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Why Brands Need to Pivot Towards Building an Identical Support Experience

UJET

Optimizing Channels for Customer Support dives into the importance of building identical support experiences, no matter the channel by looking into three separate industry verticals: e-commerce, on-demand transportation, and on-demand food delivery.

Brands 72
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5 Top Customer Service Articles of the Week 5-31-2021

ShepHyken

5 Ways to Drive Brand Loyalty and Customer Lifetime Value by Ian Simons. (Ad Ad Age) Here are 5 tips for marketing organizations looking to maximize their Discovery Commerce opportunity from Aubrie Richey, VP of media for TechStyle Fashion Group that brought us brands like Fabletics and Savage X Fenty. by Stephanie Falkner.

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Decoding the Stages of Customer Journey: A Comprehensive Guide

SurveySensum

When the package arrived, she found some glitches and contacted customer support for assistance. The responsiveness and effectiveness of the support team in resolving her issue became a pivotal moment in Claire’s customer journey. Maintain consistency in brand messaging across all platforms.

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Stop alienating customers with inconsistent e-commerce experiences

Maru Group

Consumers over 35 want an e-commerce platform that is vested in them now and in the long term. The pitfalls of third-party platforms Many companies had e-commerce facilities before the pandemic, but they often produced only a small portion of their sales. An important element of e-commerce is the collection of customer data.

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How to Create a Seamless Omnichannel Customer Experience

Feedbackly

In this age of convenience, customers demand a lot more agility from brands than before, and omnichannel customer experience is one of them. It is a term that got increasingly popular ever since e-commerce disrupted the traditional market. Here are some tips! So, how can you improve the omnichannel experience for your clients?

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5 Top Customer Service Articles of the Week 1-2-2023

ShepHyken

Use these four tips to create a customer loyalty program that will give you the highest return on your investment. My Comment: I love learning from major brands (like Walmart and McDonald’s). This time we take a look at loyalty programs and the changes these brands made that may need to be “fixed” in the near future.

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Pink Guava - Untitled Article

Pink Guava

Today's digital age and the interconnected world have ensured that the customer has more information about different brands, products, and services. It is the era of "Empowered Customer" who are better informed and have a necessary voice on how businesses and brands work. But, as a brand, how would you know to make it happen?