Remove Customer Retention Remove Customer Success Remove Exercises Remove Sales
article thumbnail

How Customer Success and Marketing Can Work Together to Increase Customer Retention

ClientSuccess

For most customer success departments, the internal department you work closest with and most often is definitely sales. Why is customer marketing important? The old adage that ‘your current customers are your best marketing tool’ still holds true, even in the age of digital marketing and SaaS vendors.

article thumbnail

13 Customer Success Manager Skills to Look for When Hiring

Totango

Hiring team members with the right customer success manager skills is critical for the effectiveness of your CS team and strategy. We’ll cover these below, along with five best practices to follow when bringing a new customer success manager aboard your team. What Is a Customer Success Manager (CSM)?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Customer Success Roadshow and You: Why CS Leaders Need to Go on Tour

Education Services Group

Customer Success leaders have a lot in common with rockstars. customers). As a CS leader, you might not be as familiar with that last quality, but I can promise you that going on tour is an extremely valuable exercise that more of us can – and should – take advantage of. We’re all excellent storytellers. We know this.

article thumbnail

7 New Year’s Resolutions for Customer Success

Education Services Group

I’ve compiled seven Customer Success goals to kick-start your CS prosperity and expansion in 2021. I will…love my customers. As things return to “normal” (whatever that means), it will be easy to jump right back into an old mentality of “new sales are king,” especially if your growth stalled in 2020.

article thumbnail

Customer Success Storytelling leverages Customer Experiences

One Millimeter Mindset

Customer success storytelling leverages customer experiences. These stories portray the actual experiences an organization’s own customers have, when working with that organization. How can organizations capture their customer success stories ? Nothing artificial. Honestly told. Non-sensationalized.

article thumbnail

Rants of a Customer Success Analyst: Data-Driven Decisions & Decisions to Drive Data

Education Services Group

Keeping sales dashboards in your CRM and Customer Success dashboards in your Customer Success platform is fine—I’m not suggesting we stop utilizing the reporting and dashboard capabilities that exist within those platforms. The CRM is designed to track and monitor opportunities through the sales cycle. (Of

Data 52
article thumbnail

Meet Rachel: CSM at ChurnZero

ChurnZero

This spotlight features, Rachel Gurman , Customer Success Manager at ChurnZero. . As a member of the Customer Success team, Rachel helps cultivate exceptional experiences and sustained value for our customers by acting as a trusted advisor and advocate from point of sale through renewal. . Prevent It.

Meeting 85