ShepHyken

SEPTEMBER 15, 2017

This week we feature an article by Lindsay Tjepkema who writes about how artificial intelligence marketing (AIM) is becoming more important to our success in engaging with customers. Recently I have read and written a lot about AI and as technology improves and acceptance grows AI will have a strong role in customer service. – Shep Hyken.

Customer Engagement 196

Customer Engagement Engagement Marketing Fashion 196

BirdEye

JULY 5, 2023

Customer acquisition is one of the biggest challenges and expenditures for businesses. However, constantly acquiring new customers without investing in strategies to retain them can prove quite harmful to the bottom line. This blog helps you grow your business with relationship marketing.

Examples 98

Examples Strategy Marketing Social Media 98

Totango

JULY 29, 2022

Did you know that 70% of revenue in a subscription-based business comes from existing customer renewals and upsells? In order to ensure renewals and maximize upsell opportunities, it’s important to consistently provide value throughout the entire customer journey. Customer Expansion at its Core . Driving Expansion .

Strategy 111

Strategy Metrics Customers Consumers 111

ShepHyken

OCTOBER 4, 2019

This week we feature an article by Dwayne Charrington who writes about how to engage your customers in personalized, meaningful, and relevant ways. Customers, employees, lead generation, or profit. Well, the best answer is customer engagement. No business can survive without engaging its customers.

Brands 121

Brands Engagement How To ROI 121

Comm100

NOVEMBER 15, 2022

The importance of customer service cannot be understated. A positive customer service experience makes 94% of consumers more likely to purchase. With a higher value placed on customer service comes higher expectations too. In fact, 99% of customers believe that companies need to improve their support offering.

Strategy 131

Strategy Omni-Channel Contact Center Chatbots 131

BirdEye

OCTOBER 10, 2023

This may sound like a strong statement; however, the truth remains that 72% of customers won’t take action and purchase until they read reviews first. Read our ultimate guide in this blog. 5 Strategies to implement reputation management for retail companies Why does reputation management in retail matter?

Retail 111

Retail Strategy Management Social Media 111

Integrity Solutions

NOVEMBER 23, 2020

A customer-centric strategy is about more than just a values statement or a directive to the team. Are your customers truly at the center of your business universe? A customer-centric culture is one that is relentlessly focused on putting what’s best for the customer at the core of everything you do.

Customer Centricity 127

Customer Centricity Strategy Culture Customers 127

Totango

AUGUST 25, 2022

Six Customer Engagement SaaS Strategies That Work. For software service providers, customer engagement SaaS strategies play a central role in a successful business model. Proactive interactions with your customers can increase satisfaction and retention, driving repeat business and referral revenue.

Customer Engagement 96

Customer Engagement Engagement Tips Strategy 96

Comm100

JULY 20, 2020

Guest blog – Nahla Davies is a software developer and tech writer. As one would expect, an increasing number of business organizations are now using chatbots to fuel their marketing and customer service efforts. Customers can also get instant responses to urgent queries 24/7 which contributes to a better customer experience.

Social Media 132

Social Media Chatbots ROI Brands 132

BirdEye

DECEMBER 8, 2023

However, a robust and effective carpet cleaning marketing strategy is pivotal in making your business stand out and attract customers. This blog is all about that. We guide you with practical and actionable tips and suggest ad ideas, tactics, and strategies to boost the profitability of your carpet cleaning business.

Tips 59

Tips Strategy Marketing Social Media 59

Optimove

DECEMBER 19, 2023

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Having a good email segmentation strategy is instrumental in increasing consumer engagement, ultimately leading to higher conversion rates.

Strategy 59

Strategy e-support Lifetime Customer Retail 59

ClientSuccess

DECEMBER 7, 2021

Any CSM who has spent more than a few days in the SaaS industry working directly with customer contacts understands the incredible importance and value of customer feedback. Here are six winning customer journey survey strategies to introduce to your customers this year: 1. The customer success survey.

Customer Journeys 83

Customer Journeys Survey Strategy NPS 83

BirdEye

MAY 22, 2023

Your happy customers and loyal fans are a great source of new leads. Consider using a customer referral program template to boost your company’s word-of-mouth advertising and make the most of every positive customer experience. In this blog, we’ll explore referral template strategies and share examples.

Examples 96

Examples Strategy Social Media Advertising 96

Comm100

JUNE 25, 2020

It all begs one question, “How do customer service agents speak to customers during these sensitive times?”. And there are plenty of mistakes a customer service team can make on social media. It’s a good idea to let your customer base know where you stand on controversial topics. Making It About You.

Customer Service 130

Customer Service Social Media Policies Consumers 130

ShepHyken

OCTOBER 21, 2022

She’s also a web design consultant focusing on customer experience and user interface. She shares how customer experience is a valuable marketing strategy. Then you describe your general marketing efforts as customer experience marketing. Then you describe your general marketing efforts as customer experience marketing.

Strategy 72

Strategy Marketing Customer Experience Customer Centricity 72

BirdEye

MAY 15, 2023

Do you want to create an engaging and memorable customer experience? If so, then developing a strong brand strategy is essential. A well-crafted brand strategy can help your business stand out from the competition, allowing it to reach its full potential. Table of contents What is brand strategy?

Brands 98

Brands Strategy Social Media Communication 98

SurveySensum

JULY 21, 2023

Acquiring a new customer can cost you 5-7 times more than retaining an old one. And, in SaaS, on average, it can cost 4-5 times more – The Value of Keeping the Right Customers study by Harvard Business Review You read it right! That’s why here in this blog we will talk about the top 11 B2B customer retention strategies.

Customer Retention 52

Customer Retention B2B Strategy Net Promoter Score 52

BirdEye

MAY 1, 2023

But, thankfully, there are several viable strategies you can leverage. Getting your pricing strategy right helps your business grow and turn profitable. In this blog post, we’ll explore everything you need to know about pricing strategy and its best practices for your business model.

Strategy 98

Strategy Telecommunications Analysis Consumers 98

SurveySparrow

JULY 13, 2023

In today’s customer-centric world, understanding your audience’s needs, expectations, and experiences is the cornerstone of success. At the heart of this understanding lies a solid voice of the customer strategy—a proven method that helps businesses thrive in the competitive landscape by turning insights into actionable steps.

Strategy 52

Strategy Social Media Competitive Advantage Analysis 52

Comm100

NOVEMBER 15, 2022

There’s no doubt that telephone remains a stalwart customer service channel. In Salesforce’ latest research, they found that 57% of customers prefer to engage through digital channels. Secondly, today’s consumers have high customer service expectations that traditional telephone and email support can’t deliver.

Omni-Channel 201

Omni-Channel Chatbots Social Media Software 201

GetFeedback

MAY 4, 2018

The more we automate business processes, the more we lose sight of our customers. Though technology has undoubtedly made our jobs easier and improved the overall customer experience , it’s also distanced us from the people we serve. Luckily, reconnecting with customers isn’t all that hard. Create a beta program.

Strategy 170

Strategy How To Net Promoter Score Customer Centricity 170

Lumoa

OCTOBER 24, 2023

Success in customer experience (CX) can be represented by numbers. A high Net Promoter Score (NPS), a large number of new customers in a month, or fewer unsatisfactory customer service request conclusions, are just some of the metrics we use to measure an effective customer experience.

Competitive Advantage 208

Competitive Advantage Customer Experience Net Promoter Score Effort Score 208

SurveySparrow

JUNE 19, 2023

Where brick-and-mortar stores have morphed into digital storefronts, customer service lines have transitioned to live chats, and print ads, have made way for personalized email campaigns. Understanding the Digital Customer Experience What is Digital Customer Experience? Overall, this enhances the customer experience online.

Strategy 52

Strategy Customer Experience How To Customer Journeys 52

Totango

NOVEMBER 5, 2021

What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage with and measure this group? Getting Started: Tips for Implementing an Effective Customer Engagement Strategy. Well, if you’re Aruba, you go digital. We didn’t use any special tool.

Customer Engagement 110

Customer Engagement Customer Journeys Engagement Strategy 110

Totango

FEBRUARY 10, 2021

A customer success strategy is a proactive plan for guiding your clients to outcomes that satisfy their needs. When your customers enjoy more value, your product adoption rates rise and customer retention rates go up. This promotes success for your company as well as your customers. Incorporate customer feedback.

Customer Retention 84

Customer Retention Customer Journeys Customer Success Strategy 84

Gainsight

JANUARY 20, 2023

We recently covered how Customer Success (CS) teams can create digital scale at moments of truth during the implementation and adoption phases of the customer lifecycle. Building upon that strong foundation, you can also add digital-led strategies to critical moments such as revenue expansion opportunities and contract renewal.

Customer Success 52

Customer Success Strategy Touchpoint Tips 52

ShepHyken

OCTOBER 19, 2018

This week we feature an article by Lindsay Tjepkema who shares how people are using AI strategies and the impact they are having on the world of CX. – Shep Hyken. For example, algorithms are able to digest complex customer data and provide relevant content to individuals at the right time. So, how is AI changing customer experience?

Customer Service 111

Customer Service e-support Chatbots Automotive 111

SurveySensum

OCTOBER 26, 2023

Paul’s online handcrafted jewelry store started seeing a decline in customer satisfaction and repeat purchases. So he started sending CSAT surveys after every purchase to his customers to learn about their shopping experience, product quality, and overall satisfaction. Why should you Measure Customer Satisfaction?

Customer Satisfaction 52

Customer Satisfaction Metrics Measurement Strategy 52

Beyond the Arc

DECEMBER 30, 2020

For banks, this affluent segment represents a small percentage of their customer base, but it's responsible for about 80% of the profits. The post Strategies to attract and retain affluent customers appeared first on Blog @beyondthearc.com. The big players have a big incentive to attract and keep this audience.

Strategy 52

Strategy Banking Financial Customers 52

BirdEye

SEPTEMBER 14, 2022

But what are the best marketing strategies for plumbers? How can you reach new customers and grow your business? In this guide, we’ll go over a variety of marketing strategies plumbers can use to get more leads and make more sales. Benefits of plumbing marketing 8 online plumbing marketing strategies 1.

Strategy 98

Strategy Marketing Social Media Advertising 98

CSM Practice

APRIL 29, 2020

Recently, I find many of my clients segment their existing client base in a new way in response to Covid19. This new segmentation strategy is placed to ensure customer success teams are able to prioritize customer slew of stop-payment requests, discount asks as well as to effectively identify expansion opportunities.

Strategy 75

Strategy Exercises CRM Customer Success 75

Totango

JUNE 30, 2020

Communication during a crisis is about protecting your core asset, your customers. The digital transformation of business has shifted enterprise focus toward customer retention and the pursuit of long-term value. Challenges such as the ongoing COVID-19 pandemic only reinforce the importance of keeping the customers you have.

Communication 126

Communication Strategy Metrics Customer Retention 126

SmartMessage Blog

JANUARY 14, 2024

Multichannel marketing definition is the strategic approach of interacting with customers through a combination of various communication channels. This strategy spans traditional methods such as TV, radio, and print, as well as digital platforms including social media, email, websites, and mobile applications.

Multi-Channel 52

Multi-Channel Examples Strategy Marketing 52

Totango

SEPTEMBER 7, 2021

B2B client engagement strategies can help you retain more customers if you know which best practices to follow. These include engaging your customers from a 360-degree perspective, using support tools to help your clients use your product and taking a digital-first, team-based approach to customer success.

B2B 80

B2B Engagement Self Service Strategy 80

BirdEye

AUGUST 28, 2023

Having a social media profile is one thing, but successfully implementing a strong social media management strategy is a different story for a business. In this blog, you will learn actionable steps to create an irresistible social media profile for your business. Table of contents What is a social media profile?

Social Media 52

Social Media Strategy Entertainment Multi-Channel 52

BirdEye

MAY 31, 2023

Referral marketing is one of the best strategies to generate qualified leads for your business. They come directly from your existing customers who know your business and know who would find your products/services helpful. Your customer base always has access to a similar audience that would need and appreciate your service.

Strategy 52

Strategy Marketing Social Media Rewards Programs 52

Totango

NOVEMBER 5, 2021

What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage with and measure this group? Getting Started: Tips for Implementing an Effective Customer Engagement Strategy. Well, if you’re Aruba, you go digital. We didn’t use any special tool.

Customer Engagement 84

Customer Engagement Customer Journeys Engagement Strategy 84