Lumoa

JANUARY 19, 2023

Understanding customers is a key step to success, and organizations do it best when they have a customer experience department in place. This department is tasked with analyzing customer feedback and data and disseminating its findings to improve the organization’s processes, products, and services.

Customer Experience 236

Customer Experience Net Promoter Score How To Customer Journeys 236

InMoment XI

DECEMBER 1, 2021

It’s easy to confuse loyalty marketing programs with customer experience (CX) programs; both seek to drive positive customer relationships and retention. But it’s crucial to define each individually before we parse out how a CX mindset can inform what incentives your business should provide customers.

Loyalty 260

Loyalty Marketing Loyalty Programs Customer relationships 260

Kitewheel

JULY 27, 2020

Why Customer Loyalty Programs Matter. Customer loyalty programs influence the likelihood that a customer will continue purchasing from a given company rather than their competition. So, what makes a customer loyal to a brand? The Benefits of Loyalty Programs .

Loyalty Programs 52

Loyalty Programs Loyalty Rewards Programs Gamification 52

Comm100

NOVEMBER 23, 2016

We all know customer loyalty is the driving engine for a flourishing business. But what is customer loyalty, actually? Customer loyalty is having customers who are committed your company and your products , not just a price point that a competitor can easily emulate. A solid customer loyalty program.

Loyalty Programs 100

Loyalty Programs Loyalty Rewards Programs Airlines 100

ShepHyken

APRIL 28, 2024

Each week, I read many customer service and customer experience articles from various resources. 5 Reasons Why VIP Customers Are the Key to E-Commerce Growth by Josh Kim (Total Retail) VIP customers significantly impact a business’ bottom line, often contributing a substantial portion of total revenue.

Loyalty Programs 69

Loyalty Programs Customer Service Self Service e-support 69

Experience Investigators by 360Connext

NOVEMBER 7, 2023

When working to grow their business and revenue, companies often focus most (if not all) of their resources on attracting new customers. Customers expect (and deserve!) personalized, convenient, and fulfilling experiences. And this is about more than just customer service.

Customer Retention 271

Customer Retention Loyalty Loyalty Programs Social Media 271

Oracle

SEPTEMBER 16, 2020

Over the years, the concept of brand loyalty hasn’t changed, but a brand’s approach to customer loyalty and retention has. Customer loyalty is shifting to brands that deliver exceptional customer experiences using more relevant personalization. Maintain communication.

Loyalty Programs 67

Loyalty Programs Retail Loyalty Touchpoint 67

CX Journey

OCTOBER 24, 2018

If you want customers to return to your site, you have to create an amazing customer experience (CX). Everything from the overall design of the pages to customer service to overall functionality plays into CX. If you want to focus on CX and improve your image with your customers, here are 11 key steps.

Omni-Channel 237

Omni-Channel Customer Experience Social Media How To 237

ERDM

NOVEMBER 13, 2019

Article by Ernan Roman Featured on CMO.com Millennials and Gen Zs view traditional loyalty programs as “manipulative,” “hierarchical,” and “built around exclusions.”. Those are highlights from VoC research conducted by ERDM for Detroit-based watchmaker Shinola, which was looking to revamp its loyalty program.

Loyalty Programs 72

Loyalty Programs Loyalty Omni-Channel Brands 72

Interactions

SEPTEMBER 8, 2023

Getting stuck in a loop or being misunderstood by an automated customer care system brings out the worst in humanity. Thankfully, customer service tools have advanced in recent years, and AI is accelerating the change. To put it frankly, our AI is purpose built for contact centers and improved customer experiences.

Interaction 62

Interaction Self Service Customer Service Contact Center 62

InMoment XI

FEBRUARY 7, 2024

Hotel guests have lofty expectations for excellent experiences; they also have feedback data coming at them from all directions. It’s a common struggle to effectively analyze this data, and then leverage it to optimize their customer experience (CX) efforts. Hotel customers are no exception.

Hotels 260

Hotels Guest Experience Travel Chatbots 260

Win the Customer

SEPTEMBER 12, 2023

Traditional businesses often face the challenge of adapting to new customer expectations and technologies. Even long-established businesses can embrace change and revolutionize their customer interactions. In this blog post, we’ll explore strategies that traditional businesses can adopt to innovate in customer experience.

Innovation 59

Innovation Customer Experience Loyalty Programs Customer Centricity 59

Oracle

FEBRUARY 12, 2021

Now more than ever, brands are shifting their strategies to focus on retaining and engaging existing customers. In today’s world, smart brands build emotional connections with customers, cultivate brand advocates, and create communities to enable growth. Connect to customers through loyalty campaigns.

Loyalty Programs 56

Loyalty Programs Loyalty Omni-Channel Connections 56

InMoment XI

DECEMBER 22, 2022

If your brand isn’t capturing customer feedback, unfortunately it won’t know how to improve—this is where the voice of customer (or “VoC”) comes in. This article is designed to give you InMoment’s take on what voice of customer examples look like. We call this “experience improvement.”. What Is Voice of the Customer?

Voice of Customer 558

Voice of Customer Examples Strategy Net Promoter Score 558

ERDM

NOVEMBER 13, 2019

Article by Ernan Roman Featured on CMO.com Millennials and Gen Zs view traditional loyalty programs as “manipulative,” “hierarchical,” and “built around exclusions.”. Those are highlights from VoC research conducted by ERDM for Detroit-based watchmaker Shinola, which was looking to revamp its loyalty program.

Loyalty Programs 49

Loyalty Programs Loyalty Omni-Channel Brands 49

SurveySparrow

JULY 23, 2023

Once upon a time, businesses believed that the best way to win customers was through the quality of their products or the competitiveness of their prices. In this story, the hero is the customer, and the quest is for an exceptional customer experience (CX). What are Customer Experience Trends?

Trends 52

Trends Self Service Customer Experience Omni-Channel 52

ShepHyken

MARCH 25, 2024

Each week, I read many customer service and customer experience articles from various resources. According to an article in Craving Tech, organizations that have integrated this new technology into their operations saw a 25% boost in customer satisfaction in 2023. I agree that customers are more demanding than ever.

Loyalty Programs 76

Loyalty Programs Hotels Customer Service Hospitality 76

Oracle

JUNE 10, 2019

If a one-size-fits-all formula of a successful marketing strategy existed, then a loyalty program would be one of the most important variables in it. Customers want to feel special, and loyalty programs give them the sought-after sense of exclusive treatment and engagement. Common types of loyalty programs.

Loyalty Programs 49

Loyalty Programs Loyalty Entertainment Touchpoint 49

PK

JANUARY 25, 2019

There are many theories as to why some loyalty programs succeed while others either fail or exist on autopilot without generating ongoing customer engagement. The science behind habitual consumer behavior offers insights that loyalty marketers should leverage when designing and implementing loyalty programs.

Loyalty Programs 53

Loyalty Programs Loyalty Gamification Consumers 53

ECXO

MARCH 24, 2024

1710668672319 AI in Customer Experience – should I stay, or should I go? One area where AI has already made a significant impact though is in customer experience. The concept of hyper-personalization, which involves creating a personalized experience for each customer, has become a reality, thanks to AI technologies.

Customer Experience 52

Customer Experience Social Media Analysis Loyalty 52

ShepHyken

DECEMBER 11, 2023

Top Takeaways: The key to transforming companies into customer-centric organizations lies in adopting a customer experience mindset. True customer loyalty extends beyond transactional interactions and loyalty programs. 95% of your customers will be friendly, regular people.

Customer Centricity 83

Customer Centricity Culture Tips Loyalty Programs 83

InMoment XI

SEPTEMBER 12, 2023

The Importance of CRM Databases in Competitive Analysis Customer Relationship Management (CRM) databases are essential tools for storing and tracking customer information, interactions, and sales history. Could your company fill this void with exceptional customer service and thereby win over disenchanted consumers?

Analysis 260

Analysis Marketing Competitive Advantage Analytics 260

Currency Alliance

MAY 9, 2017

For many years companies have given rewards to customers in exchange for increased share of wallet and information that enables marketing activities. But getting real value from loyalty programs has become harder and harder. The old business model might have worked when only a few very large brands had loyalty programs.

Loyalty Programs 40

Loyalty Programs Loyalty Social Media Consumers 40

SurveySparrow

SEPTEMBER 27, 2023

Or, perhaps you might have wondered “Hey, how can big data improve customer experience?” ” In reality, big data holds the key to providing better customer service and enhancing customer satisfaction. It’s the key to understanding customer behavior, market dynamics, and business opportunities.

Data 52

Data Customer Experience Loyalty Programs Social Media 52

Currency Alliance

NOVEMBER 22, 2016

For many years companies have given rewards to customers in exchange for increased share of wallet and information that enables marketing activities. But getting real value from loyalty programs has become harder and harder. The old business model might have worked when only a few very large brands had loyalty programs.

Loyalty Programs 40

Loyalty Programs Loyalty Social Media Consumers 40

ModSquad

AUGUST 10, 2021

As customer expectations rise, support teams need to deliver a reliable, quality experience across every channel — and that includes email. This includes marketing outreach efforts, retention emails, and, of course, customer support communications. Offer a personalized email experience. Follow up and encourage feedback.

Customer Experience 98

Customer Experience How To Loyalty Programs Loyalty 98

SurveySparrow

AUGUST 14, 2023

Customer experience is a world where every interaction weaves a tale of delight and satisfaction. Studies show that 86% of customers are willing to pay more for a positive customer experience. What Is a Positive Customer Experience? That’s right! How To Provide a Positive CX?

Tips 52

Tips Customer Experience Self Service Customer Centricity 52

AWS Machine Learning

NOVEMBER 26, 2023

Amazon Personalize is a fully managed machine learning (ML) service that makes it effortless for developers to deliver highly personalized user experiences in real time. It enables you to improve customer engagement by powering personalized product and content recommendations in websites, applications, and targeted marketing campaigns.

Loyalty 80

Loyalty Brands Loyalty Programs Multi-Channel 80

SurveySparrow

SEPTEMBER 25, 2023

Customers hold the key to business success and there’s no doubt about that. But, what is it that keeps customers not just coming back for more, but singing praises and referring friends? Well, the answer lies in the art of the customer experience lifecycle. What Is Customer Experience Lifecycle?

Customer Experience 52

Customer Experience Social Media e-support Omni-Channel 52

Steve DiGioia

MAY 1, 2023

It’s the age-old mantra: “ Provide great service and customers will come.” Here are 4 Reasons Why Great Service is a Trap That Will Ruin Your Business Great Service is Expected Customers expect a certain level of service when they interact with any business. ” But is that really true?

Loyalty Programs 162

Loyalty Programs Social Media Loyalty Innovation 162

ShepHyken

OCTOBER 25, 2021

Each week I read many customer service and customer experience articles from various resources. What Kind of CX Do Customers Really Want? No Jitter) Many customers still prefer email and voice channels for customer service requests over chatbots. Read this article and learn more about what customers expect.

Customer Service 144

Customer Service Loyalty Programs Chatbots Loyalty 144

ShepHyken

FEBRUARY 18, 2024

Each week, I read many customer service and customer experience articles from various resources. Customer Service versus Customer Experience: Master both! My Comment: I’ve written about the difference between customer service and customer experience in the past. It’s not a department.

Customer Service 60

Customer Service Net Promoter Score Loyalty Programs Gamification 60

SurveySensum

JULY 13, 2023

According to a research report by PwC titled, “ Experience is Everything ”, 73% of the customers pointed to customer experience as an important factor in their shopping experience. Yet only 49% of the customers said that they had positive customer experiences with companies. Why Survey?

Retail 52

Retail Survey Tools Customer Experience 52

SurveySensum

JULY 13, 2023

According to a research report by PwC titled, “ Experience is Everything ”, 73% of the customers pointed to customer experience as an important factor in their shopping experience. Yet only 49% of the customers said that they had positive customer experiences with companies. Why Survey?

Retail 52

Retail Survey Tools Customer Experience 52

Customer Bliss

DECEMBER 20, 2018

One of my most popular podcast episodes of this year features Dan Heath, co-author of the book, The Power of Moments: Why Certain Experiences Have Extraordinary Impact. Though not a CX book per se, it will definitely get you thinking about ways you can differentiate your brand and the experiences you provide to your customers.

Customer Experience 147

Customer Experience Chief Customer Officer Loyalty Programs Loyalty 147

SurveySensum

JULY 4, 2023

According to the ‘ State of the In-Store Experience 2021 ’ by Radiyant, it was found that 47% of the respondents estimated that they have spent 51% of their shopping budget in physical stores. This is the time when brands can improve their offline stores to increase customer loyalty. That’s why first impressions matter the most.

Retail 52

Retail Customer Experience Touchpoint Survey 52

SurveySensum

JULY 4, 2023

According to the ‘ State of the In-Store Experience 2021 ’ by Radiyant, it was found that 47% of the respondents estimated that they have spent 51% of their shopping budget in physical stores. This is the time when brands can improve their offline stores to increase customer loyalty. That’s why first impressions matter the most.

Retail 52

Retail Customer Experience Touchpoint Survey 52