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How to Use CX Metrics to Find Bottlenecks to Product Led Growth

InMoment XI

Companies like DocuSign, Slack, Zoom, and Hubspot are examples of SaaS companies that are thriving in the End User Era. Customer experience (CX) metrics have an important role to play in this strategy—something I explored in-depth in a previous post: Customer Experience in the Era of Product Led Growth.

Metrics 260
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The Spectrum of Data-Driven CX (And Why There’s No Magic Metric)

Experience Investigators by 360Connext

higher customer lifetime value by prioritizing CX Now comes the tricky part: How can we connect day-to-day activities and specific investments to those undeniable business benefits? CX teams use a variety of metrics to guide their efforts, drive improvements, and measure ROI. How do you measure it? And that’s a problem.

Metrics 270
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Not Just Another Blog Post on How to Improve Customer Experience

InMoment XI

Today, there are a lot of customer feedback management (CFM) companies talking about integrated CX. Now that we have done a bit of definition, how can you take this integrated CX approach and put it into action at your company? I suggest taking a methodical approach with a dash of curiosity.

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How to Triumph Over Budget Cuts and Prove Your Marketing ROI

C3Centricity

of company revenue to 9.1% Of course, this figure varies by industry, with retail, e-commerce, and consumer goods companies often seeing higher returns thanks to direct purchase links in their emails. This involves analyzing each channel’s performance against key metrics to identify areas where spending can be optimized.

ROI 226
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Best Practices for a Marketing Database Cleanse

Multiple industry studies confirm that regardless of industry, revenue, or company size, poor data quality is an epidemic for marketing teams. This buyers guide will cover: Review of important terminology, metrics, and pricing models related to database management projects.

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Three Customer Service and CX Metrics Every Employee Needs to Understand

ShepHyken

I recently wrote an article that included 14 customer service and CX metrics that CX leaders should consider, and today, I’m going to cover three of them that anyone who has any interaction with a customer, whether in sales, support or just might happen to answer a customer’s call, should pay attention to.

Metrics 150
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How to Create Winning CX Surveys for Bank Customers

InMoment XI

And for banks especially, the quality of the experiences customers have with a brand is the key factor in determining a customer’s longevity and willingness to maintain a relationship with a company. You want to include metrics that measure overall satisfaction and loyalty. Interested in learning more on how to do all that?

Banking 493
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Forget CX: Measure "Ease of Doing Business" Instead

Speaker: Curtis Bingham, CEO, Chief Customer Officer Council

Companies are investing millions in improving CX. It is hard to correlate loyalty metrics with business results. Tune in on January 15th and learn about things such as: How a focus on "Ease of Doing Business" can yield greater near-term gains than loyalty. How you can measure "Ease of Doing Business" & customer effort.

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The Health of the Contact Center: Are You Ready for 2019?

A survey of 1,000 contact center professionals reveals what it takes to improve agent well-being in a customer-centric era. This report is a must-read for contact center leaders preparing to engage agents and improve customer experience in 2019.