Customer Bliss

SEPTEMBER 11, 2018

I recorded this video on my way back from a customer session, where we spent two hours just defining the first version of the customer journey stages. Do you define your journey based on customer needs or silo objectives? More importantly, think about it as “changing the life of your customers.”

Customer Journeys 111

Customer Journeys Chief Customer Officer Leadership Video 111

Customer Bliss

DECEMBER 17, 2015

The customer journey map offers a new starting point for the CX work of the organization. Instead of starting with the silos, you are starting with your customers’ lives. In its simplest form, when used with consistency, the customer journey map provides rigor to understand the priorities in customers’ lives.

Customer Journeys 100

Customer Journeys Leadership Touchpoint Customers 100

Customer Bliss

DECEMBER 17, 2015

The customer journey map offers a new starting point for the CX work of the organization. Instead of starting with the silos, you are starting with your customers’ lives. In its simplest form, when used with consistency, the customer journey map provides rigor to understand the priorities in customers’ lives.

Customer Journeys 100

Customer Journeys Leadership Touchpoint Customers 100

ChurnZero

JULY 6, 2023

As a customer success leader, I’ve seen time and time again companies over-engineer or altogether skip the most foundational step in building a great customer experience—and that is mapping the customer journey. The company was suffering from a failure to launch. What is a customer journey?

Customer Journeys 52

Customer Journeys Tips Exercises Consulting 52

PeopleMetrics

MAY 4, 2017

However, one exception to this stagnation in activities exists: the practice of customer journey mapping. On average, in 2014, one-third of participants (32%) said that their organization had practiced customer journey mapping as part of their customer experience improvement efforts. mark or memory.

Customer Journeys 91

Customer Journeys Banking Chief Customer Officer Touchpoint 91

ECXO

MAY 16, 2024

Customer-centric leadership – what does it mean? In an increasingly competitive world where customer needs and expectations are continuously evolving, the concept of “customer-centric leadership” has become a cornerstone for driving successful businesses.

Customer Centricity 67

Customer Centricity Leadership Customer Journeys Touchpoint 67

SuiteCX

OCTOBER 22, 2015

It is critical to get all key departments aligned on your customer experience strategy. suitecx Thought Leadership: Balancing Customer Needs. suitecx ©2015, suitecx Inc. suitecx ©2015, suitecx Inc.

Customer Journeys 100

Customer Journeys Company Customer Centricity Exercises 100

SuiteCX

MAY 4, 2016

There are many approaches to Customer Journey Mapping, just as there are many different company cultures looking to use this valuable tool to improve their customer experience. We presented this content at the 2016 CXPA Members Insight Exchange.

Customer Journeys 100

Customer Journeys Culture Customers Tools 100

SuiteCX

MAY 4, 2016

There are many approaches to Customer Journey Mapping, just as there are many different company cultures looking to use this valuable tool to improve their customer experience. We presented this content at the 2016 CXPA Members Insight Exchange.

Customer Journeys 100

Customer Journeys Culture Customers Tools 100

Experience Investigators by 360Connext

DECEMBER 15, 2023

That’s why the foundational work of defining CX at your organization — through a CX Mission Statement and CX Success Statement — is so critically important to accomplishing real change and delivering on real outcomes through customer experience. Customer experience will happen whether or not you talk about.

Communication 304

Communication Tips Customer Journeys Customer Experience 304

CSM Magazine

AUGUST 31, 2018

Many organizations are using customer journey mapping to understand and improve the experience of their customers. What is a Customer Journey Map? Customer Journey Maps are a visual representation of a customer’s relationship with your people, products, services and brand over time.

Customer Journeys 69

Customer Journeys Net Promoter Score How To Culture 69

Ian Williams

JUNE 23, 2019

In the past couple of decades Customer Journey Mapping has become one of the most commonly spoken-about of modern-day business practices. However for many, if not most, organisations, Customer Journey Mapping remains a largely misused or misunderstood concept.

Customer Journeys 45

Customer Journeys Exercises Banking Customers 45

Storyminers

JULY 2, 2020

Mike Wittenstein talks to us about keeping up with constant change, creating journey maps, and building your business around your client. Document it as a journey map. A journey map tells you where people are, what they’re doing, what they’re expecting, how they feel, what the business can do for them.

Customer Journeys 246

Customer Journeys CRM Retail Meeting 246

Up Your Service

AUGUST 9, 2018

Many organizations are using customer journey mapping to understand and improve the experience of their customers. But the variety of terms used to describe journey maps can be confusing. And that makes the mapping process itself confusing, too. What is a Customer Journey Map?

Customer Journeys 45

Customer Journeys Net Promoter Score Culture Measurement 45

ClientSuccess

DECEMBER 27, 2022

Here are key strategies to consider when creating a Customer Success Journey Map: 1. Develop clear tasks, milestones and goals throughout the customer lifecycle. Ensure that there is proactive support throughout the customer journey. Are You Ready to Build Your Customer Success Journey Map?

Customer Journeys 52

Customer Journeys Customer Success Tips eBook 52

SuiteCX

FEBRUARY 15, 2016

One of the most compelling reasons to conduct a journey mapping exercise is to get various employee representatives around the room, engaging with one another and finding ways to make positive organizational change. Customer Journey Mapping: Three Ways Journey Mapping Can Drive Employee Engagement.

Customer Journeys 100

Customer Journeys Employee Engagement Engagement Exercises 100

Up Your Service

AUGUST 9, 2018

Many organizations are using customer journey mapping to understand and improve the experience of their customers. But the variety of terms used to describe journey maps can be confusing. And that makes the mapping process itself confusing, too. What is a Customer Journey Map?

Customer Journeys 40

Customer Journeys Net Promoter Score Culture Measurement 40

Customer Bliss

AUGUST 11, 2015

The real transformational power in building a customer (and employee) journey map is to embed a new starting point for the work of the organization. Instead of starting with the silos, the journey gives you a frame to start with customers’ lives. The customer journey provides that talk track.

Customer Journeys 100

Customer Journeys Leadership Touchpoint Customers 100

Clarivate

APRIL 9, 2019

They knew they needed a way to identify what mattered most to their customers and a way to drive their own focus and actions to improve those customer interactions, so Starkey focused on mapping their customer journey. There is a strong correlation between customer experience and financial outcomes.

Customer Journeys 45

Customer Journeys Technology Leadership Touchpoint 45

ClearAction

JUNE 29, 2023

Master Experience Leadership Now Lynn Hunsaker Experience Leadership is the next horizon for growth: Bigger margins : preventing issues from recurring or occurring. Faster payments : increased trust and value, less burden on customers. Now is the time to embrace Experience Leadership as your primary focus. Excellence?

Leadership 62

Leadership ROI Customer Journeys Touchpoint 62

Customer Bliss

MARCH 15, 2019

In today’s episode, I chat with Chelsie Rae Lee , Senior Vice President of Customer Strategy at SnackNation , a subscription service that delivers snacks to homes and offices. In this sense, SnackNation is a B2B2C company, as it partners with grocers and other businesses, while also selling directly to consumers.

Customer Journeys 162

Customer Journeys NPS Leadership Metrics 162

Horizon CX

APRIL 1, 2024

These characteristics may include: Customer-centric culture: The organization has a culture that is obsessed with the customer and focused on meeting their needs. Customer journey mapping: The organization has a deep understanding of the customer journey and the touchpoints at which customers interact with the brand.

Customer Journeys 130

Customer Journeys Touchpoint Customer Centricity Competitive Advantage 130

Experience Investigators by 360Connext

APRIL 27, 2021

Customer experience is often launched with tactics instead of a strategy. Someone decides “we need a journey map!” or “let’s start a Voice of the Customer program!”. Know your customer and their actual journey. Understanding the customer is key. What do customers want? Be your own customer.

Customer Journeys 291

Customer Journeys Customer Experience Culture Sports 291

Experience Investigators by 360Connext

JUNE 29, 2015

Mapping the journey your customers take with you from their perspective can be a very powerful tool. In B2B experiences , journey maps can become very complicated, very quickly. Who is the customer, exactly? Are we mapping for the purchaser of our product or the person who decides the purchase is acceptable?

Customer Journeys 110

Customer Journeys Social Media Exercises B2B 110

Experience Investigators by 360Connext

OCTOBER 13, 2020

Reactive CX: Journey Maps Live on the Wall for Months or Years. The same rules apply to journey mapping. Your customer experience is in constant evolution, even if your products or services aren’t currently evolving. Customer expectations change. But too often, our customer journey maps remain static.

Customer Journeys 143

Customer Journeys Customer Experience Net Promoter Score How To 143

Totango

NOVEMBER 10, 2023

As a leader in customer success, who’s your friend in the C-suite? Is the customer journey mapping exercise a worthwhile effort? Who owns the customer community for your organization? 2023, Chris Dishman , Totango’s SVP of Global Customer Success, hosted the lively Hot Takes! We hope so!

Customer Journeys 98

Customer Journeys Customer Success Exercises Touchpoint 98

The DiJulius Group

MAY 1, 2023

The underlying theme here is the power each member of every organization has to offer its customers either a true secret service company experience, where the customer journey has an almost magical flow or one that causes the customer to ultimately jump.

Leadership 109

Leadership Customer Experience Customer Journeys Groups 109

Customer Bliss

NOVEMBER 28, 2017

How do you transform the culture and operations of your company to benefit the lives of your customers? Determine What Your Customers Value and What Makes Them Happy. Sami and his colleagues in the C-Suite wanted to know what customers really thought of American Bath Group. What did they value? What made them happy?

Culture 197

Culture Customer Centricity Customer Journeys Company 197

Horizon CX

DECEMBER 1, 2023

The Art of Selling CX: Convincing Skeptical Senior Leaders on Customer Experience Success Introduction In the dynamic landscape of customer experience (CX) management, the journey extends beyond strategic implementation; it’s a constant process of persuasion and selling ideas, especially to senior leadership.

Customer Centricity 130

Customer Centricity Customer Journeys Automotive Fashion 130

Experience Investigators by 360Connext

NOVEMBER 16, 2021

which ties your CX initiatives to larger organizational and leadership goals. Your organizational goals should drive your customer experience goals. Let’s say your organization has a goal to improve the experience of customers who have been with the company for more than a year. But that’s exactly what they are.

Feedback 367

Feedback Customer Journeys Net Promoter Score NPS 367

Customer Bliss

MARCH 10, 2016

You only need to engage active leadership listening and direct the organization to hear your customers’ stories. By using the “one-company” listening path (competency 3) that your organization creates, you receive a constantly refreshing source of information organized by journey stage. Consolidate information. #2.

Leadership 100

Leadership Customer Journeys Survey Connections 100

Customer Bliss

APRIL 9, 2018

” One of the first activities I often take to unite leaders during my coaching sessions is to use a customer journey framework to build an operational “code of conduct.” Most leadership teams don’t invest in the deep thinking required to answer these questions. What must we always do to honor customers?

Leadership 166

Leadership Roadmap Customer Journeys Metrics 166

SuiteCX

OCTOBER 22, 2015

While research has proven that a focus on improving customer experience directly impacts the bottom line, achieving the organizational and cultural change required to become fully customer-centric is not an easy process. It is critical to get all key departments aligned on your customer experience strategy.

Customer Journeys 100

Customer Journeys Company Customer Centricity Culture 100

Customer Bliss

JANUARY 3, 2018

From customer journey maps , to defining the CCO role , B2B CX , Startup CX , and more – you’re sure to find wisdom to guide your customer experience transformation or improvement needs. Next, she sought to find out how can internal and external empathy be developed in terms of employees and customers.

Leadership 188

Leadership Customer Journeys Chief Customer Officer How To 188

Experience Investigators by 360Connext

SEPTEMBER 5, 2023

“We are dedicated to becoming a customer-centric company.” HOW exactly does a standard organization, built on the gospel of sales and customer acquisition, become customer-centric? Related: Use SMIRC Goals to Define Customer Experience Outcomes 4. Think of customer feedback as collaboration.

Customer Centricity 271

Customer Centricity Customer Journeys Connections Feedback 271

CloudCherry

MARCH 28, 2019

But rarely do platforms actually deliver on the thought leadership they put out through their PR efforts. Thought leadership is nice, but action is better. But 99% of enterprises don’t bring those journeys into their CX programs. Your journey map is the most critical document your CX team has available to you.

Customer Journeys 231

Customer Journeys CEM NPS ROI 231

Customer Bliss

MAY 4, 2017

Tabitha Dunn currently serves as the Vice President of Customer Experience at Concur Technologies, an SAP company. She eventually was “lured away” by Concur a few years ago; she’s been there since November 2014 as VP of Customer Experience. Concur is also a SaaS company. So that was the baseline.

Leadership 160

Leadership Customer Experience Customer Journeys Net Promoter Score 160