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COVID-19 Response Triggers Fluctuating Passion for Beauty & Fashion Brands

NetBase

With salons and boutiques alike forced to shut their storefronts amidst COVID-19, and so many people working remotely and rarely leaving their homes, beauty and fashion are falling from consumers’ priority lists. So, what are beauty and fashion brands doing to stay top of mind with their well-established customer base?

Fashion 64
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5 Ways Gainsight Uses Gainsight to Drive Expansion Sales

Gainsight

As a Sales Leader, I am deeply focused on how to maintain & maximize revenue during the currently unfolding & rapidly changing COVID landscape. For that reason, maintaining revenue in our installed base, and looking for ways to maximize revenue via cross-sell / upsell in the right scenarios is critical.

Sales 98
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The Ultimate Guide to NPS Benchmarking in Retail

SurveySensum

And the simple and effective tool to achieve this is the Net Promoter Score (NPS). The NPS score of your business determines how loyal your customers are and how likely they are to recommend you to others. Higher NPS scores indicate you have more customers to promote your business. How is NPS Calculated in Retail?

NPS 52
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Customer retention is the new religion

Hello Customer

January typically is a month to forecast trends, and we believe customer retention will be an important one. And as fashion shows us, every trend returns at some point in time. Gaining new customers was their highest purpose, and they put a lot of resources into achieving that goal. Show your customers you truly care.

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CX Automation: How to Deliver Seamless Customer Experiences with Efficiency

SurveySensum

Here are the top four ways to use AI and data-driven automation: Personalized emails : Emails will never go out of fashion, especially when they are personalized. Automated tools can segment customers in seconds, considering factors such as their interests, purchase history, and behavior. What more could you strive for?

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Black Friday Marketing: Here’s Why It’s Wrong To Prioritize New Customer Acquisition During the Holidays (at the expense of existing customers)

Optimove

And while, as we mentioned a few weeks ago – many marketers like to talk about how important Retention, Customer Data Platforms, and Actionable Data are – when push comes to shove, most will revert to old-fashioned, perhaps even outdated, tactics. through creating urgency with “Active,” “Reactivated,” and “Churned” customers….

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Five Ways to Keep Your CX Program Alive and Well in 2019

Beyond Philosophy

If you have low results for your CX efforts, or worse, no record of your results, you will not be a resource that is paying off. A renewed focus on the ROI of your efforts is vital to the longevity of your CX program. However, ROI isn’t always about more sales; there are other ways to measure your success in ROI.

ROI 139