Gainsight

APRIL 15, 2022

Customer success is a team effort, more Avengers than Batman. Ideally, customer success will be represented in the C-suite by a Chief Customer Officer (CCO), or an equivalent position. . New acquisitions are great, but if the churn rate is too high, it is wasted effort. Length of time as a customer.

Customer Success 97

Customer Success Effort Score Net Promoter Score Chief Customer Officer 97

Gainsight

OCTOBER 13, 2022

Chief financial officers should consider moving from an annual budget to monthly forecasting . Chief customer officers should consider ways to efficiently scale. Chief revenue officers should consider reinvesting in account management. CS, it’s time to own NRR. Invest in digital CS.

Customer Success 52

Customer Success Chief Customer Officer Effort Score eBook 52

Gainsight

JUNE 21, 2022

From the Index, three primary trends that companies are pointing their customer success teams and organizations towards emerged, and they deserve further highlighting: Integrating customer success into expansion and renewals. Improving user NPS with success plans. Simple strategies for newly formed Customer Success teams.

Trends 52

Trends Net Promoter Score NPS Return on Investment 52

Customer Bliss

JULY 5, 2016

Welcome to Episode 12 of The Chief Customer Officer Human Duct Tape Show. In this edition, my guest is Natalie Schneider, the Vice President of Customer Experience at Anthem, Inc. ” At the same time, the key metrics for senior leaders were tied into NPS (net promoter score). Episode Overview.

Healthcare 0

Healthcare Customer Experience B2C Net Promoter Score 0

ChurnZero

MARCH 28, 2023

How to measure customer engagement A straightforward way to gain insight and measure customer engagement is to simply ask customers for feedback. There are three standardized survey methodologies for this purpose: Net Promoter Score (NPS), Customer Satisfaction Score (CSAT), and Customer Effort Score (CES).

Customer Engagement 52

Customer Engagement Engagement Company Strategy 52

Gainsight

MARCH 9, 2020

If you were building out a CS team from scratch where would you focus your efforts in the first 120 days? How have the metrics evolved over the last few years? Ruben: Early in the advent of this new category and profession, the primary metrics that CS teams were being measured on were Retention (primarily Gross Retention) and NPS.

Handbook 52

Handbook NPS Chief Customer Officer Metrics 52

inmoment

MAY 14, 2020

In her book Chief Customer Officer , Jeanne Bliss talks about how cross-functional teams will often build “three-hump camels.” Question #4: Are You Measuring the Right Key Metric(s)? Many organizations today are focused on a customer’s likelihood to recommend by calculating a Net Promoter Score or NPS.

Insurance 52

Insurance Healthcare NPS Net Promoter Score 52

ChurnZero

OCTOBER 30, 2020

To create a consistent onboarding experience, irrespective of a user’s onboarding cohort, Olson says Customer Success needs to ramp up automation. In-product onboarding also affords CSMs more time to focus on the work that makes the greatest customer impact and return on effort. “I You can see these companies.

Customer Success 93

Customer Success Net Promoter Score Effort Score NPS 93

Kayako

OCTOBER 23, 2017

For a customer feedback project to begin, get a team’s attention, and close the loop across the business, these are the three areas you must focus on: Assign (or claim) accountability and choose the metrics to track. Close the loop with the customer. Assign accountability for a customer feedback loop.

Feedback 136

Feedback Net Promoter Score e-support Metrics 136

SurveySparrow

MARCH 16, 2021

The C-suite executive responsible for an amicable relationship between the customers and the organization is the Chief Customer Officer (CCO). Organizations know the value of a customer and would do everything in their power to please each one of them. . What is the importance of a Chief Customer Officer?

Chief Customer Officer 52

Chief Customer Officer Metrics How To Net Promoter Score 52

Kayako

DECEMBER 3, 2015

Often at senior management level, people want to have owned successful projects that have driven significant material change to key metrics like revenue, profits, churn, satisfaction and so on. For example: Ben wants to hire a new customer support advocate for his team. Prove your point with data.

Customer Service 120

Customer Service How To Case Study NPS 120

ChurnZero

MAY 29, 2020

Do you know what Customer Success metrics race through a Chief Customer Officer’s (CCO’s) mind all day long? With a dizzying number of SaaS metrics—from acquisition costs and account expansion to customer churn and satisfaction—all vying for headspace, CCOs must focus on the measurements that really matter.

Chief Customer Officer 64

Chief Customer Officer Metrics Net Promoter Score Effort Score 64

SmartKarrot

DECEMBER 20, 2021

Today, companies realize that a robust customer success function can help preempt churn and grow revenues without acquiring customers at an exponential pace. Yet, customer success is limited to growth-stage and mature SaaS companies, and only 9% of organizations have a Chief Success Officer and Chief Customer Officer roles.

Banking 19

Banking Customer Success Net Promoter Score Chief Customer Officer 19

ChurnZero

JUNE 17, 2022

It requires a genuine understanding of your customer cohorts and their goals, perceptions, and needs. To share how to choose, track, and act on effective onboarding metrics, ChurnZero Customer Success Enablement Team Lead Bree Pecci joined CSM Practice for a drill-down into customer-centric onboarding.

Metrics 98

Metrics How To Effort Score Self Service 98

Kustomer

SEPTEMBER 3, 2020

As the market and customer changes, companies change. It takes a lot of effort and time to change a company mindset because it is dependent on the employees. Nate suggests that to change employee mindset and to start adapting to this new market, companies must first understand the psychology of their customers and employees.

Marketing 52

Marketing Customer Journeys Effort Score Metrics 52

ChurnZero

DECEMBER 20, 2019

Conversations are no longer driven by product features but rather about customer enablement and alignment on the expected impact from the partnership between the customer and a company. Making customers happy is no longer good enough. . . Abby Hammer , Chief Customer Officer , ChurnZero .

Customer Success 80

Customer Success Chief Customer Officer ROI Sales 80

Lumoa

APRIL 24, 2018

The Net Promoter System® (or NPS) has been a popular customer experience metric since its creation in 2003. NPS is used by the biggest companies and leaders in its industries: from Apple to Airbnb, from Amazon to Tesla. At the same time, NPS is often a subject of critics and misunderstanding.

System 338

System Effort Score NPS Net Promoter Score 338

ChurnZero

JUNE 17, 2022

It requires a genuine understanding of your customer cohorts and their goals, perceptions, and needs. To share how to choose, track, and act on effective onboarding metrics, ChurnZero Customer Success Enablement Team Lead Bree Pecci joined CSM Practice for a drill-down into customer-centric onboarding.

Metrics 52

Metrics How To Effort Score Self Service 52

Chattermill

MAY 12, 2019

We like this one because Pennington challenges readers to rethink the traditional customer experience and serves as a positive conversation piece that gets the ball rolling. Instead, he focuses on getting companies to see CX as a company-wide effort, not the exclusive domain of the call center rep or the salesperson. by Jeanne Bliss.

Customer Experience Professionals 56

Customer Experience Professionals Customer Experience Hotels Net Promoter Score 56

ChurnZero

JULY 9, 2020

At ChurnZero, aside from a customer’s overall health score, we collectively consider several criteria, including: Attitude – is the customer excited about your partnership? Demonstrated ROI – does the customer have proven results? Customer Tenure – have they been a customer for at least nine months to a year?

Strategy 64

Strategy Marketing Case Study Effort Score 64

ChurnZero

AUGUST 23, 2019

What types of metrics should this role be responsible for. How can systems and tools empower your customer teams. We do have some very strategic and incredible Chief Customer Officers out there who might be paired along side with the Chief Revenue Officer. I would not tie anybody’s pay to NPS.

NPS 40

NPS Customer Success Effort Score Sales 40

CustomerSuccessBox

JUNE 8, 2022

The capacity to forecast that a specific customer is at a high risk of churning while there is still time to do something about it is a major new possible revenue generator for any company. We, at CustomerSuccessBox , spoke to some of the Top Customer Success Influencers to know how they manage churn!

Management 52

Management How To Effort Score Customer Success 52

ChurnZero

APRIL 14, 2023

Better alignment drives increased product adoption , retention, and ideally deeper customer relationships. Note: this article is adapted from a session presented by ChurnZero Chief Customer Officer Alli Tiscornia and ChurnZero Chief Product Officer Abby Hammer at ChurnZero’s annual Customer Success conference, BIG RYG.

Customer Success 52

Customer Success Net Promoter Score Effort Score Chief Customer Officer 52

ChurnZero

JANUARY 26, 2021

This is a guest blog post by Jay Nathan, Chief Customer Officer at Higher Logic. A J oint Success Plan is a simple but powerful tool for outcome-based customer success management. It’s designed to help solution providers align with their customers’ business goals and objectives. A – Attainable.

Customer Success 98

Customer Success Tools Management Chief Customer Officer 98

Gainsight

DECEMBER 15, 2021

Here are the five ways the 10 New Laws of Customer Success will add value for your business and help you reach your goals over the next 10 years. . New Value-Driven Metrics. You will see it in the way customers talk about the product. As our Chief Customer Officer Kellie Capote put it, the impact was “ squishy ” at best. .

Customer Success 59

Customer Success ROI Effort Score Metrics 59

SurveySensum

JULY 14, 2020

Aimee Lucas has over 20 years of experience in improving service delivery and transforming customer experiences through employee engagement and customer-centric process improvement initiatives. Principal Analyst, most of her work is focused on research, advisory, and training efforts on shaping the future of experience management (XM).

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

CCO Council

OCTOBER 2, 2019

If every customer interaction is wrought with friction, bureaucracy, complexity, or wasted time, there can never be real loyalty and certainly not high lifetime value. How can you reduce customer friction or effort and become Easy to Do Business With? Strong customer measurements, analytics, and insights are critical.

Effort Score 40

Effort Score Chief Customer Officer Metrics Roadmap 40

Pointillist

JUNE 6, 2018

I’ve got clients where the Chief Customer Officer reports directly to the CEO and where CX teams report to Marketing. But there are general metrics of success around the work that they’re doing. Swati: What kind of CX metrics do organizations employ to measure success? Annette: It’s a mixed bag.

Customer Journeys 40

Customer Journeys Customer Experience Chief Customer Officer First Call Resolution 40

SmartKarrot

JANUARY 1, 2024

Initially focused on retention, it has now expanded to encompass the broader spectrum of customer experience. The macro corporate trend is shifting towards emphasizing Net Revenue Retention (NRR), particularly through expansion efforts like cross-selling and upselling.

Customer Success 8

Customer Success Strategy Chief Customer Officer Net Promoter Score 8

SmartKarrot

JANUARY 1, 2024

Initially focused on retention, it has now expanded to encompass the broader spectrum of customer experience. The macro corporate trend is shifting towards emphasizing Net Revenue Retention (NRR), particularly through expansion efforts like cross-selling and upselling.

Customer Success 8

Customer Success Strategy Chief Customer Officer Net Promoter Score 8

CCO Council

OCTOBER 14, 2019

” The badness of high customer effort, which ordinarily transcends multiple customer touchpoints, is not easily offset by the goodness of CX improvements, which tend to affect very specific moments. Reducing customer effort can save 37% in operating expenses and induce customers to spend 88% more.

Effort Score 40

Effort Score Chief Customer Officer Metrics Touchpoint 40