Remove 2022 Remove Analytics Remove Management Remove Sports
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Phew 2022: Looking Back at the Year We Became a One-Stop CRM Marketing Shop? 

Optimove

“With Covid on a decline globally,” thought marketers everywhere at the beginning of 2022 and smiled, “We’re finally back to normal. And that, in a nutshell, is the story of 2022.  So, what have we accomplished in 2022 to help marketers do better? It’ll be smooth sailing from here on end.”

CRM 52
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Trends, Business, and the Future of Sports

Avaya

Sports marketing, sponsorship, fan engagement, player tech, these are all things that have come on heavy in recent years. Previously, sports were simply about the main media networks, the prime times, the most popular sports, and the players. But now… the business of sports has grown infinitely and means so much more.

Sports 51
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Assessment for Almost-Automatic CX Excellence

ClearAction

What’s the point of customer experience management, ultimately? How can customer experience management achieve this? While technologies and data management can improve consistency and minimize many issues, you still depend upon people to set parameters, inputs and outputs. How is value maximized?

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Bundesliga Match Facts Shot Speed – Who fires the hardest shots in the Bundesliga?

AWS Machine Learning

We analyzed around 215 matches from the Bundesliga 2022–2023 season. m How it’s implemented In our quest to accurately determine shot speed during live matches, we’ve implemented a cutting-edge solution using Amazon Managed Streaming for Apache Kafka (Amazon MSK). This is the key number that represents the shot’s speed and power.

Sports 95
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Optimove Acquires Advanced Mobile Marketing Platform Kumulos. Here’s What’s In It for You

Optimove

If you’ve read our official press release from today (March 29th, 2022), you know that “Optimove, the leading CRM Marketing Platform, today announced its acquisition of Kumulos, a Dundee, Scotland-based provider of a personalized messaging platform for mobile applications.”. Which is 100% true. Again, this is perfectly accurate.

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Predict football punt and kickoff return yards with fat-tailed distribution using GluonTS

AWS Machine Learning

With advanced analytics derived from machine learning (ML), the NFL is creating new ways to quantify football, and to provide fans with the tools needed to increase their knowledge of the games within the game of football. Panpan Xu is a Senior Applied Scientist and Manager with the Amazon ML Solutions Lab at AWS.

Sports 78
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How Light & Wonder built a predictive maintenance solution for gaming machines on AWS

AWS Machine Learning

The aggregated files are encrypted and the decryption key is only available in AWS Key Management Service (AWS KMS). Results The following table summarizes the results using the baseline and the customized neural network models, with 7/1/2022 as the train/test split point.