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CloudCherry – Tying Financial Goals to CX Metrics

CloudCherry

.” – Forrester, Hardwire Customer Experience 2018. In order to prove their value to the company, secure the budget and buy-in they need to make changes, CX leaders must demonstrate an “irrefutable” connection to business metrics. This is the challenge that every CX leader needs to overcome. NPS can’t be your North Star.

Financial 218
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Communicating CX: 15 Tips for Talking About Customer Experience

Experience Investigators by 360Connext

Customer experience is not a fad or a trend or a buzzy phrase. That’s why the foundational work of defining CX at your organization — through a CX Mission Statement and CX Success Statement — is so critically important to accomplishing real change and delivering on real outcomes through customer experience. of customer experience.

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How to Upgrade to an Advanced Customer Experience Strategy

Lumoa

From social media posts to Google and Yelp reviews, every buyer can recount their customer experience with your company to a global audience. It is no wonder, then, that businesses have started paying much closer attention to their customer experience (CX) strategy. Reviewing your existing CX strategy is a good place to start.

Strategy 208
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How to Transform Customer Success Into a Profit Center with Metrics and Forecasting

ChurnZero

Customer Success represents a large source of revenue-generation for SaaS businesses. Though Customer Success was originally regarded as a post-sale cost center, you can flip its narrative with the right metrics, positioning, and forecasting strategy. Choose Metrics that Emphasize Your Value. But Customer Success?

Metrics 98
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5 Questions to Ask When Making the Choice – Customer Journey Map or Touchpoint Map?

Education Services Group

They may sound the same, but customer journey maps are different from touchpoint maps (also known as service blueprints). They are both ways of looking at the customer journey, but one concentrates on the front-end, customer experience and the other focuses on the back-end processes that drive those experiences.

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Journey Maps: Not an Exercise in Futility

CX Journey

Today's post is a modified version of a post I originally published on Touchpoint Dashboard on February 4, 2015. One of the arguments against journey mapping I often hear is that it's an exercise in futility: You map. The map must include more than just what the customer is doing, thinking, and feeling. You put it on the wall.

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How to Re-energize Your VoC Program

Lumoa

VoC — or Voice of the Customer programs — helps businesses learn more about their consumers’ wants, needs, and preferences. Focusing Heavily on Metrics The first sign that a VoC program is losing momentum is when it becomes just another way to measure and report performance metrics.