COVID-19 Response Triggers Fluctuating Passion for Beauty & Fashion Brands
NetBase
APRIL 17, 2020
It’s about the intensity of the passion that customers have about your brand. With salons and boutiques alike forced to shut their storefronts amidst COVID-19, and so many people working remotely and rarely leaving their homes, beauty and fashion are falling from consumers’ priority lists. Learning as We Go. Note to brands.
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