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How to Build a Next-Generation Loyalty Scheme

CSM Magazine

But while the core value proposition remains the same, the ways that loyalty schemes function continues to evolve. Ultimately, companies want to develop loyalty programmes that drive revenues and retain loyal customers. To begin with, when do you offer customers the opportunity to join your rewards program?

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The Challenges of Managing Customer Data in Contact Centers

NobelBiz

Businesses can utilize this data to gain a significant competitive edge over their competitors while also creating customer loyalty programs. By ensuring the company’s integrity, each person contributes to the increase of customer confidence. Customer Data is the new currency for contact centers in 2023 and beyond.

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It’s High Time to Enhance Your Event Ticketing App With Advanced Functionality

CSM Magazine

According to Juniper Research , global mobile and wearable-device ticket sales are expected to reach $14 billion this year, making up 54% of total digital purchases for events and transportation. The company has recently partnered with Google to allow its users to purchase movie tickets with voice commands. Any challenges so far?

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Wise Marketer Interview with Chuck Ehredt

Currency Alliance

Few men are more attuned to the forces of disruption then Charles Ehredt, managing director of the Currency Alliance, an early stage Barcelona-based digital currency company. By the time I discovered the word entrepreneur, I had already started six companies. Is that your goal?

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Top loyalty trends for 2018 and what they mean for brands and customers

Currency Alliance

This year we’ve seen examples of brands offering increased liquidity in their loyalty programs – typically in the form of allowing their members to redeem beyond their own store. Brands will also find that enabling greater customer freedom will also help proactively manage program liabilities in a profitable way.

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How Important is Customer Service in Travel and Tourism?

Bold360

With the average American signed up to 29 loyalty programs and only active in 12, this human element is more essential than ever. You may even figure out how to build loyalty programs that your customers would actually want to be part of, that would actually (gasp!) engender loyalty!

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Getting what you pay for: How Amazon’s membership fee retains customer loyalty

Service Untitled

For anyone not familiar with the Amazon loyalty program, there are estimated to be about 20 million Prime members in the United States. Say it anyway you want, but the best part of any kind of loyalty program is the money a customer saves versus the cost of the rewards’ programs. And why does this happen?

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