Remove Brand Values Remove Engagement Remove Strategy Remove Touchpoint
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What a Customer Touchpoint Is (and Why Customer Experience Leaders Should Care)

Experience Investigators by 360Connext

Touchpoints’ have been a hot topic for marketing, sales, and customer experience teams for decades. Each customer touchpoint is an opportunity to reinforce your brand value and engage customers in meaningful ways. But, what exactly is a touchpoint? What is a Touchpoint? Channels are Not Touchpoints.

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What a Customer Touchpoint Is (and Why Customer Experience Leaders Should Care)

Experience Investigators by 360Connext

Touchpoints’ have been a hot topic for marketing, sales, and customer experience teams for decades. Each customer touchpoint is an opportunity to reinforce your brand value and engage customers in meaningful ways. But, what exactly is a touchpoint? What is a Touchpoint? Channels are Not Touchpoints.

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Multiexperience Strategy: The New Apex of the Customer Journey

TechSee

On the other, they have to find ways to tailor them to get the best out of each platform, without compromising on their messaging or brand values. For many organizations, the answer lies in an effective multiexperience strategy. Omnichannel Strategy is Out. Multiexperience Strategy is In.

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Automotive Reputation Management: Win with Digital and Drive Customer Acquisition

InMoment XI

A well-crafted automotive reputation management strategy is essential for any auto brand looking to build trust, foster customer loyalty, and thrive in a competitive market environment. brands must recognize that the ability to manage their digital channels and digital reputation is a crucial success factor.

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5 Things Brands Need to Know About the Gen Z Customer Experience (and Employee Experience)

InMoment XI

Because Gen Z makes up 26% of the global population , their preferences should already be playing a significant role in your business strategy—and their influence will only grow! It doesn’t matter what channel or touchpoint, your customers and employees should have a sense of consistency every time they interact with your brand.

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Effective Event Ticketing Strategy for a Conference

Joe Rawlinson

And a right set of event ticketing strategies is essential when you want to boost ticket sales online for your upcoming conference planning project, whether in-person or virtual. Decide on a pricing strategy. All of which should be essential aspects of your event marketing strategy. Leverage the brand value of your event?

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Effective strategies for conducting brand surveys

BirdEye

Knowing how your customers feel about your brand makes growing a business easier and more efficient. With this knowledge, you can finetune your products, go-to-market strategies, marketing campaigns, and other processes for the best possible results. Regularly conducted brand surveys help you gather such feedback.

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