Experience Matters

JUNE 16, 2015

Here’s the executive summary: Net Promoter ® Score (NPS ® ) is a popular metric that companies use to analyze their customer experience efforts, but how does it actually relate to loyalty? See our VoC/NPS resource page , which includes great resources for creating a successful NPS program. Download report for $295.

Report 120

Report Net Promoter Score Wireless Airlines 120

Customer Bliss

MAY 11, 2017

I just hit Episode 50 of my customer experience podcast. It’s been so interesting to talk to CCOs and SVPs in different industries and get actionable customer experience examples from them. So let’s go through eight relevant customer experience examples from recent episodes. Customers want an easy experience, right?

Examples 131

Examples Customer Experience Airlines Exercises 131

ProProfs Chat

SEPTEMBER 20, 2019

companies lose more than $62 billion due to poor customer service. Bad customer service has become a major business problem today. Following a trip made from Chicago to Paris, Hasan Syed, one of the customers, was frustrated at British Airways’ inability to tackle the issue of lost luggage. Improves Customer Retention Rate.

Customer Service 68

Customer Service Gamification Airlines Net Promoter Score 68

Retently

AUGUST 22, 2018

“You can’t have a mid-life crisis in the airline industry, because everyday is a crisis.” – Herb Kelleher. Maintaining an airline is a mess. However, in the pursuit of keeping their operational costs lower, airlines often compromise on one element that has become the crucial competitive differentiator – customer experience.

Airlines 76

Airlines Customer Satisfaction NPS Net Promoter Score 76

ReviewTrackers

MAY 8, 2017

Customer experience (CX) — defined as “the cumulative impact of all interactions and experiences between your business and the customer, at every touchpoint across the entire customer journey, and viewed entirely from your customer’s perspective” — has become one of today’s most important business benchmarks.

Conference 50

Conference Omni-Channel Customer Journeys Customer Experience 50

ClearAction

JULY 29, 2018

Customer Engagement is an Enterprise-wide Imperative Lynn Hunsaker. Does customer engagement rely solely on Marketing, Sales, Success or Service strategies? When the CEO of Air New Zealand made the mindset shift replacing We Fly Planes with We Fly People 1 , the whole company began to focus on empowering customer engagement.

Customer Engagement 48

Customer Engagement Engagement Customer Centricity Culture 48

SurveySparrow

MARCH 26, 2021

When there is no go-to-market strategy in place, you will not be able to tell clearly if you are launching at the right time, might not realize that you do not have all the resources required for a launch, or you might even be targeting the wrong set of customers, and so on. What are the problems that you solve for the customer? #3

Strategy 52

Strategy Marketing Advertising Airlines 52

SurveySparrow

SEPTEMBER 21, 2020

How can you figure out what your customers or audiences are thinking? And in this blog, we’ll discuss how online surveys increase ROI. And, what’s more rewarding is the fact that online surveys can increase your business ROI like never before. Customer Satisfaction Surveys. NPS (Net Promoter Score) Surveys.

ROI 45

ROI Survey Return on Investment Social Media 45

Currency Alliance

JUNE 16, 2020

As more holistic marketing initiatives, loyalty mechanics were harnessed to drive and measure engagement across channels, and across many more customer touchpoints. The incredible degrees of customer engagement that have been achieved, should inspire and guide the efforts of loyalty marketers in the coming year. A disloyal generation?

Loyalty 52

Loyalty Innovation Travel Loyalty Programs 52

Elevio

APRIL 12, 2017

This post is part of Inside Support , a new blog series featuring customer happiness leads from companies that have outstanding experiences in customer success to share. We go into detail on how their support team works, share their dedication to customers, and a way for everyone else to learn how big players do it.

Effort Score 40

Effort Score Airlines Measurement Brands 40

Currency Alliance

JUNE 11, 2019

A 2018 Collinson study reported that 66% of financial services professionals say their bank “does not understand why customers are loyal or have a strategy to strengthen customer relationships”[i]. Bribing customers is easy and, as with most easy initiatives, not very profitable. Actually, they do. Extra what? in 2017[vii].

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

Customer Guru

MARCH 7, 2018

Sonia Bhatia Salmin, Ex-Head of Customer Experience at Piramal Pharma Solutions, shares her thoughts on the importance of CX, and how she led Piramal Pharma Solutions into becoming one of the most customer-centric pharmaceutical companies in India. But in a call center, you don’t talk to a customer face to face; you do it over a phone.

Customer Experience 65

Customer Experience Customer Centricity Chief Customer Officer B2C 65

SurveySparrow

SEPTEMBER 20, 2022

Customers love organizations that care about them. How your team is trained to handle your customer complaints says a lot about your organization. We look at some of the best customer success quotes from business legends and seasoned entrepreneurs in this article. 30 customer success quotes for inspiration: 1.

Customer Success 52

Customer Success Airlines Effort Score Net Promoter Score 52

Currency Alliance

DECEMBER 20, 2022

This is caused by many factors beyond the scope of this article, but the result is that customers are more conscious about value, and companies are focusing more on cost control. Until a few years ago, brands would have reacted to an uncertain economy by cutting services that deliver customer value. More on this below.

Loyalty 52

Loyalty Trends Innovation Loyalty Programs 52

Currency Alliance

MARCH 20, 2020

share customer insight among partners, so you know how to maximize lifetime value for each customer, and can create more personalized engagement. 20 years ago, it cost the customer nothing to participate in a bad loyalty program, because there was no better alternative. Not every loyalty program seems to appreciate this.

Loyalty Programs 52

Loyalty Programs Loyalty Hotels Travel 52

Kitewheel

MARCH 25, 2019

What changes has your business made this year to improve the experience customers have with your brand? Last year, we saw incredible growth in Customer Experience (CX) investments and for good reason. Most businesses struggle to connect all of the relevant data on their customer experience. Identify customer pain points.

ROI 76

ROI Hotels Customer Journeys Retail 76

ClientSuccess

APRIL 4, 2017

Mitch Mcfarlane, SVP of Product and Customer Experience at Instructure , recently spoke alongside several other customer success executives and leaders at the CS100 Summit 2016 in Park City, Utah. At Instructure, Mitch succeeded in scaling customer experience from 3 to over 300 employees in just 5 years. Knowing who you are.”.

Customer Success 40

Customer Success Metrics Culture NPS 40

Currency Alliance

OCTOBER 29, 2019

If 74% of consumers choose a store based on their loyalty program, then why do few loyalty programs have more than 25% of their customers participating? Customers are interested in earning a meaningful amount of value, but the value they receive does not meet minimum expectations – so people quit. The answer is simple.

Loyalty 40

Loyalty Loyalty Programs How To Hotels 40

Pointillist

JUNE 15, 2018

What’s better than acquiring one new customer? The answer isn’t acquiring two new customers. Much of the marketing world is still focused on customer acquisition, but to improve customer retention will yield f ar better ROI and cost about 5-25X less than customer acquisition. What is Customer Retention?

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Customer Retention Analytics Loyalty Programs Customer Journeys 110

Ian Williams

MARCH 19, 2020

In this next video in the CX Club series, Christopher Brooks from Clientship CX and Ian Williams from Jericho look at leadership in terms of the way it relates to customer experience. Now if you look at customer experience as an alternative business model, then you can start to look at the commercial value you can drive.

Leadership 52

Leadership Consulting Financial Video 52

SurveySensum

FEBRUARY 10, 2022

Customer experience has moved from being a competitive differentiator to a key business imperative. Companies that lead in customer experience are now outperforming laggards by nearly 80%. . NPS is a critical business KPI that tells you how likely your customer is to recommend your product or service to others.

NPS 52

NPS Net Promoter Score Strategy Effort Score 52

SurveySensum

FEBRUARY 3, 2022

Customer experience has moved from being a competitive differentiator to a key business imperative. Companies that lead in customer experience are now outperforming laggards by nearly 80%. . NPS is a critical business KPI that tells you how likely your customer is to recommend your product or service to others.

NPS 52

NPS Net Promoter Score Strategy Effort Score 52

Currency Alliance

APRIL 10, 2021

Certainly that’s the case if the outcome will be greater ROI from the department, and an increase in my brand’s NPS score. You might have noticed that several airlines mortgaged their loyalty programs in 2020 for many billions of dollars. Uncover the mountains of gold in your mid-long tail customers.

Loyalty 52

Loyalty Marketing Loyalty Programs Touchpoint 52

Currency Alliance

FEBRUARY 10, 2021

In my opinion, if someone believes they have reached ‘best practice’, then they typically stop thinking about how to create more value for all stakeholders, and simply allow inertia to drive their customer engagement efforts. You might have noticed that several airlines mortgaged their loyalty programs in 2020 for many billions of dollars.

Loyalty Programs 52

Loyalty Programs Loyalty How To Touchpoint 52

Currency Alliance

FEBRUARY 10, 2020

Grocers have engaged in counter-productive price wars, which have been found by Australian competitors Coles and Woolworths to undermine customers’ trust[ii]. Surveys[iii] show supermarket customers are primarily motivated by functional drivers: value, and convenience. Loyalty programs are essentially a value exchange.

Loyalty Programs 52

Loyalty Programs Loyalty How To Hotels 52