Customer Base Effort Score Loyalty Magazine 
Currency Alliance
JUNE 19, 2019
This was my second year on the judging panel at the Loyalty Magazine Awards. Really, for those relatively few brands achieving impressive levels of customer engagement, it’s breath-taking how fast the industry has progressed in such a short time. 1. Looking beyond transactional rewards.
Currency Alliance
JUNE 16, 2020
For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. Brilliantly, Voxi has spun this very feature into a loyalty driver.
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Retently
MAY 15, 2024
Have you ever read an online newspaper, blog or magazine only to be asked for your feedback as a reader? Most of us associate customer feedback with, well, customers. Let’s start by looking at the pros and cons of surveying your website visitors for Net Promoter Score and direct feedback.
CSM Magazine
JUNE 13, 2024
They recently implemented a system where repeat guests receive a customized itinerary based on their past activities and preferences. This not only enhances the guest experience but also builds loyalty. These efforts have garnered positive attention and attracted a loyal customer base.
GetFeedback
JUNE 3, 2019
Customer satisfaction questionnaires, also known as Customer Satisfaction Score (CSAT) surveys , keep your customers engaged with your brand, keep them feeling invested in their experience, and keeps them from churning away. According to CMO Magazine customer spend grows alongside trust , after building the relationship.
Currency Alliance
JUNE 11, 2019
“Extra” was a 4% interest rate which earned the average working family £100-200 a year – the kind of value you can earn from a supermarket loyalty card. Economic cycles aside, though, the real problem is that it attracts entirely the wrong sort of customer. Customers appreciate the free money, but it simply doesn’t make them loyal.
CSM Magazine
MAY 19, 2023
They use data gathered from customer interactions to pinpoint areas for optimization, making data-driven decisions that improve various aspects of a customer’s journey – from initial discovery, through purchasing and support, to long-term loyalty and brand advocacy.
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