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What Is Sentiment Analysis? Definition, Types, Importance, and More

InMoment XI

To keep up with expectations and provide a positive customer experience, companies in all industries need a more accurate way to understand and categorize their customer feedback. This is where sentiment analysis comes into play. What Is Sentiment Analysis? How Does Sentiment Analysis Work?

Analysis 493
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Master the Market: A Deep Dive into Competitive Analysis

InMoment XI

Competitive analysis offers you this lens. This article will walk you through how to conduct an effective competitive analysis, interpret the results, and turn those insights into actionable strategies. Preparing for a Comprehensive Competitive Analysis Before diving in, define clear objectives for your analysis.

Analysis 260
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What is Voice of the Customer? [+ how to get data analysis]?

Lumoa

Organizations that analyze and act on their customer behavioral data outperform the market by 85% in sales growth, according to a 2021 study by Microsoft. When you capture VoC data, you can: Evaluate new product and service offerings, and prioritize based on customer expectations. That’s where Lumoa comes in.

Analysis 423
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How Customer Expectations Are Related To Customer Satisfaction

Team Support

Does your customer service software help you measure customer expectations? Understanding the relationship between customer expectations and customer satisfaction is crucial to business success. The customer is making an evaluation of your products and services based on perceptions and lived experiences.

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Qualitative Feedback: Examples, Types & Analysis

Thematic

This data is valuable for identifying pain points in the customer journey. Businesses can use this data to introduce new features & enhance existing systems, improving the customer experience. It allows them to meet & exceed customer expectations. Why is feedback analysis crucial for any business?

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Customer Sentiment Analysis Vs. Emotions Analytics

Feedbackly

One is the good old customer sentiment analysis, while the other is the customer emotions analytics. What is Customer Sentiment Analysis? Customer sentiment refers to how customers feel about a particular interaction or experience. Sentiment Analysis vs. Emotion Analytics: Which is Better?

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How to Use Customer Sentiment Analysis to Grow Your Business

Playvox

In addition, the myriad of customer interactions across dozens of platforms can leave you overwhelmed by information and unable to distill and act on feedback from your customers. What is Customer Sentiment Analysis?