customer Experience Brands Social Media 529

CSM Magazine

OCTOBER 24, 2023

Analytics Architect: Paychex The ‘Analytics Architect’ , using data to bring vision to life, was awarded to Paychex. Data Explorer: AAA NE The ‘Data Explorer’, knowing how to capitalize on the goldmine of contact centre data, was awarded to AAA Northeast.

Connections 52

Connections Contact Center Analytics Innovation 52

Lumoa

JANUARY 27, 2023

An audit checklist will gather such data and help pinpoint skill gaps that can be closed by retraining existing staff. Using this data, you can develop platform-specific marketing to better serve your customers. It also entails data gathering and analysis that will guide your decision-making as you craft the necessary solutions.

Customer Journeys 208

Customer Journeys Customer Experience Customer Service Touchpoint 208

Lumoa

FEBRUARY 14, 2024

The Salesforce State of the Connected Customer Report found that 88% of buyers say their experience is as important to them as a company’s products or services. Then, use metrics like churn rate, CSAT, and CVR to gauge which touchpoints are negatively impacting CX. Fine-tuning your CX elements is a constant exercise.

Strategy 208

Strategy Customer Experience How To Multi-Channel 208

Kustomer

JULY 23, 2019

Unfortunately, many tactics that once served an organization well in engendering a customer-first culture simply fail to keep up with the enormous increase in both customer data, and use of connected devices. It’s not just enough to collect data: it needs to be the right data that can be acted on in the moment.

Connections 45

Connections Self Service Customer Experience Data 45

NICE inContact

AUGUST 25, 2016

While the silos generally can’t be knocked down, … they can be bridged at three critical points: user experience, process and data”. Frontline brand ambassadors will increasingly face complex challenges engaging customers with the right data at the right time to provide the right experience.

Customer Engagement 121

Customer Engagement Connections Engagement Contact Center 121

Blake Morgan

JULY 19, 2022

It doesn’t have to be that way. With the power of today’s abundance of data, brands can use a measured and data-driven approach to build an agile and compelling customer experience. . According to Tiffany Perkins-Munn, Head of Data and Analytics at J.P. In today’s world, brands have access to an incredible amount of data.

Data 52

Data Marketing Touchpoint Analytics 52

Education Services Group

JANUARY 5, 2022

They may sound the same, but customer journey maps are different from touchpoint maps (also known as service blueprints). If you haven’t yet read our deep dive on what makes each of these tools unique and how Customer Success organizations can leverage both customer journey maps and touchpoint maps for results, I recommend giving it a read.

Customer Journeys 52

Customer Journeys Touchpoint Net Promoter Score Exercises 52

Optimove

AUGUST 31, 2023

In this post, we explore the correlation between consumer demands for personalization and relevancy in marketing from brands, along with the challenges marketers face in leveraging first and zero-party data to deliver marketing communications that establish a personal connection with consumers.

Data 52

Data Marketing Multi-Channel B2C 52

Totango

NOVEMBER 16, 2023

These touchpoints serve as critical indicators of overall customer health, enabling leaders to proactively detect risk, prevent churn, and identify opportunities for expansion and revenue growth. Seamlessly log touchpoints with Gmail and Outlook Gmail is the world’s largest email service provider, boasting a whopping 1.8

Customer Success 107

Customer Success Touchpoint Meeting Interaction 107

CSM Magazine

APRIL 19, 2024

In today’s business world, companies are always looking for ways to stay ahead and improve how they connect with customers. This tool can make a difference in how businesses engage with customers and build connections. One effective strategy that is gaining popularity is using Customer Experience (CX) software.

Interaction 59

Interaction Software Engagement Net Promoter Score 59

CX Journey

AUGUST 18, 2016

At CohnReznick, we have identified five “universal” attributes to answer that question: Identity : Today’s customers are more diverse, more connected, and more powerful than ever before, making identification and micro-segmentation absolutely necessary Consistency : Most customer interactions happen during a multi-event, multi-channel journey.

Touchpoint 80

Touchpoint Self Service Multi-Channel Fashion 80

Confirmit

OCTOBER 27, 2019

We often find companies pay particular attention to individual touchpoints and transactions, and as a result are less informed of their customers’ end-to-end experience. With so many interactions, channels, touchpoints, devices and stages in a customer lifecycle where do we begin to map out the entire customer journey?

Customer Journeys 40

Customer Journeys Connections Data Touchpoint 40

ECXO

APRIL 7, 2024

It is a symphony of interactions that a customer has with a business, a vivid tapestry woven from the threads of every touchpoint, every communication, and every solution used. Creativity cultivates connection: In a society driven by technology, human connection has become more crucial than ever.

Innovation 108

Innovation Connections Analytics Touchpoint 108

Comm100

SEPTEMBER 26, 2023

In today’s hyper-connected, personalized customer service isn’t just a isn’t just a nice-to-have; it’s a must. Modern live chat solutions provide agent dashboards teeming with customer data — everything from previous chats and purchase history to geographic location and live website information.

Examples 173

Examples Chatbots Omni-Channel Customers 173

Comm100

JANUARY 21, 2020

The digital customer journey describes how your customers move across digital touchpoints as they progress from prospect to customer to advocate. Examining your digital customer journey is critical to improving your customer experience by ensuring that every touchpoint is monitored and optimized. Mobile vs desktop retention.

Customer Journeys 209

Customer Journeys Social Media B2C Omni-Channel 209

Comm100

FEBRUARY 6, 2023

Companies can no longer connect with clients on a human level, and as a result, clients feel neglected. Customers typically engage with your brand on different touchpoints. Chatbots : You can use AI-powered widgets to answer common questions for website visitors and customers using known or pre-loaded playbooks and client data.

Financial 191

Financial Trends Self Service Customer Experience 191