NobelBiz

NOVEMBER 13, 2023

As businesses prioritize customer satisfaction, understanding the nuances of measuring Customer Experience Return on Investment (CX ROI) has emerged as a strategic imperative. The capacity to measure and quantify the return on investment (ROI) of CX initiatives is critical for businesses to thrive.

ROI 111

ROI Net Promoter Score Measurement Customer Experience 111

InMoment XI

AUGUST 3, 2022

Despite their global and loyal fanbase, the quick service restaurant chain experienced a period of stalled sales and mixed reception to marketing messages. Strategy #4: Proving ROI Using Purpose-Driven Results. It was this period of confusion that caused them to revamp their menu. Let’s dive in to see how they did it!

Customer Experience 529

Customer Experience Guest Experience Return on Investment ROI 529

Horizon CX

MARCH 1, 2021

As the Senior Manager of Customer Experience, I found myself amidst an executive leadership conflict that had been playing out for a few years and way above my pay grade. Compelling Arguments for Justifying CX Programs – the Dreaded ROI Question. Quarterly Numbers—The Conflict. Randall Brandt at Burke, Inc.

ROI 130

ROI Return on Investment Financial Customer Satisfaction 130

InMoment XI

FEBRUARY 12, 2024

By amalgamating data from sources like sales, marketing, and customer support, integrated CX provides a holistic perspective, enabling organizations to understand customer behavior and preferences more thoroughly. Integrated customer experience is a catalyst that improves organizations’ main metrics and bottom line.

Effort Score 260

Effort Score NPS Net Promoter Score ROI 260

Customer Bliss

MAY 9, 2018

I’ve been asked, “How do you persuade top management that customer centricity is not a cost?” Most important, it shifts conversations about this work from the internally driven attention to the achievement of sales or a survey score, to caring about customers’ lives. In their simplicity, they drive action.

ROI 245

ROI Customer Experience How To Leadership 245

ClearAction

DECEMBER 5, 2023

4 Gold CX Metrics for CX Leaders Lynn Hunsaker Concentrate on just 4 CX metrics and you’ll see greater progress in more than 20 growth metrics. For example, in fitness, instead of miracle pills or constant weighing or Spanx®, it’s best to focus on calories eaten, calories burned, and mindset/stress management.

Metrics 62

Metrics Effort Score ROI Policies 62

Lumoa

JULY 10, 2018

However, when it comes to the actual customer experience management, things get difficult. For many companies it is the hardest part of the whole customer experience management process. As a business leader you are extremely familiar with numeric metrics – most likely your targets are around revenue growth and profitability.

ROI 303

ROI Customer Experience NPS Financial 303

Lumoa

APRIL 18, 2023

As the volume of data companies collect grows and as artificial intelligence (AI) gets better, analytics is set to become a key differentiator for customer experience management. Receiving more precise observations When metrics fluctuate, it’s often unclear what the root cause was. Think about it.

Analytics 208

Analytics Customer Experience Management Net Promoter Score 208

InMoment XI

AUGUST 25, 2023

InMoment’s Principal CX Strategist Jim Katzman and guest speaker from Forrester, Senior Analyst Colleen Fazio discuss decision-making in regards to CX program initiatives, finding the right program size, proving ROI in your CX program, and more. Let’s dive into what we covered on our webinar.

How To 260

How To ROI Net Promoter Score Measurement 260

Feedbackly

SEPTEMBER 26, 2023

Brands will go beyond traditional metrics that pin on advocacy, customer effort, and satisfaction and dive deep into the emotional value offered by their products and services. Switch from Reactive to Proactive Experience Management A lot of emphasis so far is on shaping customer experience based on insights from the past.

Management 98

Management ROI Touchpoint Comparison 98

Gainsight

MARCH 9, 2022

In the world of Customer Success, metrics often tell the story. Whether it’s Lifetime Value (LTV), customer acquisition cost (CAC), or the champion of them all, net revenue retention (NRR), companies rely on metrics to tell them how effectively they are serving their customers, and by extension, how well their businesses are doing.

Metrics 105

Metrics Customer Journeys Net Promoter Score Self Service 105

GetFeedback

AUGUST 14, 2019

Measuring just a piece of this journey can seem short-sighted or not as powerful as other CX metrics, like Net Promoter Score (NPS). CX shouldn’t ever be measured by one metric alone. Customers and their experiences are complex and nuanced, so there’s no perfect metric. Use CSAT at key points in the sales process.

Customer Journeys 273

Customer Journeys Metrics How To Customer Satisfaction 273

West Monroe

OCTOBER 19, 2023

Only 16% said their executive management team wants to know the business case for and payback from digital transformation, and only 14% said management wants to know which digital use cases will drive the most value for the investment. A good example is master data management. Alone, it looks like just another cost.

ROI 52

ROI Technology Strategy Return on Investment 52

Lumoa

JUNE 30, 2022

The more your company invests in CX systems and teams, the more you’ll feel the positive impact on your customers (and your business metrics). Each of these challenges makes it harder for you to prove the ROI of customer experience and to sell other leaders on the importance of investing in CX. Lack of good data.

Customer Experience 277

Customer Experience How To Metrics Feedback 277

NICE inContact

AUGUST 9, 2018

In a previous blog, I outlined 14 different metrics that contact centers should be tracking to improve customer experience. However, these metrics are designed to influence real-time decision making in your contact center. Product managers are able to communicate the changes effectively both inside and outside of the organization.

NPS 122

NPS Metrics Net Promoter Score Customer Service 122

Second to None

MARCH 29, 2019

Indeed, understanding this correlation between the two is very important, yet it leads to a new question: How does one actually calculate the ROI of CX? While the ROI of CX can seem abstract, and in-turn, difficult to consolidate into a straightforward proposal, the process is not nearly as daunting as one would imagine.

ROI 86

ROI Measurement Effort Score How To 86

AWS Machine Learning

APRIL 6, 2023

In this post, we demonstrate how NXP, an industry leader in the semiconductor sector, collaborated with the AWS Machine Learning Solutions Lab (MLSL) to use ML techniques to optimize the allocation of the NXP research and development (R&D) budget to maximize their long-term return on investment (ROI).

Sales 77

Sales Training Metrics ROI 77

ClientSuccess

FEBRUARY 8, 2023

There are an overwhelming amount of metrics that you can measure to track customer success. So, to break through the fray and give you a place to start, Client Success has created THE list of the most valuable customer success metrics. If your company is B2B, this could be interpreted as average revenue per logo.

Metrics 75

Metrics Customer Success Net Promoter Score Effort Score 75

SuiteCX

JUNE 15, 2017

Myer claim 68%3 of their sales are linked to the Myer One program and even life insurance companies are on the points bandwagon, with AIA Australia4 launching a points based program and Qantas following suit with their own version call Assure5. Below we share some of the common layers of metrics we use, from the market down to the customer.

ROI 100

ROI Measurement Marketing Loyalty Programs 100

SuiteCX

JUNE 15, 2017

Myer claim 68%3 of their sales are linked to the Myer One program and even life insurance companies are on the points bandwagon, with AIA Australia4 launching a points based program and Qantas following suit with their own version call Assure5. Below we share some of the common layers of metrics we use, from the market down to the customer.

ROI 100

ROI Measurement Marketing Loyalty Programs 100

Oracle

NOVEMBER 16, 2020

The finalists for the “ Upshot Award for Best Demonstrated ROI in Sales ” represent multiple industries with different routes to success — but there’s one thing they all have in common: They put Oracle CX applications front-and-center to achieve the kind of ROI that would make them stand-out in their respective industries.

ROI 40

ROI Sales Ecommerce Comparison 40

Customer Bliss

FEBRUARY 25, 2016

Honoring “Customers as Assets” connects volume and value to customer experience ROI and growth. Here are four elements to grow customer experience ROI: 1. Shift Success Metrics to Growth or Loss of the Customer Asset. Shift Success Metrics to Growth or Loss of the Customer Asset. Elevate Customers as Assets.

ROI 100

ROI Customer Experience Effort Score How To 100

CSM Magazine

MAY 4, 2021

In terms of digital marketing, ROI relates to the cash spent on a marketing campaign against its results. That said, measuring and improving digital marketing ROI is an entirely different ball game. But, not to worry, as today we will explore a few tips that will boost your digital marketing ROI. Establish your ROI goals.

ROI 52

ROI Tips Marketing Metrics 52

BirdEye

FEBRUARY 21, 2023

In this comprehensive guide, we’ll walk you through everything you need to know about social media management for local businesses. Table of contents Why social media is so important for businesses The most popular social media platforms today About social media accounts What is social media management? What is social media management?

Social Media 98

Social Media Management Multi-Channel Analytics 98

Think Customers

DECEMBER 18, 2019

But when it comes to quantifying and communicating the ROI of a great customer experience to other stakeholders, CX leaders are scrambling to provide answers, finds a new report from West Monroe Partners called Quantifying the ROI of Customer Experience. Linking CX to ROI. The CX conundrum. Collaborate to fill data gaps.

ROI 52

ROI Leadership Financial Data 52

CSM Practice

FEBRUARY 24, 2020

The job of the customer success team entails myriads of responsibilities, including proper onboarding, increasing product usage, proactively managing accounts, customer engagements, and training , expanding and renewing accounts, and so on. Customer Financial Metrics. Customer Health Metrics. Customer Usage Metrics.

Metrics 59

Metrics Net Promoter Score Effort Score NPS 59

BirdEye

MARCH 29, 2024

In a recent survey of our expansive network of over 150,000 customers, it was discovered that 81% of businesses manage their social media strategies at the corporate level. These platforms can transform how you connect with clients and improve your real estate reputation management.

Social Media 59

Social Media Tips Sales Advertising 59

Pointillist

MARCH 20, 2019

By Swati Sahai The importance of calculating your customer experience ROI cannot be overstated—how will you build, measure and regularly optimize your customer experience efforts if you don’t know the return on your CX investments? You need the quantitative ROI to make a strong business case and obtain approval for continued investment.

ROI 59

ROI Customer Experience Self Service How To 59

Magellan Solutions

JUNE 24, 2021

Challenges of having an outsourced inside sales . In a 2016-2017 talent shortage survey, employers found sales positions to be among the most difficult roles to fill, beating out even engineers, management, and executive roles. Hiring inside sales employees is a big investment. Control over the outsourced team.

Sales 52

Sales B2B ROI Leadership 52

ClearAction

JANUARY 8, 2024

Longer sales cycles due to distrust. Myopic management, quiet quitting, and sloppy handoffs cause missed opportunities. 24 Ways to Boost 2024 CX ROI. Re-align out-of-sync policies, processes, agendas, reviews, metrics, approvals, rewards, recognition, and succession. Business as usual is not ROI-generating!

Customer Centricity 62

Customer Centricity ROI Policies Chief Customer Officer 62

SurveySensum

MARCH 4, 2021

In the fifth episode ‘Chapter 5: Impact of CX on Business metrics’ of the Experience talk: Voice of Customer and Employee , Tanuj Diwan , Head of Product and Nandkishor Tripathi aka NK, Global Head of Customer Experience is joined by one of the most prominent CX thought leaders – Debbie Akwara. . You provide the value.

Metrics 52

Metrics ROI Measurement Voice of Customer 52

Beyond Philosophy

SEPTEMBER 8, 2022

Patterson and her team spoke with the customer service teams, customers, and sales teams. Then, they needed the senior management to buy in on that project title. Hannah sailed the project in the organization with the executive management board, and it helped Patterson move her project deeper into Maersk.

Case Study 97

Case Study ROI Study Customer Experience 97

Gainsight

MARCH 12, 2024

It all comes down to Customer Success Managers (CSMs) owning certain revenue metrics: expansion revenue, churn, renewals, etc. How do you determine what revenue metrics your CSMs prioritise? Does this mean that your CSMs should be hitting the phones to make cold calls and prospect along with your Sales Reps?

Customer Success 52

Customer Success ROI Metrics Sales 52

Kerry Bodine

JUNE 5, 2019

Two weeks ago, I delivered a webinar called “The Path To Journey Management” in partnership with Intouch Insight , a CX management solutions provider. I hope you’ll watch the webinar if you haven’t already — and that you’ll find the answers below helpful on your own path to journey management. Journey Managers.

Customer Journeys 136

Customer Journeys Management Touchpoint Banking 136

CustomerSuccessBox

APRIL 19, 2022

Most of the tools that businesses have been using these days generally provide analytics reporting to evaluate customer engagement trends for the touchpoints that are managed by that tool. One of the biggest challenges that the Customer Experience(CX) function has been facing is to scale the ROI of CX investment put into the business.

Customer Journeys 52

Customer Journeys Metrics Analytics Touchpoint 52

Totango

FEBRUARY 28, 2019

Your user adoption metrics create a silent, unending conversation between your enterprise and your customer. It follows then, that your adoption metrics should reflect this deeper goal and generate insight into customer engagement. Metrics that Matter. Three Keys to Successful Adoption. Here’s the breakdown: Onboarding.

Metrics 83

Metrics Customer Success ROI Measurement 83

Experience Investigators by 360Connext

FEBRUARY 9, 2021

Customer-focused employees across marketing, sales, HR, and other departments want to know if new CX initiatives are worth pushing for. The Three Areas of ROI. This often gets translated into the following business text: SALES! MORE SALES! Is customer experience worth it? This is a question I get all the time.

Customer Experience 261

Customer Experience Effort Score Net Promoter Score Culture 261